Remove Branding Remove Demo Remove Inbound Remove Product Manager
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Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

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Product Marketing Manager Salary [+ Resources to Advance]

Userpilot

Best tool for marketing automation – HubSpot : This tool helps users to grow traffic, convert more visitors, and create an efficient inbound marketing campaign. Looking into tools for product marketing managers? Userpilot is an all-in-one product platform with engagement features and powerful analytics capabilities.

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Catch up with New at Intercom, our fall product launch event

Intercom, Inc.

We’ve just wrapped up another edition of New at Intercom to share our fall 2022 product launch with everyone. Meet the five brand-new product innovations that will drive up customer engagement this fall – including our biggest messenger update yet. And if you ask us, the answer to these challenges is in-product communication.

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Creating An Enterprise SaaS Marketing Strategy

Userpilot

Inbound works really well for smaller SaaS businesses, whether B2B or B2C. When you’re trying to sell to an upmarket target audience, you have to realize that the sales process is a lot more hands-on than the search engine optimization or inbound marketing efforts that you used to get your current customers. Longer sales cycles.

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Building help content into your product launch

Intercom, Inc.

At Intercom, our product managers and engineers put together a “What We Built” document for every new feature. Product demo: This is the demo that the product team did for your sales and customer support teams. But it’s rare that you will need to start from scratch. It just needs assembling.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

"In our job descriptions, we explicitly state: 'You possess the desire and capacity to garner a deep product knowledge while understanding the need to zoom out and tell concrete, compelling, benefit-focused stories about our platform and solutions. Collaboration with those partners becomes more important as the organization grows.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

"In our job descriptions, we explicitly state: 'You possess the desire and capacity to garner a deep product knowledge while understanding the need to zoom out and tell concrete, compelling, benefit-focused stories about our platform and solutions. Collaboration with those partners becomes more important as the organization grows.