Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

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User Testing Product Research Product Marketing Customer Feedback 98

The Accidental Product Manager

OCTOBER 30, 2023

This all holds a lot of promise, but what does it mean for product managers? The Metaverse Contains Potential For Product Managers So just what is this thing that they are calling the “metaverse”? It rented this space from TerraZero Technologies, a metaverse development company.

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User Testing Product Management Product Manager Entertainment 138

Userpilot

JUNE 27, 2022

What is developer marketing, and what is the point of it? As the name suggests, developer marketing is marketing to developers. In short, developer marketing is more than just capturing the attention of software developers and getting them to use your product.

Weak Development Team 52

Weak Development Team Development Marketing User Testing 52

Product Management University

JULY 23, 2020

Agile is a software development methodology. It’s not a way to do product management. It’s not how you do product marketing or sales. Agile development is a methodology for building software, and it’s a good one! More emphasis on deliverables, greater accountability and better product usability.

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Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

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ChatGPT Data Visualization Onboarding KPIs Research Software 105

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

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Product Marketing Onboarding KPIs User Testing Marketing 98

The Accidental Product Manager

JANUARY 15, 2024

The market for cold storage is getting ready to heat up Image Credit: vistavision If you are like most people, you have started to get used to being able to log on to your computer and order up just about anything. Product managers are getting ready to make a big bet on the hot market for cold storage. billion last year.

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Product Management Product Manager Management Management 73

Intercom, Inc.

SEPTEMBER 1, 2021

At Intercom, we believe the best products are built with the market in mind. That’s why some of Intercom’s first marketing hires were product marketers and why we’ve had a “seat at the table” from the early days of the company. . More and more, I see startups hiring PMMs as their first marketer ”.

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Marketing Product Marketing User Friction Customer Feedback 138

The Accidental Product Manager

AUGUST 8, 2022

India is one of the world’s largest untapped markets and music streaming is only now arriving there. Which streaming service will serve this new market? Product managers at other streaming services need to realize that Indian consumers are flocking to Gaana, analysts say, because it has been built for them.

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User Testing Marketing Product Management Product Manager 65

Userpilot

DECEMBER 17, 2021

Product marketing vs marketing? You see a lot of SaaS companies hiring for product marketing roles and it’s a bit confusing. Is there even any difference between product marketers and your regular marketer? There’s a difference between product marketing and traditional marketing.

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Feedback Software Research Software Product Marketing Marketing 105

The Accidental Product Manager

NOVEMBER 9, 2020

Botox product managers now have to face new rivals Image Credit: Leslie Nguyen. Good news for product managers – nobody likes to get old! What this means for product managers is that there is a huge market for products that will allow us to avoid looking like we are getting older.

Marketing 89

Marketing Product Management Product Manager User Testing 89

Gainsight

NOVEMBER 20, 2019

To truly excel in product management, you need to have a respect for design, an understanding of countless processes, a passion for problem-solving, excellent communication skills—the list goes on and on. Books for Product Managers. Blogs for Product Managers. Slack Groups for Product Managers.

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Books Blog Feedback Software User Testing 80

The Product Coalition

DECEMBER 21, 2021

Restaurants don’t put an Apprentice Chef in charge of the kitchen overnight, so why do we do this with Product Managers? Photo by Sebastian Herrmann on Unsplash Whilst it has been around for decades, product management has grown rapidly over the last few years. Companies are getting creative.

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Product Management Product Manager Weak Development Team Management 169

The Accidental Product Manager

FEBRUARY 26, 2024

The goal is to sell more cars, perhaps software is the key Image Credit: rakyan ‘boyan’ tantular Product managers know that if we want to sell more of their product, we need to find ways to make the product more appealing to our customers. These days, that can be very difficult to do.

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Product Management Product Manager Artificial Inteligence Software Engineering 73

The Product Coalition

JANUARY 7, 2021

Image credit: Canva The term “Product-Market Fit” can be baffling for a lot of new Product Managers. The phrase sounds great in theory, but in reality, finding product-market fit raises more questions than it answers: What is Product-Market fit? How do I know when I have Product-Market fit?

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User Testing Product Marketing Marketing Customer Experience 167

The Accidental Product Manager

JANUARY 29, 2024

Auto product managers believe that software will control the future Image Credit: JC As product managers, we are generally fairly focused on what we need to do to make our product become a success. However, some auto product managers are starting to realize this.

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Download Product Management Product Manager Automotive 73

The Product Guy

APRIL 4, 2017

In a recent live stream from one of our mentors of The Product Mentor , Chris Butler, lead a conversation around “Business Development vs. Product Management”. We are always looking for more product mentors from all around the world. About The Product Mentor. Signup to be a Mentor Today! Meet the mentors….

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

The Product Coalition

DECEMBER 8, 2019

Highly effective Product Managers develop themselves in 5 key areas. Highly effective Product Managers (or what I call Exponential PMs) tend to be strong in all of these areas. This is based on studying, speaking with, and coaching PMs and product leaders. Market Competence ????? Craft Competence ??

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Weak Development Team Development Analytic Tools User Testing 94

The Accidental Product Manager

MARCH 21, 2022

The next big market for games will be on mobile phones Image Credit: Vain Shame. Videogame product managers are starting extend their product development definition and bring more of their complex, graphics-intense hits for consoles and high-end computers to mobile devices. However, that is now starting to change.

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Product Management Product Manager Systems Review Technical Review 123

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Successfully launching a product requires proper planning which usually follows specific steps and checklists. Market Research.

Feedback Software 98

Feedback Software Product Research Research Software Product Marketing 98

The Accidental Product Manager

FEBRUARY 12, 2024

The Peloton product managers were unable to predict the future Image Credit: Phillip Pessar How great would it be to be a product manager who was responsible for a very popular high priced exercise bike? This is the position that the Peloton product managers found themselves in just before the pandemic hit.

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Product Management Product Manager Management Management 73

Userpilot

JULY 23, 2023

With the right go-to-market team, your new launches won’t suffer unnecessary delays and you can increase adoption but focusing on the right things. TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. What’s a go-to-market strategy?

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Research Software Data Visualization User Testing Marketing 94

Intercom, Inc.

JUNE 1, 2018

About 50 percent of my time was spent communicating with potential users, whether that was asking them to try Intercom over email, meeting them at conferences, responding to them in blog comments or talking to them on Hacker News. Looking back, I didn’t see these activities as marketing with a capital M, but they absolutely were.

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Startups Feedback Software Marketing Strategy 201

The Accidental Product Manager

FEBRUARY 21, 2022

GM’s Product Managers Have Run Into A Battery Problem Image Credit: Frank Hebbert. So I’m willing to bet that you are pretty proud of your product. This is all fine and good as long as the product that you are delivering is truly high quality. The product managers still intend to launch 10 EVs in China.

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Product Management Product Manager Technical Review Systems Review 121

The Accidental Product Manager

OCTOBER 16, 2023

Finding counterfeits is half the battle Image Credit: cce Just imagine if you were a product manager who was responsible for a very popular product. Perhaps this is a fashion product or a high tech product that everyone wants. As a product manager part of your job would be to put a stop to this kind of thievery.

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Artificial Inteligence Product Management Product Manager Management 73

The Accidental Product Manager

JANUARY 22, 2024

Copycats can only be stopped if other people stop selling them Image Credit: [cipher] The goal of every product manager is to create a popular product that our customers want to purchase. If our product becomes too popular, there will be other companies that start to make copies of our products.

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Product Management Product Manager Management Management 73

PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

The Accidental Product Manager

JANUARY 10, 2022

Just exactly how are video game product managers going about pricing their products? Video games have become more and more expensive as the game product managers used their product development definition to come up with new ways to extract money from you. How Much Should A Video Game Cost?

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Product Management Product Manager Management Management 123

The Accidental Product Manager

FEBRUARY 7, 2022

Cosmetic product managers are going after millennials Image Credit: Albert Lugosi. I mean, customers try products, select the ones that they like, and that’s the end of the story, right? These brands have seen huge growth over the past few years, grabbing market share from the big, established names.

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Branding Product Management Product Manager Reporting Tools 123

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

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Product Research User Testing Customer Feedback Research Software 98

Userpilot

NOVEMBER 21, 2023

Product analytics Hubspot can help you to make data-driven decisions about your product development and marketing needs. From understanding customers to driving sales, analytics is a crucial tool for modern product managers. What is HubSpot’s product analytics software?

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Data Visualization Analytic Tools Reporting Tools Onboarding KPIs 105

Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. What does product management include?

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Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses.

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Research Software Analytic Tools Feedback Software Data Visualization 98

The Product Guy

AUGUST 13, 2020

Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. Some of them are good, and some of them are bad.

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The Product Manager Coach Blog

JANUARY 9, 2024

Brian Chesky of Airbnb sparked a lively debate last year by questioning the role of product managers in today’s fast-evolving business landscape. He stated, “Airbnb has morphed its product management function into an “Apple-style product marketing function.” Aligning Product Vision and Strategy 2.

Analytic Tools 72

Analytic Tools Artificial Inteligence Feedback Software User Testing 72

Bain Public

MARCH 20, 2021

The most common reason for these entrepreneurial failures is a lack of sufficient market validation and market validation mistakes. The answer is simply: product roadmaps and product development ! Roadmap Development is a process of discovery, creativity and problem-solving. At what price?

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Development Product Research User Testing Product Management 52

Mind the Product

AUGUST 29, 2019

What’s a partial product manager? We’ve all met one, and many of us have been one – a partial product manager is someone who holds the product manager title, but isn’t doing the full job. It can happen really easily, because great product management encompasses a great deal and is constantly evolving.

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Product Research Product Management Product Manager Weak Development Team 183