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Event Data for SaaS: A Complete Guide with Examples

Userpilot

Do you want to leverage event data to make data-driven decisions to enhance user experience? Event data allows you to understand your users’ behaviors and needs on a deeper level. In this article, we’ll walk you through everything you need to know about event data with industry-leading examples. What is event data?

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The 14 Best Event Tracking Tools for SaaS Companies

Userpilot

Choosing the best event-tracking tool for your business is not easy. To make the choice a bit easier for you, we’ve created a list of the best tools for tracking events available for SaaS teams in 2023. TL;DR An event-tracking system is an application for recording and analyzing user interactions with your product or website.

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Beyond launch day: How to plan successful B2B product rollouts

Mixpanel

Further, most B2B tools are productivity-boosting tools, which means when you do launch a new feature, you don’t always want to try to drive adoption with what could be noisy in-product messaging or tours. It’s good to have a range of content like launch blogs and videos. but the work isn’t done.

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Best Marketing Analytics Tools For Product Marketing Managers

Userpilot

Here are the key features to look for in an analytics tool: segmentation, tracking capabilities, A/B testing , and data visualization with analytics dashboards. It features advanced segmentation , feature tagging, custom events, product experimentation, in-app messaging , and customer feedback tools. Product experimentation.

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15 Best Intercom Alternatives for SaaS Companies (2023)

Userpilot

Pendo offers in-app messaging and onboarding features for mobile apps. Help Scout is a customer service software offering shared inboxes, live chat, and in-app messaging. HelpCrunch is a versatile messaging platform for different communication channels, offering multichannel messaging and advanced customization.

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The Ultimate Guide to Product Data Analytics for PMs

Userpilot

Product marketing managers use product analytics to create targeted marketing campaigns or refine product positioning and messaging to reflect customer preferences and behavior. For example, you could re-engage the at-risk users with in-app messages triggered whenever these behaviors occur. Feature analytics dashboard.

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Appcues Analytics: An In-Depth Review [Features, Alternatives, and More]

Userpilot

Appcues allows you to segment your users based on user properties, flow interactions, checklist engagement, and event completion. Appcues click-to-track events allow you to monitor user engagement with different features in your product. The NPS dashboard in Userpilot is more detailed. Appcues analytics: click-to-track events.