Branding Differentiation Education Events 
Gainsight
SEPTEMBER 22, 2023
Digital customer education has traditionally been tied to the post-sale stages of the customer journey—think onboarding and ongoing product adoption. Here’s how to win more business with digital customer education —and how it can help you stand out from the crowd in the increasingly complex business world. Very little.
Userpilot
FEBRUARY 25, 2024
Analyzing user behavior can help you understand how users perceive your product and brand. 60% of consumers say they’ve purchased from a particular brand solely based on its services. You can use feature tags to track key events and collect actionable data with ease. Proactive support is the key to winning over customers.
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Userpilot
MAY 2, 2024
Educational webinars showcase new ways to leverage the product, fostering an engaged user community and generating new leads. An omnichannel engagement strategy ensures consistency across all customer touchpoints for a seamless brand experience. In your customer education strategy, deliver content in various formats.
Intercom, Inc.
JUNE 22, 2020
or notify them in the event of an emergency: “Our app is currently experiencing an outage. For the most part, push notifications bring people back to the product whereas in-app messages encourage deeper usage and education while the user is in the app. 4 brands leading the way with in-app messaging.
Gainsight
JUNE 11, 2021
Shape your CS practices by expressing your defined core values and living your authentic truth (your “brand”). Grow Your Personal Brand in 30 Minutes a Day or Less led by Brandon Cestrone, Founder at CS Insider. Major Takeaways: Your personal brand matters. Major Takeaways: “Customer education activates customer success.”
Intercom, Inc.
FEBRUARY 25, 2021
Then, you need to arrange your customers into groups or personas according to their pain points, their needs, the ways they interact with your brand. Things like being a trainer, being an educator, being a problem solver, analyzer, auditors, there’s so much there. They want the brand to succeed. Tell me more about that.
Intercom, Inc.
APRIL 29, 2021
Just ask any content marketer – they would rather have the resources and the time to focus on both, because to build a strong marketing brand, you need an approach that covers both the awareness and the acquisition. That’s why, if you want to build a brand that stands out from the crowd, you need to be open to experimentation.
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