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A Decade of Product Management

Melissa Perri

We still haven't quite gotten down "outcomes over outputs" yet, but it's moving in a better direction. -- 2013: "What is this Agile thing? 2019: "If someone says 'that's not agile' one more time I'm going to quit" We took some things a little too far, without really understanding them. It sounds like something we should be doing."

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As Expectations for ‘Insights on Demand’ Grow, What’s the Ripple Effect on Market Research?

DISQO

As unrelated as it may seem, the current state of cross-functional research feels a lot like buying wearable technology and using it to diagnose your health. Gathering and analyzing data no longer falls squarely on the shoulders of market research or consumer insights teams. Keep tracking your health.

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As Expectations for ‘Insights on Demand’ Grow, What’s the Ripple Effect on Market Research?

DISQO

As unrelated as it may seem, the current state of cross-functional research feels a lot like buying wearable technology and using it to diagnose your health. Gathering and analyzing data no longer falls squarely on the shoulders of market research or consumer insights teams. Keep tracking your health.

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Agile Role Transitions: Keep Austin Agile 2018 Activity Summary

Agile Velocity

Agile Roles are well defined in any foundational training for Scrum or Kanban. At Keep Austin Agile 2018, I presented a talk called “So You Made Your Project Managers into ScrumMasters: Roles Transitions When Becoming Agile”. Learn Agile. Skills That May Get Lost in Translation: Enterprise Architects. Facilitation.

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Product Positioning Strategies For SaaS: Types and Examples

Userpilot

As for creating a brand positioning strategy, there are some steps you need to follow: Identify your target market and create a detailed customer persona. Conduct deep market research through surveys and interviews to understand customer preferences and market trends. Creating a market research survey with Userpilot.

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How Product Management is Evolving: Findings from the 2020 PM Insights Report

DISQO

The research, conducted in December 2019, was the fifth annual report on the trends affecting product management teams in companies both large and small. Cross-functional collaboration can play an important role for product teams in 2020: 51% of respondents collaborate with market research on less than half their product projects.

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What Does a Product Manager Do? 7 Key Responsibilities

Userpilot

To become a product manager, start building essential skills and experience by working in related roles like sales , marketing , or customer success. Finding your first gig may be easier in startups than in enterprise organizations. In this way, PMs can identify gaps in the market and opportunities to outcompete rivals.