Nulab

SEPTEMBER 22, 2021

Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Research part 1: Qualitative research for competitive positioning. Any good positioning strategy begins with plenty of research. Let’s get started! The bottom line?

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Userpilot

OCTOBER 16, 2022

Our 15 customer intimacy strategies include the following: Mapping the customer journey and listing all touchpoints to get a holistic view of the user journey. With Userpilot, you can apply these strategies without having to code. So, if you want to foster intimacy, start with these strategies: Map the customer journey.

User Testing 96

User Testing Feedback Software Research Software Analytic Tools 96

Mironov Consulting

FEBRUARY 28, 2024

  They are coming off customer calls, strategy sessions, renewal discussions, marketing automation planning sessions, compliance reviews, and industry analyst briefings that highlight improvements that must be made.    (Agilists state this in the positive: “start less, finish more.”)   Now.

Reporting Tools 105

Reporting Tools Software Review Technical Review Weak Development Team 105

Userpilot

NOVEMBER 2, 2023

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. Most companies use all 3 strategies to some extent.

Feedback Software 92

Feedback Software Analytic Tools Research Software User Testing 92

Userpilot

APRIL 18, 2023

But how do you create a customer success strategy that works? In this article, we’ll show you how to build an effective customer success strategy that drives SaaS growth. A customer success strategy is beneficial to increase customer retention, boost customer lifetime value, expand WOM , and enhance your product experience.

Feedback Software 93

Feedback Software Analytic Tools Customer Experience User Testing 93

Userpilot

FEBRUARY 3, 2023

Customer analysis is important because it helps you create a personalized marketing strategy , reduces churn and increases retention , helps you make smarter product improvements , and helps you identify your most valuable customers (your target market). Create in-app surveys code-free with Userpilot.

Analytic Tools 94

Analytic Tools User Testing Research Software Feedback Software 94

The Product Coalition

AUGUST 21, 2019

The biggest differences between consumer buyers (B2C) and business buyers (B2B) is that the volume that is purchased and their preferences with pricing and being invoiced on payment terms over credit cards. As you gathered your new team members, you explained the WHY : Why should a company focus on B2B customers just as much as B2C?

B2B 60

B2B B2C Reporting Tools Customer Experience 60

Gainsight

MARCH 12, 2019

Just how accurate are online review aggregators, anyway? If you pull up Google or Yelp for a restaurant, say, you’ll get an aggregate of stars from one to five, the number of reviews counted, and any number of written reviews and qualitative feedback. So why should you care about SaaS reviews? You need SaaS reviews.

Feedback Software 73

Feedback Software Software Review Systems Review Data Visualization 73

Intercom, Inc.

JANUARY 14, 2021

In this episode of Inside Intercom, we caught up with Hubert for a chat about starting small, committing to a product strategy that helps you reach your long-term goals and making sure everyone’s on the same page. It’s a B2B SaaS application, think of it as a CRM. Use it to make better product decisions.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Userpilot

JULY 15, 2022

Industry blogs, social media channels, influencers and subject matter experts, product review websites, and offline conversations contribute to the dark funnel. Make use of branded conference swag to promote your company at conferences and raise positive awareness. ” to track the source of your users. SaaSholic Blog.

Analytic Tools 90

Analytic Tools Research Software Feedback Software Data Visualization 90

Userpilot

NOVEMBER 23, 2023

Many companies lack differentiation strategies and drive product development by copying competitors. To be actionable, a product strategy should focus on specific user behaviors that create customer value. An outcome-based roadmap removes such constraints and prioritizes delivering a positive change to users’ lives.

Feedback Software 89

Feedback Software Analytic Tools Product Research User Testing 89

The Product Coalition

OCTOBER 19, 2020

The upstart positioned itself to capitalize off of these forces, while Blockbuster ignored them at its peril. With this knowledge in hand, teams can more effectively identify and exploit opportunities and adopt risk strategies. Of course, the lesson here is: innovate or die. Not all ideas are equal.

Technical Review 162

Technical Review Analytic Tools Research Software Automotive 162

Userpilot

OCTOBER 21, 2022

Customer confidence is the level of trust a B2B prospect has over your brand before feeling “confident” that they have enough information to move forward through their journey. High customer confidence leads to repeat purchases, increased customer lifetime value , and positive word-of-mouth. What is customer confidence?

Feedback Software 96

Feedback Software User Testing Customer Experience Customer Feedback 96

Userpilot

APRIL 25, 2024

TL;DR Market research is a systematic and objective process crucial for understanding target markets, refining business strategies, and informing decisions, which includes collecting, analyzing, and interpreting data on customers, competitors, and the industry. Gone are the days when just intuition or subjective judgment was enough.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

OCTOBER 4, 2022

Growth loops are a compounding growth strategy where the user fuels future growth by reinvesting their outputs into new inputs for the next growth cycle. G2 is a business software and services review platform that relies on user-generated content to grow organically. Let’s get started. What are growth loops?

Customer Experience 97

Customer Experience User Testing Onboarding KPIs Software Review 97

Revulytics

MAY 9, 2018

The ability to deliver profitable organic growth – quickly – is a strategic imperative because of its positive impact on the lifecycle of portfolio companies from due diligence to exit. Make sure you are getting maximum revenue from the fruits of your labor by focusing on organizations that are already using your software.

Technical Review 59

Technical Review Software Review Data Visualization Analytic Tools 59

Userpilot

AUGUST 20, 2022

“Customer love” is the last thing you think about in a B2B SaaS environment. It drives customer loyalty, positive word of mouth, and user engagement. Although customer success (CS) leads to a positive experience (which benefits customer love). You can quickly implement a lot of these strategies with customer success software.

Feedback Software 85

Feedback Software Customer Experience Customer Feedback User Testing 85

The Product Coalition

APRIL 13, 2022

In addition, understanding Ecosystem synergies and building win-win strategies are critical. How much is the organization saving annually due to the offering? Data showed that more than 50% of consumers used a larger device to sign (not including B2B transactions). Fast , Accurate , Economic , and Reliable. Cost-Effective ?—?How

Framework 120

Framework Software Review Technical Review Document 120

Gainsight

MAY 7, 2020

Now, most organizations are settling into the reality that digital businesses will continue to grow, but due to uncertainty, most need to be more conservative on spending. We’ve written about process solutions to “do more with less” But how can you do more with less software spend ? for advocacy or expansion).

Analytic Tools 59

Analytic Tools Customer Communications Feedback Software Customer Experience 59

Gainsight

APRIL 10, 2023

By Harshi Banka, Senior Director of Strategy, Digital Customer Success The last few months have been rough for SaaS businesses with multiple headwinds including the economic downturn, rising inflation, and decreasing investments. B2B customers are expecting round-the-clock help (similar to B2C customers).

Data Visualization 59

Data Visualization Analytic Tools Customer Experience Research Software 59

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important. Let’s dive in!

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. There has to be cross-departmental and cross-functional cooperation between product, sales & marketing, customer success, and customer support to implement a successful customer retention strategy.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

DECEMBER 3, 2022

Invite customer reviews, encourage referrals, and create loyalty programs at the loyalty stage. For example, customer service reps may use CRM software to keep track of customer complaints or inquiries and manage customer support tickets. Potential customers analyze competing products and read reviews.

Feedback Software 92

Feedback Software Analytic Tools Data Visualization Customer Feedback 92

Intercom, Inc.

MARCH 28, 2022

While this shift was already underway, the rate of digital transformation is now happening much faster than previously predicted due to the impact of the COVID-19 pandemic. Whether B2C or B2B, all businesses must now deliver digital experiences that are easy to use, delightful, and personal. So how do you stand out?

Reporting Tools 228

Reporting Tools Data Visualization Customer Communications Research Software 228

The Product Guy

MAY 15, 2017

In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. We are always looking for more product mentors from all around the world.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

Gainsight

NOVEMBER 1, 2022

Here’s why SaaS, in particular, is uniquely positioned to help us change the recession narrative. Over the past few years, SaaS’s purpose-built technologies and strategies have helped our industry withstand the ups and downs of the market. B2B communities. It’s no different for B2B businesses today.

Feedback Software 52

Feedback Software Customer Experience Technical Review User Testing 52

Gainsight

JANUARY 6, 2023

They’re investing in product experience (PX) and product-led growth (PLG) strategies to efficiently chart a path to durable growth—and smooth sailing when market conditions improve. You’ll learn everything from utilizing product analytics and product adoption strategies to career advice for product management professionals.

Data Visualization 52

Data Visualization Analytic Tools Customer Experience Research Software 52

Userpilot

DECEMBER 18, 2022

Our experts predict there will be a lot more automation of low-level tasks, to compensate for the reduced workforce in tech companies due to the layoffs. While this may sound dystopian to some, Vazgen Babayan , Group Product Manager at Adobe, is optimistic AI will bring about positive changes and more disruptive innovations.

Data Visualization 90

Data Visualization Analytic Tools Feedback Software Product Research 90

Userpilot

JULY 16, 2021

You can find scope for improvement in the future and craft your strategies accordingly. They are the customers you should reach out to for reviews. More often than not, customers become detractors due to one of the two reasons: They aren’t getting the expected value from your product. This is the ‘AHA!

Onboarding KPIs 98

Onboarding KPIs Feedback Software Customer Feedback Data Visualization 98

Gainsight

NOVEMBER 23, 2022

Robin van Lieshout, founder of inSided, and I are already reminiscing about customer conversations and micro piglets, digital-led strategy and Dutch clogs. Nearly every conversation with CS and community practitioners started with: “how can I make Community a core part of our digital-led CS strategy?” The ultimate goal?

Feedback Software 52

Feedback Software Technical Review B2C Customer Experience 52

The Product Coalition

OCTOBER 26, 2020

Fireart Studio Fireart Studio is a boutique design and software development company headquartered at the heart of Poland?—?Warsaw. Fireart Studio creates a world-class user experience and user interface design that has been featured on all the most popular B2B ranking platforms. Would you like to learn more about it?

Customer Experience 92

Customer Experience Research Software User Experience User Testing 92

UX Studio

JUNE 30, 2023

USA; Europe $70 – $90 / hr Website design, UI/UX design, Research, Website Audit, Mobile App Design, Consulting, Expert Review Studio 22 Design Studio 22 Design is a creative design firm located in the San Francisco Bay area. They blend strategy and creativity in their user-friendly designs.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Userpilot

JULY 20, 2021

For several years I worked in head Marketing and Digital positions. Let’s walk you through the steps we follow in order to gather these valuable findings before translating them into a custom-made growth strategy for SaaS companies. positioning. online reviews. Positioning. reported ICP. customer journey.

User Testing 105

User Testing Research Software Feedback Software Product Research 105

Gainsight

SEPTEMBER 22, 2023

Three ways: It creates a competitive advantage, positions you as a thought leader, and speeds up—and streamlines—the buying process. Sure, they position themselves differently, and the feature sets aren’t carbon copies. HubSpot shot to fame due largely to its laser focus on inbound marketing. Very little.

Education 52

Education User Friction Customer Experience Customer Feedback 52

Lenny Rachitsky

FEBRUARY 13, 2024

Just in the past few years, she’s helped dozens of companies revamp their pricing strategy—with tremendous results. At Irrational Labs , we surveyed 60 software companies to reflect on their experience with pricing studies. Clearly, they’ve figured out positioning. Probably not $960 a year.

Data Visualization 105

Data Visualization Product Research User Testing Research Software 105

Userpilot

JULY 26, 2021

Product growth is a go-to-market strategy that uses the product to drive user acquisition, activation , conversion, and retention. One of the best product growth tools is Userpilot because it lets you implement contextual onboarding with its granular user segmentation features and no-code UI element styling engine.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

The Product Coalition

MAY 6, 2020

We understand that’s not an easy choice since you’re likely looking for a team that not only writes an excellent code but also grabs your vision, cares about your business needs, and contributes with its own industry insights and recommendations. It is an established boutique design and software development house based in Warsaw, Poland.

Research Software 78

Research Software Analytic Tools Feedback Software Development 78