PMLesson's Ace the PM Interview

MARCH 1, 2020

In this Path to PM blog post, Kevin shares his journey breaking into a product role as a new grad hire at IBM. If it is from a personal project, show that you have already been doing product management duties (talking to users for a startup idea you had, doing market research for a school project, etc.) Tell us about yourself.

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Usersnap

JULY 16, 2021

Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings. Market research has two goals. The necessity of travel, though, as well as regional variety of participants and pace of research can suffer if businesses over-rely on this traditional method.

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User Testing Research Software Customer Feedback Feedback Software 84

Userpilot

NOVEMBER 19, 2022

Product service management combines product management and marketing responsibilities into one role. On the one hand, they deal with market research and messaging just like the marketing team. These are not one-off exercises. The more complex and volatile the markets, the more frequently they should be reviewed.

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Usersnap

APRIL 12, 2019

Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings. Market research has two goals. Online exercises often focus on software. Surveys are the most common type of qualitative marketing research. First, improve products.

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Sequent Learning

JULY 30, 2018

The first exercise we do in our product management essentials workshops is to have the participant teams (there are typically 4-5 teams grouped by tables) list the challenges that a product manager faces and then draw a picture of a Product Manager. challenges in prioritization, development methodologies, market research hurdles).

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Userpilot

NOVEMBER 5, 2022

These are some of the questions you need to be answering to keep a pulse on the market. As with customer needs, the market situation is very dynamic, and that means that market research is not a one-off exercise either. Use customer discovery to grow your confidence.

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Product Research User Testing Customer Feedback Customer Experience 90

Mind the Product

APRIL 24, 2018

The idea was to start implementing the customer development process with a relatively easy and cheap exercise: interviewing real customers. Market research: Where do you use the product? What blogs do you read? Working on Customer Personas. It was my job to figure out the specifics, starting with customer interviews.

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UX Studio

APRIL 25, 2019

This could also translate into reduced budget needs for marketing campaigns once you’ve better defined your market target. Wait, don’t we already do this in a market research? To celebrate, we wrapped up the exercise by sharing the results and feedback with all the team and opening the floor to more improvement ideas.

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User Testing Product Research Research Software Data Visualization 73

Userpilot

MARCH 4, 2021

What is the outcome you’re hoping to get from this exercise? Market Research In-App Survey Questions. The post 31 In-App Survey Questions You Should Be Asking Your Users (with Best Practices and Examples) appeared first on Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog. Wording Matters.

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Userpilot

NOVEMBER 14, 2022

Its focus is on defining the key outcomes your product should deliver through customer and target market research. Speaking of Theresa Torres, this stage is not a one-off exercise. In other words, it involves all the steps and decisions that you need to make to build a successful product.

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The Product Coalition

JANUARY 26, 2024

Future-Backwards Exercise: Bring relevant stakeholders together to imagine the best and worst possible futures that could happen given the company’s current vision, strategy, and market conditions. Look for troubling trends like increasing churn, low engagement, or a growing number of bugs. One question.Ten minutes. No excuses. |

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User Testing Product Research Research Software Data Visualization 102

The Product Coalition

OCTOBER 7, 2020

It can also be a useful exercise to see how people talk about the product when with other users, as when talking to the development team they may be telling you what they think you want to hear. This article was also published on The Product Management Blog. You can also plan a particular activity, like card-sorting.

Data Visualization 69

Data Visualization User Testing Product Research Customer Experience 69

Userpilot

APRIL 10, 2021

Then assess the needs of your chosen segment by conducting market research. Here are 3 reasons why segmenting your customers is an essential exercise: 1. As we’ve written numerous times before on this blog, traditional product tours suck. A good customer analytics tool helps a lot with this.

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Analytic Tools Customer Experience Research Software User Testing 94

Userpilot

MARCH 6, 2020

Elizabeth Grantham – Founder and Product Owner at TheOptimal.me – subscription exercise plans for mature women. Aunkita Nandi – Managing Director and Product Manager at Tier5 Technology Solutions Pvt Ltd – web development and digital marketing products. What is your background? and decided to create it!

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Usersnap

JANUARY 12, 2022

Gathering market research, survey ideas, and getting to know the customer helps to validate product decisions. Ask yourself what kind of meaningful user experience survey questions can you derive from this role-playing exercise? These statistics and market research are useful for future product innovation.

Data Visualization 59

Data Visualization Product Research Customer Feedback User Testing 59

Gainsight

FEBRUARY 2, 2024

In this blog, we break down the basic tenets of customer training, outline four traditional training methods that companies use today, and present ways to supplement them with online courses to create more effective customer training programs. When she creates classes, she incorporates video, quizzes, images, text, and exercises.

Education 52

Education User Testing Customer Experience Research Software 52

Nulab

SEPTEMBER 22, 2021

It’s one of the most important decisions you can make and will form the foundation of your marketing strategy — so it’s important to give it plenty of care and attention. In fact, you shouldn’t enter the market until you’ve figured it out — so this bit should come before anything else. Define your market size.

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Positioning User Testing Reporting Tools Data Visualization 69

Userpilot

MARCH 3, 2022

This includes market research (potential employers), understanding product strengths (your value to the customer), iterative development (subsequent drafts), or refining the UI (formatting). Have side projects to exercise your PM muscles.

Data Visualization 84

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Userpilot

MARCH 4, 2021

Here are some sobering facts: Market research experts Dimensional Research asked consumers which factors impact their level of trust in companies the most. Otherwise the whole exercise was a waste of time and resources! In the product-led era, listening to customers has never been more essential. The number one answer?

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Userpilot

JULY 8, 2021

It’ll cover all important aspects of product management including market research, prototyping, and implementing product analytics. The course is composed of video tutorials, interactive activities (worksheets, quizzes, and self-reflection exercises), and plenty of opportunities for peer-to-peer discussion. The best part?

User Testing 58

User Testing Research Software Analytic Tools Feedback Software 58

Mixpanel

AUGUST 3, 2023

The data exists; it’s simply a matter of bringing it into a single view that both marketing and product teams can rely on. They tell the doctor that they exercise more than they do. That’s the real trick for marketers. Even if you’re more aggressive in the same channels you’ve been relying on (blog, search, paid ads, etc.),

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

Mixpanel

AUGUST 3, 2023

The data exists; it’s simply a matter of bringing it into a single view that both marketing and product teams can rely on. They tell the doctor that they exercise more than they do. That’s the real trick for marketers. Even if you’re more aggressive in the same channels you’ve been relying on (blog, search, paid ads, etc.),

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

Mixpanel

AUGUST 3, 2023

The data exists; it’s simply a matter of bringing it into a single view that both marketing and product teams can rely on. They tell the doctor that they exercise more than they do. That’s the real trick for marketers. Even if you’re more aggressive in the same channels you’ve been relying on (blog, search, paid ads, etc.),

Analytic Tools 40

Analytic Tools Data Visualization Customer Experience User Testing 40