Userpilot

DECEMBER 19, 2023

Managing customer accounts is a pretty tough job, but you know what’s even tougher? In this article, we will go over the responsibilities of a SaaS account manager and share tried-and-true strategies they can implement to drive product growth. Personalizing customer workflows according to their needs.

Feedback Software 103

Feedback Software Analytic Tools Product Research User Friction 103

Userpilot

MAY 16, 2023

Looking to implement the top customer engagement trends in 2023 for your SaaS business? This article has compiled the top 13 SaaS customer engagement trends you should follow in 2023 to help you navigate the emerging trends. TL; DR Customer engagement refers to the active interaction between customers and products.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

FEBRUARY 26, 2023

The customer success renewal playbook is central to keeping the incoming stream of recurring revenue flowing. Thanks to the subscription economy of SaaS companies, high customer retention is vital to staying afloat and enjoying growth. To answer all your questions, we have written this article.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Feedback 98

Userpilot

JULY 5, 2023

Wondering how to improve customer satisfaction scores and foster long-term success for your SaaS business? Customer satisfaction has become critical for any SaaS business as customers have increasingly competitive options. A good customer satisfaction level ensures great product engagement to retain customers longer.

Customer Satisfaction 98

Customer Satisfaction User Testing Data Visualization Customer Experience 98

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. This article shows you how. In-app strategies for converting free or trial users to paying customers. Personalize your campaigns.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

AUGUST 10, 2023

Are you trying to find your business’s average customer acquisition cost? In today’s competitive landscape, acquiring new customers is essential to any successful business’s or product’s growth. TL;DR Customer acquisition cost (CAC) measures the total sales and marketing expenses for acquiring new customers.

Customer Experience 96

Customer Experience User Friction Customer Feedback Onboarding KPIs 96

Intercom, Inc.

OCTOBER 27, 2020

Kristen Swanson is the Customer Experience Chief of Staff at Slack , the channel-based messaging platform designed to “make work simpler, more pleasant, and more productive.”. This is the second in a recurring series of articles looking at how modern support leaders are navigating the support landscape as it continues to evolve.

Customer Experience 179

Customer Experience Feedback Software User Friction User Testing 179

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Let’s begin!

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Experience 98

Userpilot

APRIL 29, 2024

How can you use them for better customer engagement ? These are the main questions the article tackles. TL;DR Segmentation is a process of grouping customers by shared characteristics. A segmentation survey is used to gather the data necessary to segment customers. How to segment customers in Userpilot.

Analytic Tools 104

Analytic Tools Research Software Feedback Software Product Research 104

Userpilot

MAY 23, 2023

The rise of AI is grabbing headlines across the globe at the moment and the world of customer experience is no less. In this article, we’re going to unpack how AI customer experience can completely transform how people engage with your SaaS. AI can greatly improve the customer experience. Book a demo to learn more.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Customer Experience 98

Userpilot

MARCH 21, 2024

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. Customer lifecycle management helps you sustain growth by building a loyal customer base over time.

User Testing 105

User Testing Analytic Tools Research Software Feedback Software 105

Userpilot

APRIL 3, 2024

A resource center is a central hub of resources that helps your customers solve problems and learn more about your product. It reduces the load on your support team and improves customer satisfaction by providing self-service support. TL;DR A resource center provides tailored content to aid users in problem-solving your product.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

JULY 20, 2023

Wondering how to reduce customer churn rate for your business? In this article, we review different ways to identify potential churn and deal with it. Attrition is the bane of every subscription business; low retention rates will result in a duce and the customer lifetime value and revenue will plummet. Bad customer service.

Customer Experience 98

Customer Experience Feedback Software Analytic Tools Data Visualization 98

Userpilot

FEBRUARY 4, 2023

When it comes to customer retention , figuring out how to wow a customer is crucial. After all, how can you expect to keep existing customers if you’re not able to meet (or exceed) customer expectations? TL;DR “Wowed” customers are more likely to be loyal to your brand and make additional purchases in the future.

User Testing 97

User Testing Customer Experience Customer Feedback Feedback Software 97

Userpilot

MARCH 7, 2024

These are the main questions the article explores. We also look at a couple of analytics tools for analyzing user engagement. TL;DR User engagement is a measure of how active your users are inside the product and how good the product is at keeping them interested. What is user engagement? Let's dive right in!

Analytic Tools 105

Analytic Tools Data Visualization Onboarding KPIs Feedback Software 105

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result.

Feedback Software 97

Feedback Software User Testing Customer Experience User Friction 97

Userpilot

NOVEMBER 2, 2023

This is the main question we explore in the article. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. In contrast, the product-led growth model leverages inherent product virality and its value to drive customer acquisitions and retention.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

UX Planet

JANUARY 16, 2024

If you’ve ever felt the pains of uncertainty or the fear of wasting precious resources, then read on. In this article, we’ll uncover the common branding mistakes that have haunted both enterprises and small ventures. It illuminates your target audience, their pain points, and desires. It’s a worthwhile investment.

Branding 88

Branding User Testing Product Research Data Visualization 88

Userpilot

MARCH 23, 2023

What are the reasons for customer churn in SaaS? And how can customer success teams address them to ensure product growth? As a SaaS company, your ultimate goal is to retain customers and keep them happy with your product. However, sometimes things don’t go as planned, and customers churn. Want to reduce customer churn?

Feedback Software 98

Feedback Software Research Software User Testing Customer Experience 98

Userpilot

AUGUST 28, 2022

What is customer value and how you can use it to improve the actual value you deliver to your customers and establish brand loyalty? So let’s see what you can do to increase your customer value and retain loyal customers. In SaaS, customer value is a user’s perception of what your product or service is worth.

Feedback Software 105

Feedback Software Customer Feedback Customer Experience User Testing 105

Userpilot

JANUARY 8, 2024

It helps users get the most value out of your product within the shortest possible time. However, with a range of user personas and attributes, it can be overwhelming to know which best practices you need to fuel your brand for success. TL;DR User onboarding is a process that shows users how they can derive value from your product.

Analytic Tools 52

Analytic Tools Feedback Software Customer Experience Customer Feedback 52

Userpilot

APRIL 24, 2024

From marketing to product management and customer success, AI is improving productivity, helping teams make better decisions, and improving customer experience. In this article, we explain: Why investing in AI in SaaS is a must. AI-powered product localization makes it more accessible and user-friendly across global markets.

Analytic Tools 96

Analytic Tools Feedback Software Data Visualization Reporting Tools 96

Userpilot

SEPTEMBER 12, 2022

Investing in customer delight is a great business strategy to: Engage customers until they become loyal promoters. Increase customer lifetime value. But what does it even mean to delight customers? Customer delight is consistently exceeding your customer’s expectations across the entire journey.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Userpilot

APRIL 22, 2024

In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. In this article, we’ll share 17 best practices that you can implement today to increase retention , revenue, and engagement. But what strategies work?

Analytic Tools 99

Analytic Tools Feedback Software Research Software Customer Experience 99

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. Also, it becomes a go-to choice for users, which results in higher retention rates.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. Also, it becomes a go-to choice for users, which results in higher retention rates.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. Also, it becomes a go-to choice for users, which results in higher retention rates.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. Also, it becomes a go-to choice for users, which results in higher retention rates.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. Also, it becomes a go-to choice for users, which results in higher retention rates.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

DECEMBER 22, 2023

TL;DR UX microcopy is the small snippets of text in the UI that help users interact effectively with the app or website. A few common examples of microcopy in UX include CTAs, error messages, placeholders, in-app guidance and new feature announcements , and confirmation messages. For example, run A/B and usability tests.

Analytic Tools 105

Analytic Tools Feedback Software UX Data Visualization 105

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

B2B 105

B2B User Testing Research Software Analytic Tools 105

Userpilot

JUNE 22, 2023

While customer churn is a grave concern, retention is what can help you tackle it and make your product successful. Customer retention brings you more customers who tend to spend more, refer others, and provide valuable feedback that drives product improvement. A good customer churn rate is 3% or less for SaaS companies.

Data Visualization 98

Data Visualization Feedback Software Analytic Tools Customer Experience 98

Userpilot

APRIL 28, 2023

User onboarding is no exception. The article explores how you can use AI user onboarding to drive your product success. TL;DR AI user onboarding uses Artificial Intelligence (AI) tools to introduce product functionality to users and drive product adoption. Why use AI during the customer onboarding process?

Artificial Inteligence 97

Artificial Inteligence User Testing Feedback Software Analytic Tools 97

Userpilot

FEBRUARY 22, 2024

Retaining customers is an incredibly important part of any growth-driven business. According to Havard Business Review, customer acquisition requires 5 to 20 times more resources than customer retention. Thus, it only makes sense that you work hard to retain any customer that makes a purchase. What is customer retention?

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

JANUARY 15, 2024

In this article, we’ve compiled 14 great examples of product copy and a few best practices UX writers should follow to achieve similar results. TL;DR User experience (UX) writing envelopes all the content designed to help users easily navigate through websites, apps, or digital products. Social proof improves user trust.

UX 104

UX Customer Experience User Testing User Friction 104

Userpilot

SEPTEMBER 14, 2023

Understanding that you cater to many different types of customers with different pain points, wants, and needs is critical for giving them the best possible experience. In this article, we will explore seven types of user segmentation, explain when you might use them, and how you can leverage them within your own SaaS.

Customer Experience 105

Customer Experience Analytic Tools User Testing Feedback Software 105

Userpilot

NOVEMBER 19, 2023

Learning how to improve cross-selling will let you tap into customer potential, provide additional value, and boost long-term retention. It’s much easier to sell to existing customers than to win over strangers, but how exactly do you cross-sell to SaaS users? Improves customer retention.

Analytic Tools 101

Analytic Tools Feedback Software Data Visualization Reporting Tools 101