Mironov Consulting
JULY 27, 2023
Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies. That
Gainsight
DECEMBER 23, 2019
On a recent webinar with one of our private equity partners, Gainsight CEO Nick Mehta shared an inspiring outlook on what’s to come in the year 2020 for customer success. This is a partial transcript of Nick and Gainsight’s vision of the future of customer success. Number three is what we call “Customer Data Infrastructure.”
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B2B Product Management
DECEMBER 6, 2016
You work with alpha, beta customers and release the field-ready product. The Outbound PM role : As an outbound PM, you do the market research. You work with Marketing to define the customer profile, you work with business development to do sales training and enablement.
Intercom, Inc.
JULY 5, 2018
Previously, however, he ran sales productivity for teams at Google, Salesforce and Box. His time at the latter culminated in the title of Chief Storyteller, where he rewrote the script for how Box sales team talked to and about their customers. But customers want to know about themselves. Rewrite your first call deck.
Intercom, Inc.
JULY 5, 2018
Previously, however, he ran sales productivity for teams at Google, Salesforce and Box. His time a the latter culminated in the title of Chief Storyteller, where he rewrote the script for how Box sales team talked to and about their customers. But customers want to know about themselves. Rewrite your first call deck.
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