Intercom, Inc.

JANUARY 20, 2021

At Intercom, we believe that providing educational and motivational help content leads to loyal and engaged customers. If you’re not helping to educate your customers, you’re giving your competitors a chance to fill in the gaps. It’s no wonder up to 60% of users who sign up for a free trial use a product once and never come back.

User Testing 232

User Testing Customer Feedback Customer Experience Embedded Analytics 232

Product Talk

JANUARY 18, 2023

Their current customers operate in the field of education where they coach their clients (who are teachers) on how to use their educational program and tools. So she began an educational journey, listening to podcasts and reading about product discovery best practices. It was clunky, but it worked,” says Helena.

Feedback Software 223

Feedback Software Product Research Customer Experience User Testing 223

Revulytics

JULY 12, 2019

For software companies, the influence of words lies in the content created to educate customers on how to make the most of their products. With detailed usage data in hand, your marketing team has precise points to address in educational content. See Usage Patterns Through Clear and Discernible Data Insights.

Analytic Tools 73

Analytic Tools Data Visualization Reporting Tools Education 73

The Product Coalition

JANUARY 25, 2024

We’d like to thank Tremis Skeete, Executive Editor of Product Coalition for his valuable contributions in the research, development and writing of this article. We also thank Product Coalition founder Jay Stansell, who has provided a collaborative product management education environment.

Artificial Inteligence 137

Artificial Inteligence Reporting Tools Feedback Software Research Software 137

Intercom, Inc.

MARCH 16, 2021

With the right strategy and proactive support tools – think Outbound Messages , Product Tours , Mobile Carousels , and Banners – you can alert customers to known issues, like delivery delays, bugs in your product, and website downtime. 4 powerful proactive support messages to send. Educate customers on new features.

Data Visualization 201

Data Visualization Onboarding KPIs User Friction Product Research 201

Revulytics

NOVEMBER 29, 2018

Instead of simply notifying users by email, it pushed in-app messages about the breach and let users know the application had been compromised through the application itself. Innovative companies like Under Armour recognize this, and are using customer communication channels like in-app messaging for risk management purposes.

Analytic Tools 66

Analytic Tools Feedback Software Messaging Customer Communications 66

Userpilot

APRIL 22, 2024

In this article, we’ll share 17 best practices that you can implement today to increase retention , revenue, and engagement. Using targeted in-app messages to guide users through key features effectively. Providing educational content to keep users engaged and informed. But what strategies work?

Analytic Tools 74

Analytic Tools Feedback Software Research Software Customer Experience 74

Product Talk

FEBRUARY 2, 2022

It’s hard to take a whole book or a six-week class and instantly download that into all my coworkers’ brains, so it’s been an education process as well, but every time I introduce a new piece of it, it seems to catch on really quickly, and their response is, ‘Oh right, this makes a lot of sense!’”. This isn’t always an easy or simple process.

Product Research 234

Product Research User Testing Engineering Testing 234

Userpilot

APRIL 29, 2024

These are the main questions the article tackles. Demographic segmentation Demographic segmentation categorizes customers based on specific demographic factors such as age, gender, income, occupation, or education level. What is your highest level of education? And then target them with in-app messages to drive their adoption.

Analytic Tools 85

Analytic Tools Research Software Feedback Software Product Research 85

Revulytics

MAY 17, 2018

Contextual relevance is king when it comes to presenting people with messages you want to resonate and drive them to respond. It’s delivering the right message to the right user at the right time in the user’s journey. To be most impactful, the message should be delivered when the user is engaged with the application itself.

Analytic Tools 65

Analytic Tools Data Visualization Messaging Reporting Tools 65

Intercom, Inc.

APRIL 7, 2020

Support teams who use proactive messaging report that inbound volume has risen by just 38%, compared to an increase of 72% reported by teams who don’t”. Companies are responding by proactively messaging customers to provide the information and reassurance they need. Their SVP of Customer Experience Margaret K?dziora

Customer Experience 217

Customer Experience Reporting Tools Research Software Data Visualization 217

Intercom, Inc.

JANUARY 31, 2023

Suddenly it seemed that generative AI might transform industries from education to marketing. Composer AI features Our customers spend almost half of their Inbox time in the composer – the text field where they write messages to their customers. The arrival of ChatGPT just eight weeks ago was a watershed moment.

Artificial Inteligence 188

Artificial Inteligence Feedback Software ChatGPT Customer Experience 188

Userpilot

FEBRUARY 20, 2024

In this article, we’ll explore the benefits of targeted email marketing in SaaS, how to segment your audience for more impactful campaigns and go through practical steps to set up and optimize your targeted email marketing efforts. These can include age, gender, income level, education, occupation, and marital status.

Analytic Tools 84

Analytic Tools Feedback Software Data Visualization User Testing 84

Userpilot

JUNE 19, 2023

TL;DR A SaaS learning management system (LMS) is a cloud-based solution for delivering educational experiences. To see how Userpilot can help you onboard and educate your customers, book the demo! The best SaaS LMS providers of 2023 LMS vendors offer a range of solutions that enable you to deliver quality educational experiences.

Analytic Tools 87

Analytic Tools Feedback Software Reporting Tools Systems Review 87

Userpilot

NOVEMBER 2, 2023

This is the main question we explore in the article. Content marketing is an effective way to increase brand awareness and educate customers on how to use the product for their use cases. Webinars play an important educational role. How is marketing-led growth different from product-led growth and sales-led growth?

Feedback Software 92

Feedback Software Analytic Tools Research Software User Testing 92

Userpilot

FEBRUARY 7, 2023

In-app communication is one of the most effective ways to engage with your users since it allows you to send contextual messages at the perfect moment. This also makes in-app messaging the ideal vehicle for guidance and upsells. In-app messages should be goal-driven, targeted, personalized, and concise to maximize their efficacy.

Feedback Software 95

Feedback Software Analytic Tools Customer Experience User Testing 95

Userpilot

MAY 2, 2024

That’s one question we discuss in the article. Educational webinars showcase new ways to leverage the product, fostering an engaged user community and generating new leads. Improve customer support quality with training materials To improve customer retention, invest in their education. Let’s dive right in!

Onboarding KPIs 65

Onboarding KPIs Customer Experience Feedback Software Analytic Tools 65

Userpilot

APRIL 2, 2020

That’s why it’s essential that you educate them in some way. And in this article, I’m going to argue that in-app tutorials are the best way to do that. For now, all you really need to know is that an in-app tutorial is designed to educate your users. Sure, you have other options open to you.

Research Software 55

Research Software Education Customer Experience User Testing 55

Gainsight

JANUARY 18, 2024

How’s Customer Education a Gamechanger in Customer Experience? Instead of sending consumers a multitude of advertising messages, consumers are searching for, finding, and consuming content to directly answer urgent questions and to fulfill their immediate needs. Customer Education is about formalizing that.”

Education 52

Education Customer Experience Data Visualization Advertising 52

Userpilot

DECEMBER 22, 2023

A few common examples of microcopy in UX include CTAs, error messages, placeholders, in-app guidance and new feature announcements , and confirmation messages. In Userpilot, you can use AI to create microcopy for in-app messages and onboarding flows. For example, run A/B and usability tests. Get the demo to see how!

Analytic Tools 97

Analytic Tools Feedback Software UX Data Visualization 97

Intercom, Inc.

OCTOBER 12, 2022

At Intercom, we understand that the best way to engage your customers is by delivering the right message, to the right person, at the right time. The latest version of Intercom’s Messenger takes your business messaging beyond support, offering your customers meaningful, in-context opportunities to engage with your brand.

Customer Experience 104

Customer Experience User Testing Branding Messaging 104

Userpilot

MARCH 7, 2024

These are the main questions the article explores. Webinars not only educate existing users and keep them engaged but also attract potential customers seeking a solution to their problems. Use AI to fine-tune your microcopies Microcopies are short snippets of text in in-app messages that provide product information and guidance.

Analytic Tools 94

Analytic Tools Data Visualization Onboarding KPIs Feedback Software 94

Intercom, Inc.

OCTOBER 27, 2020

Kristen Swanson is the Customer Experience Chief of Staff at Slack , the channel-based messaging platform designed to “make work simpler, more pleasant, and more productive.”. This is the second in a recurring series of articles looking at how modern support leaders are navigating the support landscape as it continues to evolve.

Customer Experience 179

Customer Experience Feedback Software User Friction User Testing 179

UX Planet

JANUARY 15, 2024

Instant Messaging communication has also transitioned from chatting on Yahoo Messenger on desktops to conversing with family and friends on Whatsapp groups. Technology has influenced every aspect, from shopping to education to gaming, marking a remarkable paradigm shift. The more you use the phone, the more you will use apps.

UX 88

UX User Testing Customer Experience Artificial Inteligence 88

Userpilot

MAY 31, 2023

In this article we’ll look at 10 ways to leverage AI in SaaS, specifically focusing on how it can revolutionize business processes and improve the customer experience. To improve the experience of a customer’s self-servicing answers, you can train a chatbot on your resource center to recommend the right articles.

Analytic Tools 80

Analytic Tools Feedback Software Customer Experience Artificial Inteligence 80

The Product Coalition

MARCH 24, 2021

Helpsters four step product discovery process Subliminal product management messaging At first I I didn’t know if I was over thinking it and/or I’m just hyper aware of work stuff but I couldn’t help (pardon the pun) to draw comparisons between the Helpsters and real life product management. Was the message was aimed at me, the parent?

Product Management 114

Product Management Product Manager Product Research Banking 114

Userpilot

NOVEMBER 3, 2022

Also known as a customer service knowledge base, this resource is created solely for customer education. An internal knowledge base is designed to educate, train, and onboard employees. A well-crafted knowledge base is an invaluable tool for customer education and reducing friction along the user journey. Feedback option.

Analytic Tools 93

Analytic Tools Feedback Software Customer Communications Data Visualization 93

Intercom, Inc.

APRIL 27, 2021

This is where Macros and Articles can be game-changers for your team. Each piece of content that you create, whether that be a help doc or a direct message from the Inbox, offers an opportunity to improve the customer experience and further personalize your support. Macros also enormously reduce our workload.

User Testing 118

User Testing Customer Experience Customer Feedback Feedback Software 118

Userpilot

DECEMBER 19, 2023

In this article, we will go over the responsibilities of a SaaS account manager and share tried-and-true strategies they can implement to drive product growth. For example, you can personalize your value proposition , in-app messaging , and communication style to suit user preferences. User persona example.

Feedback Software 82

Feedback Software Analytic Tools Product Research User Friction 82

Userpilot

JANUARY 29, 2023

This article considers what product experience is. Loom and Tolstoy educate new customers on how to use their product with in-app video tutorials. Userpilot: in-depth product education through Product Adoption school Userpilot is a product growth tool that helps product teams deliver personalized in-app user experiences.

Feedback Software 97

Feedback Software Analytic Tools Customer Experience Data Visualization 97

Userpilot

MAY 8, 2023

This article will go over 10 different challenges across product, sales, and general business to help SaaS businesses identify (then overcome) these obstacles! Getting the positioning, messaging , and product-market fit right will be one of the earliest determiners of whether or not a SaaS solution will find success within its target market.

Analytic Tools 94

Analytic Tools Research Software Data Visualization Onboarding KPIs 94

UX Planet

JANUARY 16, 2024

In this article, we’ll uncover the common branding mistakes that have haunted both enterprises and small ventures. Different people have contrasting interpretations of the visual and messaging guidelines. Consistency usually goes beyond visuals; it extends to every aspect, from messaging to customer interactions.

Branding 94

Branding User Testing Product Research Data Visualization 94

Intercom, Inc.

JUNE 19, 2018

Tristan received an automated transaction message: his credit card was just used at a convenience store 20 mins away! A 2017 Fortune article, “Those Annoying Chatbots Can Save Business Billions,” highlighted research findings that chatbots could help customer service teams save more than $8 billion by the year 2022.

Reporting Tools 216

Reporting Tools Research Software User Testing Customer Experience 216

The Product Coalition

OCTOBER 3, 2023

This article will delve into the varied use cases and substantial benefits of integrating AI in healthcare , showcasing its potential to redefine patient care. Patient engagement and education: AI-driven chatbots and virtual health assistants provide patients with 24/7 support, answer their questions, and offer medication reminders.

Healthcare 129

Healthcare Data Visualization Research Software Analytic Tools 129

Userpilot

SEPTEMBER 19, 2023

Self-serve support tools help you reduce customer response times and better educate your customers about your product without spending a fortune to maintain sufficient support quality. You can retain customers by providing educational resources across the entire customer journey. Do you need tools for Self Service Support?

Customer Experience 52

Customer Experience Customer Satisfaction Education Branding 52

Intercom, Inc.

OCTOBER 13, 2022

And finally, a new tooltips feature – our first ever customer-initiated message type. Intercom customers typically see a 31% increase in engagement after implementing in-product messages”. Messaging has taken over our personal communication, and now we’re seeing in-product messaging taking over in business from phone and email.

Feedback Software 118

Feedback Software Events Data Visualization Customer Communications 118

Userpilot

DECEMBER 19, 2022

This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! You need an optimized website with all the information necessary to make an educated purchase decision. What is B2B marketing?

B2B 99

B2B User Testing Research Software Analytic Tools 99