ProductPlan

SEPTEMBER 28, 2021

What Is a Competitive Landscape Analysis? Gaining a complete view of the competitive landscape will require research. Product teams should conduct a competitive analysis to learn all the alternatives to their product. This research often reveals that the competitive landscape is larger than the team assumed.

Product Research 52

Product Research User Testing Customer Experience Research Software 52

Userpilot

DECEMBER 13, 2023

This is the main focus of the article. A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. According to Jamie Levy, the main tenets of a UX strategy are business strategy, value innovation, validated user research , and frictionless UX.

Research Software 81

Research Software Analytic Tools Feedback Software User Testing 81

Userpilot

SEPTEMBER 11, 2023

Whether you’re launching a new product or releasing a new feature/version of your product, this article will guide you through the different launch phases and help you create an effective product launch strategy. It involves market research, goal setting, and the development of your go-to-market strategy.

Product launches 95

Product launches Product Research Data Visualization Research Software 95

People-First Product Leadership

MARCH 10, 2024

While many articles highlight its importance, the journey to developing it often seems shrouded in mystery. That's why I never rely on market research. For example, customers can be engaged at conferences, through market research studies, via customer success calls, joining sales discussions, and through data analysis.

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

BrainMates

FEBRUARY 12, 2020

Similarly, even if being market-driven is part of your corporate strategy, you’re not market-driven if you don’t take the time to gain an in-depth understanding of the market and your customers, more specifically your customers’ problems. It’s more than just market research.

Marketing 59

Marketing User Testing Research Software Product Research 59

Userpilot

NOVEMBER 21, 2023

Technically not, but it helps a lot to have one, and you will find out why from this article! Conduct market research The aim of market research is to assess what products are available in the market, what problems they address, how successful they are and what’s the demand. Google Trends.

Product launches 81

Product launches User Testing Product Research Analytic Tools 81

Userpilot

JULY 24, 2023

As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch. Conduct market research to identify competitors and determine avenues for product differentiation.

Product launches 80

Product launches User Testing Product Research ChatGPT 80

PMLesson's Ace the PM Interview

JULY 22, 2020

In this article, we will explore how technical a good product manager should be. If you do not have a technical background but have experience in the space where the product competes, you can add value by providing those specific market insights. Instead, PMs are to handle the application of data analysis. Data is like oil.

Reporting Tools 90

Reporting Tools Research Software Analytic Tools Data Visualization 90

Usersnap

SEPTEMBER 12, 2023

In this article, we’ll look at examples of lean pricing surveys, trends of SaaS companies’ pricing changes, and strategic insights from our special guest John Kotowski. We hope to inspire you to be more hands-on and persistent in pricing research and experiments. Your buyers will use your competitors as a frame of reference.

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Userpilot

APRIL 29, 2024

These are the main questions the article tackles. A market segmentation survey is a market research tool. Loyalty segmentation differentiates customers based on their loyalty levels to identify product advocates. Monitor the response rate to ensure you gather enough data for reliable analysis. Let’s dive in!

Analytic Tools 81

Analytic Tools Research Software Feedback Software Product Research 81

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Both Product Marketing and Product Management teams need to work together. Market Research. Go-to-market strategy.

Product Research 79

Product Research Feedback Software Research Software Product Marketing 79

Usersnap

JULY 16, 2021

Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings. Such differentiation applies to any combo of Google fans or prospects. Market research has two goals. However, the data researchers gain can spark unexpected product improvements.

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

Usersnap

APRIL 12, 2019

Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings. Such differentiation applies to any combo of Google fans or prospects. Market research has two goals. However, the data researchers gain can spark unexpected product improvements.

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

The Product HQ

FEBRUARY 1, 2023

To help you make a great impression, it’s best to get some inspiration from existing product marketing manager resume examples and templates. In this article, we’re going to go over some of the most appropriate and better product marketing manager resume samples and templates you can use. Let’s do this.

Product Marketing 52

Product Marketing Marketing Management Management 52

UX Studio: Product Management

NOVEMBER 9, 2017

Want to do UX research for a product without enough time or knowledge? Proper research does not go quickly, or can it? This article will show the ideal way to do UX research , and will introduce the cost benefit, low-budget version too. Making decisions based on research results ensures getting decent ones.

Product Research 94

Product Research Research Software User Testing Feedback Software 94

Userpilot

JULY 17, 2023

This is the main question we discuss in this article, so if you’re after the answer, you’re in the right place! Some companies prefer to organize their teams around product managers with specialist skills , like growth or data analysis. How to choose the right product team structure for your SaaS?

Analytic Tools 78

Analytic Tools Feedback Software Research Software Product Research 78

ProductPlan

MARCH 17, 2020

PMs have a unique role that brings together a synthesis of exploration, analysis, and strategic development. Common outbound effort activities include: Competitive differentiation. Market research. Not many jobs allow for this kind of professional variance or fusion. Product planning. Product strategy. Product launch.

Outbound 74

Outbound Product Management Product Manager Inbound 74

Userpilot

DECEMBER 9, 2021

Let’s have look at what product positioning actually is, what it involves, the benefits of effective positioning, the strategies you can employ, and the risks of ignoring all the wisdom in this article. Product positioning allows you to identify your market niche. It also helps you stay consistent in your marketing efforts.

Research Software 93

Research Software Feedback Software Analytic Tools Positioning 93

UX Studio

APRIL 25, 2019

Let’s jump into branding research! It will take you just eight minutes to read this article, you will know about: An “inclusive” marketing strategy. When does the time come for this type of research? This could also translate into reduced budget needs for marketing campaigns once you’ve better defined your market target.

User Testing 73

User Testing Product Research Research Software Data Visualization 73

Product Innovation Educators

SEPTEMBER 6, 2021

We use tools like Jobs-to-be-Done, external market research, and customer interviews, and do a quantitative assessment based on research and statistical analysis. They have different relevant competitive alternatives, which are important because the only value you can price is differentiation value.

User Testing 62

User Testing Marketing Research Software Product Research 62

Userpilot

JANUARY 20, 2024

This is one of the questions we answer in this article. Message maps allow organizations to differentiate themselves effectively from competitors by creating clear and distinct messaging that highlights the brand’s or product’s unique value proposition. We also show you how to create a message map for your SaaS! Let’s get to it!

Messaging 72

Messaging User Testing Research Software Analytic Tools 72

Userpilot

MAY 23, 2024

In the article, you will learn how to build your customer experience strategy. Excellent customer experience can differentiate you from competitors and enhance customer satisfaction , loyalty, retention, and advocacy. As mentioned, outstanding customer experience helps you differentiate your product from competitors.

Customer Experience 52

Customer Experience Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

AUGUST 15, 2023

In this article, we’re going to make sure that doesn’t happen. Start by conducting extensive market research to understand the landscape, map out the needs of individual users to understand pain points, develop a clear value proposition, and then define key performance indicators to measure progress against.

Feedback Software 73

Feedback Software Research Software Analytic Tools Product launches 73

Userpilot

APRIL 7, 2024

So, whether you’re a new SaaS product manager, an experienced PM for traditional software, or just interested in gaining more knowledge, this article is for you. Step-by-step guide for the product management process Identify user needs with market research. Monitor performance with data analysis. Strategic thinking.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

The Product Coalition

MARCH 9, 2020

Among some papers, I found a thesis called: An Analysis of the Online Dating Industry and How Startups Can Compete from Martin Wendel & Emil M. It’s an incredible piece of work so I decided to make a resume in this article, adding up my own knowledge and points of view. How to deal with Winner Takes All Dynamic in Dating Market?

Startups 78

Startups Marketing Reporting Tools Research Software 78

Userpilot

SEPTEMBER 14, 2023

This is the key question this article discusses, so if you’re after the answer, you’re in the right place! The product launch manager collaborates with the marketing team to develop launch plans and oversees their implementation. Conducting market research and competitor analysis. Trend analysis.

Research Software 85

Research Software Analytic Tools Feedback Software Product Research 85

Userpilot

JANUARY 14, 2024

That’s what our article explores! Decision-making will be backed by valuable insights from data analysis It’s difficult to imagine a SaaS product manager making decisions based on intuition and hunches in 2024. What does 2024 have in stock for product managers ? And what challenges will they face?

Data Visualization 77

Data Visualization Analytic Tools Feedback Software Research Software 77

freshtrax

NOVEMBER 26, 2019

In this article, we’ll help you understand the Japanese dating scene and share why the top 5 dating apps in Japan are successful. The online dating market in Japan is expected to grow 3.32 times from 2017 to 2023 while the global online dating market is expected to grow 1.56 Enjoy this article? times over the same period.

Research Software 115

Research Software Government User Testing Data Visualization 115