Gainsight

JULY 25, 2023

However, the right technology can help those that don’t have the resources. And Ovsyannikov believes that Gainsight is the right technology. Ovsyannikov describes four dimensions of the customer journey: Onboarding the solutions a customer has purchased in a meaningful way. It has also helped create careers for some people.

Analytic Tools 52

Analytic Tools Feedback Software Education Generative AI 52

Userpilot

SEPTEMBER 15, 2023

In this article, we’ll go over some concept testing examples from some of the best B2B and B2C brands to help you get started with your strategy. To improve its blog strategy, Better Proposals asked its subscriber base which blog types they read the most so they could focus on creating more. Book a demo and get started!

User Testing 92

User Testing Feedback Software Product Research Analytic Tools 92

UX Studio

MARCH 1, 2024

In today’s AI-driven world, the excitement about artificial intelligence is widespread, with numerous tools available to shape our lives and the world. Our blog post guides you through the maze of AI research tools. But the question arises: How useful are the currently available tools, and what challenges do they generate?

Data Visualization 97

Data Visualization Research Software Product Research Analytic Tools 97

Userpilot

DECEMBER 21, 2022

Wondering which product analytics metrics you should track and improve to increase your product growth ? You must select the right product analytics metrics to serve as KPIs (Key Performance Indicators) for your product development process. What is Product Analytics? What is The Importance of Product Analytics?

Analytic Tools 91

Analytic Tools Onboarding KPIs Data Visualization Embedded Analytics 91

Userpilot

OCTOBER 26, 2021

Is the "North Star Metric" just another bit of SaaS jargon somebody has coined to rename something everybody already knows about? What other SaaS companies use the North Star Metric and how can you find yours? What difference does it make if your product is B2B or B2C? And should you, as a product manager care about it?

B2C 89

B2C Onboarding KPIs Analytic Tools B2B 89

Userpilot

NOVEMBER 16, 2022

B2B marketing automation is more complex than B2C since the B2B sales cycle is longer and often involves more than one persona. Automatically create onboarding videos with AI video production tools , like Synthesia. What is the difference between B2B and B2C marketing automation? What is B2B marketing automation?

Feedback Software 92

Feedback Software Analytic Tools B2B Embedded Analytics 92

Userpilot

APRIL 18, 2024

Funnel and Path exploration are two main Google Analytics reports for tracking conversion path performance. In SaaS, getting users to value quickly matters a lot, so invest in onboarding and self-service support. Userpilot is a product onboarding platform that can help you with that. Like blog posts, case studies , or webinars.

Data Visualization 86

Data Visualization Analytic Tools Feedback Software Marketing 86

Userpilot

APRIL 20, 2022

Looking for ways to engage your SaaS users in a way that drives freemium to premium conversions more efficiently? SaaS companies that cater to small businesses have higher freemium conversion rates than those that serve medium-sized companies. Keep in-app upgrade prompts contextual if you must upsell free users. Let’s dive in!

Analytic Tools 90

Analytic Tools Feedback Software Data Visualization User Testing 90

Userpilot

JULY 5, 2022

Breakthrough, disruptive or radical innovation are all more dramatic and often involve challenging the existing business model or introducing completely new technology. In-app surveys , usability and prototype testing , or user interviews and focus groups can help you understand your customers’ requirements. A PMF survey.

Feedback Software 93

Feedback Software Analytic Tools Research Software Product Research 93

Indicative

JANUARY 13, 2021

The Customer Data Platform market is no exception. Below, we cover everything you need to know about CDP platforms, including: What a CDP is. Below, we cover everything you need to know about CDP platforms, including: What a CDP is. Leading CDP platforms and how to choose one. Implementing a CDP platform.

Analytic Tools 80

Analytic Tools Research Software Customer Communications Data Visualization 80

Userpilot

MARCH 6, 2020

As a team supporting diversity and women in tech – we decided to use the International Women’s Day as an opportunity to showcase some of the best talent in the industry – and interviewed the top female Product Managers, Product Owners and SaaS founders and CEOs. Women in SaaS. Women in Product.

Research Software 133

Research Software Analytic Tools Feedback Software Reporting Tools 133

Mixpanel

APRIL 18, 2024

For one, in an ideal scenario, any new feature release requires a healthy amount of testing and, unlike B2C companies which build for general consumers and might have millions of users, most B2Bs are lucky to have a few thousand people regularly using their products. It’s good to have a range of content like launch blogs and videos.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 98

B2B User Testing Research Software Analytic Tools 98

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Both product personas (B2B) and user personas (B2C) describe somebody who users the product while buyer personas describe those who decide to buy products. Interested?

Feedback Software 88

Feedback Software Research Software Analytic Tools User Testing 88

Imaginary Cloud - Design

JANUARY 30, 2020

In 2017, Gartner introduced the concept augmented analytics in his Augmented Analytics is the Future of Data and Analytics report. In the last year, major companies in business intelligence (BI) digital solutions, such as Qlik and Tableau were already investing on it. Voice interaction definitely has a wow factor.

Data Visualization 103

Data Visualization Analytic Tools Research Software Feedback Software 103

Userpilot

SEPTEMBER 10, 2022

Involuntary churn vs. voluntary churn: How do they affect SaaS businesses? You can reduce involuntary churn by prompting payment reminders in-app or through email. Instead, run in-app banners reminding them to update their credit card information. This leads to lost revenue for SaaS companies. What is involuntary churn?

Feedback Software 89

Feedback Software Analytic Tools Customer Experience User Testing 89

Userpilot

FEBRUARY 18, 2021

Personalization in SaaS is such a minefield. But doing personalization in SaaS *right* is a rare skill that very few businesses seem to have mastered. I’ve recently noticed several big B2C and B2B brands have jumped on the personalization bandwagon. Why The *Right* Personalization Matters So Much in SaaS?

Analytic Tools 96

Analytic Tools Software Review Data Visualization Customer Experience 96

Amplitude

DECEMBER 18, 2020

Product analytics sits at the intersection between your customer, your product, and your business goals. Product analytics keeps your team close to customer wants and needs throughout the product development process. Adience’s research highlights the power of product analytics. What Is Product Analytics?

Data Visualization 116

Data Visualization Analytic Tools User Testing Product Research 116

Amplitude

NOVEMBER 12, 2019

Gone are the days of selling “software in a box.” Compared to one-time-purchase software, SaaS products offer a few key benefits. Product analytics help you uncover important insights to answer questions including what is your product’s key activation event that results in longer user retention? opportunities).

Analytic Tools 94

Analytic Tools Onboarding KPIs Enterprise Data Visualization 94

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? In this ultimate guide for product growth, we’ll walk you through everything you need to know about product-led growth and how to implement it for your SaaS. The term was originally coined in the 2010s for self-serve SaaS businesses.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

SEPTEMBER 20, 2021

It might seem ludicrous how many SaaS apps you can try for free these days. Product-led growth is a popular SaaS go-to-market strategy that uses the product itself to drive customer acquisition, activation, conversion, and retention. Both B2B and B2C buyers increasingly want to self-serve. It’s called product-led growth.

Analytic Tools 85

Analytic Tools Research Software Feedback Software Onboarding KPIs 85

Userpilot

MARCH 29, 2021

Curious to know what the user activation benchmarks are for SaaS? Activation – the elusive pirate metric that’s notoriously hard to measure – also has the biggest impact on SaaS revenue. Wondering why, how you stack against other SaaS businesses, and how to boost your activation rate? Let’s dive straight in!

Analytic Tools 52

Analytic Tools Customer Experience Data Visualization User Testing 52

Userpilot

FEBRUARY 16, 2021

User personas are often misunderstood and overgeneralized by SaaS businesses, which impacts the product experience of SaaS customers. For most cloud and SaaS offerings, there are a number of user types. Different preferences and different contexts drive different solution needs. Which User? Source: [link].

Customer Experience 98

Customer Experience Analytic Tools Onboarding KPIs Document 98

Userpilot

JANUARY 25, 2021

User persona templates are a shortcut to creating a user persona from scratch for your SaaS business. Contrary to conventional wisdom, for B2B SaaS, you don’t need to fill in every little detail about your user like their favorite food or where they went to school to create a user persona – it’s not a dating profile.

Analytic Tools 54

Analytic Tools Research Software User Testing Customer Experience 54

Usersnap

JULY 1, 2020

It’s been 2 years since we at Usersnap started developing a tool for Customer Experience. We learned a lot and shared our findings on our blog through stories and ebooks. We pivoted the data to compare trends of B2B companies versus B2C, highlighting the companies with established CX practices and strategies.

Data Visualization 98

Data Visualization Reporting Tools Customer Experience User Testing 98

Userpilot

SEPTEMBER 23, 2022

If you’re in charge of your SaaS company’s growth management, you’re likely dealing with a churn reduction nightmare. Customer churn is a big problem in SaaS companies where monthly recurring revenue is a necessity and buyers have multiple options. Book a demo to learn how! What is customer churn?

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Research Software 52

The Product Guy

APRIL 4, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

Userpilot

OCTOBER 15, 2022

Want to improve your SaaS retention rates and looking for B2B customer experience best practices to get started with? B2B customer experience differs from B2C because it’s rooted in building trust over the long term. B2C sales cycles are shorter so factors like speed are more important. Look no further!

Customer Experience 92

Customer Experience B2B User Testing Customer Feedback 92

The Product Guy

MAY 15, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

Gainsight

APRIL 17, 2019

The move to the cloud and to software-as-a-service (SaaS) models changed a lot of things about business. Yet for many cloud CEOs, the only part of their business that they are the most blind about is the aspect that’s most existential to being a software company—namely the product. Business has changed. CEOs need to change too.

Analytic Tools 79

Analytic Tools Feedback Software Data Visualization Customer Experience 79

The Product Coalition

FEBRUARY 6, 2020

After all, when you know exactly what metrics are growing, what market leaders are betting on, how and what budgets are spent, what marketing solutions are chosen, what practices should be implemented and what to focus on in the near future, life becomes better. China is the only region where data analytics is not on this list.

Data Visualization 78

Data Visualization Research Software Reporting Tools Analytic Tools 78

The Product Coalition

APRIL 15, 2019

Tooling for your product team is a necessity. It often gets overlooked or tools are quickly chosen because we are so focused on the challenges in our own products. But, getting tooling right helps get better results faster. Integrates with your project management tool A word about integration. Roadmunk , ProdPad.

Data Visualization 60

Data Visualization Analytic Tools Research Software Feedback Software 60

Arpit Rai

OCTOBER 29, 2019

I just realized that I had not cross-posted my responses on the AMA on my Medium blog. What’s the difference between product management in B2B/SaaS and B2C? To be honest, I haven’t worked in the B2C sector. In B2C, it is quite likely that you are an end user of your product (think PMs in Ola, Swiggy etc.).

Analytic Tools 52

Analytic Tools Research Software Feedback Software B2C 52

The Product Guy

MARCH 2, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

Intercom, Inc.

JULY 9, 2020

And I would say I have a very analytical and ambitious mind. So just having a blog, being out there speaking and writing and giving back to the community in some sense, also really helped to be lucky to be part of that community and maybe be at the forefront of it as well. I first got started in SEO, I think at around 16 years old.

Analytic Tools 199

Analytic Tools Research Software Data Visualization Technical Review 199

Usersnap

JULY 21, 2021

Soon after integrating this solution into the delivery chain, CSAT (customer satisfaction) scores exceeded 80%, while the on-time delivery performance reached 97% or more across the globe. Tools like Usersnap can collect in-product rating and user recordings or annotated screenshots. Conclusions.

User Testing 98

User Testing Customer Feedback Feedback Software Customer Experience 98

Indicative

MARCH 12, 2021

With the combination of free trials and easy setup common in today’s SaaS market, signing up new users isn’t a huge issue. The big challenge for SaaS companies today isn’t customer acquisition—it’s activation, getting those leads to fully adopt the product and become long-term active users. To help those users get to Aha!

Analytic Tools 101

Analytic Tools Onboarding KPIs Product Research Customer Experience 101