Userpilot

OCTOBER 20, 2022

The Net Promoter Score (NPS) is one of the most critical SaaS metrics as it measures user sentiment over time. In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. The average NPS is 31 for SaaS businesses.

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The Product Coalition

OCTOBER 20, 2023

With AI technology, marketers can identify microtrends and even predict trends, saving time and resources through automated digital marketing services. The marketing industry is not immune to this digital transformation, as prominent brands are beginning to take advantage of the opportunities it presents. billion U.S. billion by 2028.

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Userpilot

OCTOBER 4, 2022

UX KPIs, or user experience key performance indicators, are essential numerical data points that are used to track, measure, and compare the experience users have with your SaaS product. The best tools to track your UX KPIs and improve them are: Userpilot – for creating in-app surveys and tracking feature usage.

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Userpilot

DECEMBER 21, 2022

Wondering which product analytics metrics you should track and improve to increase your product growth ? You must select the right product analytics metrics to serve as KPIs (Key Performance Indicators) for your product development process. What is Product Analytics? What is The Importance of Product Analytics?

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Userpilot

MARCH 3, 2022

Looking for SaaS knowledge base examples? Helping your users get the most out of your product is an important (and tricky) job. Knowledge bases can become one of your most effective tools for answering your users’ questions, reducing pressure on your support team – and ultimately enhancing the customer experience.

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Userpilot

AUGUST 15, 2022

Wondering how customer sentiment analysis can improve your product’s customer experience and generate more profits? Today’s businesses use numerous sentiment analysis tools to figure out the different emotions that customers go through while exploring your products and services.

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Userpilot

AUGUST 19, 2022

For any SaaS owner or product manager , organizing a successful software rollout can be a stressful, exhilarating experience. In this article, we’re going to unpack the mysteries of what it takes to put together a truly successful software rollout plan. What is rollout in software development? Ready to get started?

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Userpilot

MAY 26, 2022

Why is it important for SaaS companies? How can you use a user onboarding platform to build a great product education in-app experience for your users? Let's dive into what product education is, its importance, how you can build it, and what tools you can use to educate your customers.

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Usersnap

JANUARY 26, 2022

Building, designing, and improving a SaaS product is a beautiful, never-ending journey. What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. The Ultimate In-App Feedback Strategy ??

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Userpilot

JULY 27, 2021

Do you know how to use NPS data to drive growth for your SaaS? NPS score helps you identify valuable insights into: Features that users find valuable, so you can improve your product adoption. Problems driving your users to churn, so you can fix them. How your product is serving your users’ needs. What should we improve?

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Userpilot

JUNE 9, 2022

Userlane and Walkme are both tools for onboarding. Userlane is a tool for building interactive, guided tours that walk a user through all the features of your product or service. Walkme allows you to do the same, as well onboarding employees on third-party tools such as Salesforce. Read on to find out!

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Userpilot

JUNE 26, 2023

Product metrics are critical for product growth managers to develop the right product strategies and drive continuous value for customers. However, it isn’t easy to choose the right product metrics from the many SaaS metrics available. For SaaS businesses, this refers to paying customers only.

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Userpilot

OCTOBER 18, 2021

How can you influence SaaS growth? To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. We cover these in detail in our guide, so read on if you want to take care of SaaS growth properly in 2021.

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Userpilot

OCTOBER 29, 2023

TL;DR Willingness to pay (WTP) is the maximum amount that customers are ready to pay for a product, while willingness to accept (WTA) is the minimum amount that would satisfy a seller. WTP helps SaaS companies choose optimum prices for their products to maximize profit. The metric is also used to predict customer churn.

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Userpilot

DECEMBER 31, 2022

Curious about how to turn RFM segmentation into a powerful marketing technique for understanding customer behavior and driving growth? In this article, we’ll explain what RFM segmentation is and how you can use it to improve your SaaS business results. Frequency is how often a customer interacts with the platform.

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Userpilot

DECEMBER 20, 2022

SaaS business models depend on repeat purchases to grow revenue and meet profit goals. This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. Key awareness stage KPIs are ad clicks, blog post views, and SEO rankings. Marketing funnels in SaaS.

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Userpilot

DECEMBER 19, 2023

Managing customer accounts is a pretty tough job, but you know what’s even tougher? SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. What is SaaS account management?

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Userpilot

DECEMBER 31, 2022

Are you curious about what the average churn rate for SaaS is? SaaS businesses are typically subscription-based, where they should provide continuous value to customers and ensure repeat purchases. Thus, one of the most important goals for SaaS companies is to reduce churn and retain as many existing customers as possible.

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Userpilot

JUNE 8, 2023

It encompasses a wealth of data like user actions, feature usage, and beyond. As a result, you get the key that opens the door to a treasure of product growth insights for your SaaS business. In this article, we’ll walk you through everything you need to know about event data with industry-leading examples.

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Userpilot

MAY 22, 2023

Searching for a customer experience (CX) strategy to set you apart from the competition? A CX strategy should encompass every interaction and engagement layer between your customers and your SaaS product. Creating customer empathy maps to capture what the user says, thinks, feels, and does.

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Userpilot

APRIL 29, 2022

What user onboarding software do you need to buy to equip them? A customer onboarding specialist is the one who ensures that the customer has a successful experience with the product or service from the very beginning. Hence, to get them to the activation point and convert them into paying users. Ready to dive in?

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Valerian Tech

MAY 30, 2023

Introduction In the competitive landscape of e-commerce, leveraging data analytics has become crucial for businesses seeking sustainable growth. Efficient data analytics allows e-commerce companies to gain valuable insights into customer behavior, optimize their operations, and make informed business decisions.

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Userpilot

JANUARY 24, 2022

So it’s in the interests of all SaaS companies to create Wow Moments for their users. A Wow Moment is the instant when a customer understands the value of your product to them personally on an emotional level. It’s connected to important SaaS metrics like activation , retention , and feature usage.

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Userpilot

SEPTEMBER 28, 2022

SaaS products are becoming increasingly data-driven which makes it critical to evaluate product growth using the right metrics. Tracking product management metrics helps you improve your product, identify and remove friction in the user journey, and make data-driven decisions. Mixpanel – for product analytics.

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Userpilot

MAY 11, 2022

But what is more important is that without customer segmentation, you simply cannot build a sought-after product with high user loyalty. This article will walk you through each essential step of implementing user segmentation in SaaS products. Second, use a product analytics tool like Userpilot to track in-app engagement.

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Userpilot

APRIL 14, 2022

How to achieve high customer retention rates, and. Tools you can use to boost your retention rate. Customer retention rate is the percentage of loyal customers who repeatedly purchase from you. The retention rate is an important indicator of good business health and customer satisfaction. Let’s get started!

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The Product Coalition

FEBRUARY 25, 2024

In this blog series, we embark on a comprehensive journey through the evolution of Netflix, tracing its origins, key milestones, and the driving forces behind its remarkable transformation. By 2010, Netflix’s streaming service had grown to over 20 million subscribers ², signaling a seismic shift in the entertainment industry.

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Userpilot

NOVEMBER 1, 2022

Personalized customer service is a secret ingredient for improving customer engagement , retention, and loyalty. In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. 7+ customer service personalization strategies. Want to make customers feel heard?

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Userpilot

MAY 17, 2023

Product experience is affected by factors like usability and accessibility, user interface, product features, the platform it’s built on, and content strategy. Great product experiences lead to higher user engagement, increased customer satisfaction and loyalty , more revenue , reduced costs, and greater product-led growth.

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Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. TL;DR Product-led growth brings lower acquisition costs, shorter sales cycles, higher retention rates, and more satisfied customers. Utilize viral marketing and product experiments to generate more word-of-mouth traffic.

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Userpilot

AUGUST 11, 2022

Some soft skills required for a customer success manager position include leadership, problem-solving, communication, empathy, industry knowledge, technical savviness, and collaboration. Customer success teams are responsible for ensuring your customers achieve their desired outcomes while using your product.

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Userpilot

JULY 25, 2022

Customer onboarding challenges are something every SaaS owner or product manager will face at some stage of their career. Because onboarding is such an important area to get right, it’s critical to have a framework (and the tools) to overcome them. Another challenge is low feature adoption (a pattern of user behavior).

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Userpilot

MAY 21, 2023

Always beta-test your features before releasing them to the whole user base. For feature or product announcements, use multiple channels, like in-app messaging , emails, social media, or blogs. At the market release stage, you can release your features either to all users at once, or incrementally.

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Userpilot

NOVEMBER 16, 2022

To automate product adoption, use onboarding checklists that show users essential onboarding steps to complete. Automatically create onboarding videos with AI video production tools , like Synthesia. Free up your support team and save costs by automating customer support. What is B2B marketing automation?

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Userpilot

APRIL 7, 2022

What does the term UX analytics stand for? How do you perform UX analysis for SaaS and make data-driven decisions? This article will guide you through every important aspect of collecting and utilizing user behavior data to drive product growth. Always use both UX analytics quantitative and qualitative data for better insights.

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Userpilot

JULY 13, 2023

Growth is the lifeblood of any company, and it is paramount for any SaaS company. Different types of company growth include: Industry growth assesses your company’s performance by benchmarking against the industry average. Industry growth It’s critical to acknowledge different industries have different growth rates.

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Userpilot

APRIL 27, 2022

Excellent customer service is the responsibility of the customer service team while customer experience is shouldered by all departments in an organization. Customer service and customer experience are essential for customer satisfaction and business growth. What is customer service [CS]?

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