What are Dormant Users and How to Manage Them?
Userpilot
OCTOBER 22, 2023
When tracking usage patterns , you can proactively reach out to users on the verge of dormancy. You can re-engage these users using a targeted win-back email or push notification with personalized messaging. Or, you can conduct surveys (such as the NPS survey ) to better understand what your users need and satisfy those needs.
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