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Productside | ProductManagement Courses & Training How ProductManagement Strategy Turns Struggles into Structure We’ve worked with hundreds of teams stuck in reactive delivery cycles, constantly shipping features but never sure if they’re actually moving the needle. Customers were disengaged.
When Jane, a seasoned productmanager, started her new role at a fast-growing SaaS company, she was ready to make an impact. Address PainPoints Proactively: Regularly ask for feedback to show you value their input and are ready to adjust course. But within a month, she felt like she was treading water.
We covered how to manage messy opportunity solution trees , the most common challenges teams face when getting started with the discovery habits, what Im working on next, and so much more. Its not the exclusive domain of productmanagers. What I saw was they were talking to customers periodically. Week over week.
The key isnt just understanding users but unlocking insights that lead to solutions they cant live without. Product discovery is critical in identifying workflows, painpoints, and user goals that shape successful products. Falling victim to confirmation bias: Assuming solutions fit users create blind spots.
As a productmanager, you interact with a diverse range of stakeholdersboth internal and externaleach with unique perspectives and priorities. Why Trust Matters in ProductManagement Trust is the foundation of influence, and as a PM, you lead through influencenot authority.
Scaling a product isnt just about selling moreits about refining product-market fit, unlocking the right growth levers, and making sure your go-to-market strategy actually aligns with what your customers need. Rachel shares how shes helped SaaS products scale from $1M to $10M in a year.
Turning Strategy Into Outcomes: Influencing Stakeholders To Achieve Alignment By Erica Wass At a Glance This blog outlines how successful product strategy depends on aligning cross-functional stakeholders, not just building a strong plan. In productmanagement, strategy alone isn’t enough.
This article will walk you through the key phases of the product discovery process , best practices for gathering user insights, risk mitigation strategies, and how to leverage PDLC tools like Usersnap to streamline feedback workflows. Lets dive in. Opportunity Solution Tree for Smarter Decisions from Teresa Torres 2.
Encourage team members to share user stories that exemplify key painpoints or successes. These methods enable teams to collectively identify real painpoints and uncover opportunities with data supporting them. For example: Include frustrations with navigation as a key painpoint.
Delta is the next generation of beta testing, leveraging Centercode technology to automate time consuming tasks while increasing user engagement and test results. Qualitative Methods Interviews : Talk to 5 to 10 users in each segment. Observation sessions : Watch users complete tasks in their own environments.
Delta is the next generation of beta testing, leveraging Centercode technology to automate time consuming tasks while increasing user engagement and test results. Delta is the next generation of beta testing, leveraging Centercode technology to automate time consuming tasks while increasing user engagement and test results.
They require a symphony of teams — Product, Design, Engineering, Marketing, Sales, and Support — working together from idea to launch. This blog unpacks how product leaders can drive better collaboration by creating shared clarity, building transparent workflows, and being the empathetic glue between teams. The challenge?
Different types of product feedback software When we say “product feedback tool,” we may mean various types of software: Survey tools : Tools designed to create and distribute surveys, collect feedback , and analyze responses to understand customer opinions and needs.
Paweł Huryn is an internationally known product advisor and experienced productmanager who helps teams cut through AI hype and discover what really matters. With nearly 200k LinkedIn followers and a fast-growing newsletter, he’s trusted for frameworks grounded in practical productmanagement. A: Absolutely.
Release notes aren’t just a list of changestheyre a key touchpoint in the customer journey, reinforcing why users chose your product by consistently delivering value, building trust, and showing that youre invested in their success. Ready to elevate your product communication game? Emails : Still a classic.
It involves thorough research and analysis of the target audience, their painpoints, and existing solutions to create a product that meets user needs and provides business value. By conducting product discovery, teams can validate ideas, gather feedback, and make informed decisions about product development.
The real challenge is shaping an experience that keeps users engaged and drives continuous growth. As a productmanager, I know that even small frictionpoints cause users to drop off. It starts with understanding user behavior, improving performance, and delivering a seamless experience.
You might be tempted to try to guide your customer back to talking about your current outcome, but that doesnt necessarily work. Sometimes this conversation helps you uncover nuance in the customers context that you werent previously aware of. In this post, well share both advice from the community and Teresas take on the topic.
For the next spotlight in our Women in ProductManagement series , Nicole Tieche sat down with Orly Stern recently promoted General Manager of Business Applications at Payoneer and former VP of ProductManagement. How Orly Got Her Start in Product Nicole: Welcome, Orly. Do they mention customer needs?
I believe the same synthesis of skill sets is occurring between marketers and productmanagers, but all too often, they’re treated organisationally as separate disciplines, broken up into siloed teams. To quote Adaptive Path co-founder Peter Merholz from this blog: “The experience is the product.”.
Productmanagement in an agency setting isnt your typical one-to-many modelits fast-paced, highly adaptable, and deeply collaborative. In a recent episode of Productside Stories , our CEO, Rina Alexin , sat down with Anne Veit , Head of Product Strategy at Razorfish , to discuss how productmanagement works in an agency setting.
Productmanagement is a challenging role, no matter what industry you work in. But with great challenges come great opportunities, and most productmanagers thrive on taking on new tasks and solving difficult problems. Productmanagers must live and breathe their product. My team is too small.
Tools for planning and executing product projects Today we are talking about the skills productmanagers need to grow their careers. Before joining Google, Neha worked as a Management Consultant at Essex Product Consulting, where she helped organizations build products. To help us, Neha Bansal is with us.
But what do ProductManagers specialize in? And then I came across a brilliant Podcast that tells us that ProductManagers specialize in, well, Productizing. :) [link] So, What Is Productizing? What’s the big deal in making Products? You are not discovering the painpoints of one entity.
How to successfully transition to a productmanagement role Watch on YouTube TLDR Transitioning from one career to another is full of challenges, especially when the two fields seem vastly different. While confident in her nonprofit expertise, Mary wasn’t sure if her skills would translate to a productmanagement role.
Restaurants don’t put an Apprentice Chef in charge of the kitchen overnight, so why do we do this with ProductManagers? Photo by Sebastian Herrmann on Unsplash Whilst it has been around for decades, productmanagement has grown rapidly over the last few years. Companies are getting creative.
And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them. The product team at Going includes productmanagement, product design, UX research, and a flight experts team.
As Marc Wendell described in a Product Mentor video, the foundation of success in both productmanagement and user experience (UX) is solving a problem for a specific user. Products fall short when they include and/or over-prioritize extraneous features that don’t solve that user’s problem.
Lessons and Insights from ‘The Mom Test: How to Talk to Customers’ by Rob Fitzpatrick “The Mom Test: How to Talk to Customers…” is a practical how-to guide that allows you to properly evaluate your current or next business idea. Finding conversations Now you know everything about talking to your customers. Go to crypto meetups!
Assumptions: Amazon Fresh is an e-commerce site that allows users to shop for their daily groceries. Customers can access Amazon Fresh through the Amazon.com home page that directs them to the Amazon Fresh shopping catalogue. Firstly, customer touchpoints that attribute to the success of any daily online grocery experience.
You’ll hear from: Leann Schneider , ProductManager at Plum.io , Sebastian Wramba , ProductManager at Netfonds AG (finfire), and Jelena Stajic , Vice President of Product at ScholarshipOwl. Meet Sebastian Wramba, ProductManager at Netfonds AG. Let’s dive in!
Add value to your team whilst getting to grips with software concepts If you’re coming to productmanagement from a non-engineering background, there’ll be times during the first few months where you’ll feel lost. This means interacting with your customers to inform which problems to solve and how to solve them.
A customer feedback repository is the place you keep all your feedback data. What is a customer feedback repository? A feedback repository is a central location where product teams can collect and organize customer feedback. Gathering customer feedback is crucial for creating successful products.
Productmanagement is an attractive career path, and getting into the field is harder than ever. Why is productmanagement an attractive career? For starters, productManagers generally have attractive salaries. Built In lists the average ProductManager salary at $128,820.
I realize that many product people have never worked in a product trio , don’t have access to customers, aren’t given time to test their ideas, and are working in what Marty Cagan calls “features teams” or “delivery teams.” It keeps us focused and ensures that we create value for the business while meeting customer needs.
If you’re not familiar with me, I blog at Product Talk. I’ve been coaching product teams around the world for the last six years on how to develop stronger continuous discovery practices. As Teresa mentioned, I help out with blog content on Product Talk. Opportunities are centered around your customer.
Product Feedback Step-by-step guide with examples How do you handle product ideas from customers? You’re a SaaS business serious about building a product your customers love. That means that you add new functionality when your customers ask for it. customer calls , emails , Slack , or something else.
Which problems solve userpainpoints faster? Is it worth pursuing and will it actually bring value to the customer? Having a self-organized team is fantastic for productmanagers. They can go away and focus on the big picture while the development team gets to work on making the product.
In the product world, that means our customers and our end-users. We need to understand their needs, painpoints, desires, wants, goals, and motivations. Imagine a single person who represents your target user or customer. Ignore everyone who doesn’t match your ideal user or customer.
This month, we’re focusing on all things Product Leadership. Keep an eye out for events, podcasts, blogs, and more! Before we start diving into the ins and outs of leadership in ProductManagement, it’s important to ask and to understand what we mean by Product Leadership. Who Are Product Leaders?
And then, for those of you who don’t know me, I’ve been working as a product discovery coach for the last seven years, teaching cross-functional product teams how to do continuous interviewing , discover opportunities , and run rapid experiments and rapid prototyping to evaluate solutions, and I blog at Product Talk.
We have achieved a great deal in the past decade – we have built a lot of great product , hired hundreds of wonderful people , and helped thousands of amazing companies form lasting relationships with their own customers. Paul Adams , SVP of Product, summarizes the power of messaging.
Women are still underrepresented in the Product Profession – with only 33.3% of US ProductManagers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in ProductManagement. CEO of Product Labs.
Are you wondering what the customer development process is? Would you like to know how a productmanager can use it to deliver products that customers love? The customer development framework helps teams validate product ideas and build products that solve customers’ problems.
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