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Without Justifying Opportunity Costs, You Might Prioritize the Wrong Features

ProductPlan

If we add X, the user gets Y, and this KPI improves Z. If we add A, the user gets B, and that KPI improves C.”. Without entertaining the downsides to our decisions, our prioritization process has large blind spots. Will this new feature make us less agile in the future? We force-rank features against each other. “If

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Webinar: What to Do Before and After a Mobile App Launch to Improve Customer Experience

Alchemer Mobile

So for those of you who aren’t familiar with Six Flags, they are an entertainment destination with theme parks and rides. You’re probably familiar with the terms “waterfall” and “agile.” Ben Johnson: This is something to think about during your product launches. Maps was a big update in version two.

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A quick start guide to running user research in Agile

Userzoom

This is a guide for UX and research practitioners who have either newly joined an organization that’s using the Agile methodology, or their current product development is adopting Agile for the first time and they’ve been told to “make UX research happen in this new fangled process immediately please!” . What are the benefits of Agile?

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Four top challenges UX teams face in 2020 and how to solve them

Userzoom

We see this day in and day out, across customers in Europe and in North America, where designers are under pressure to deliver designs in rapid Agile Sprint cycles. If you are working in Agile, you should figure out how to do research, even if it’s just at a small scale. And then you’re back to the start of your problems.