Alchemer Mobile

DECEMBER 16, 2020

COVID-19 hit finance apps with a one-two punch, and many brands are still adjusting to find their new normal. Between heavy increases in usage as well as staggering drops in economic activity, 2020 was a roller coaster for banks, insurance companies, budgeting apps, and everything in between. Measure and act on customer emotion.

Finance 243

Finance Feedback Software User Testing Data Visualization 243

Alchemer Mobile

APRIL 12, 2022

The following data and information on Travel apps is from our 2022 Mobile App Customer Engagement Report. Subcategories for Travel Apps: Transportation, Hospitality & Tourism, Auto. The Travel apps from our research are separated in three subcategories: Transportation, Hospitality & Tourism, and Auto.

Travel 261

Travel User Testing Research Software Feedback Software 261

Alchemer Mobile

AUGUST 24, 2021

Even if you are an experienced marketer, it is important to note that app marketing is a totally different ball game, complete with different players and rules. mobile app marketing is a must. The days of measuring an app’s success by downloads and ratings are long behind us. Dedicate the resources your app deserves.

Analytic Tools 290

Analytic Tools Feedback Software Marketing Strategy 290

Alchemer Mobile

MAY 19, 2022

The following data and information on Utilities apps is from our 2022 Mobile App Customer Engagement Report. Brands in the Utilities industry faced various hurdles throughout 2021. Below is a short summary of how Utilities apps fared in 2021. DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE. Download your copy here.

User Testing 264

User Testing Feedback Software Data Visualization Customer Feedback 264

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. What are B2B customer insights?

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Research Software 96

Alchemer Mobile

MARCH 16, 2021

2020 reset the mobile app engagement playing field. In response, teams across all industries need to rethink their mobile feedback and engagement strategies to meet rapidly-shifting marketplace changes. Today, we’re thrilled to release our 2021 Mobile App Engagement Benchmark Report. Turn apps into listening channels.

Data Visualization 246

Data Visualization Reporting Tools Feedback Software User Testing 246

Alchemer Mobile

MARCH 31, 2022

The following data and information is from our 2022 Mobile App Customer Engagement Report. People are willing to answer short, simple questions and share feedback when they’re proactively asked for it at the right mobile moment. In 2021, 64% of consumers prompted responded that “Yes,” they loved the brand.

User Testing 263

User Testing Feedback Software Customer Experience Customer Feedback 263

Alchemer Mobile

APRIL 27, 2021

Understanding app health and customer experience go hand-in-hand. While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all product managers measure: Customer acquisition. Ultimately, measuring these different KPIs allows product managers to answer the question, “Why?”

User Testing 245

User Testing Product Management Product Manager Customer Experience 245

Alchemer Mobile

NOVEMBER 9, 2022

Product management is a challenging role, no matter what industry you work in. But with great challenges come great opportunities, and most product managers thrive on taking on new tasks and solving difficult problems. Product managers must live and breathe their product. My team is too small.

User Testing 246

User Testing Feedback Software Technical Review Research Software 246

Alchemer Mobile

JUNE 29, 2021

On the last Tuesday of every month, our team gives some tough love to our favorite apps. That’s right, we’ll be going through some of our most beloved mobile apps and discussing what they’ve done well and what could be improved – all done with love! As you can see, their downloads and DAU both spiked during this time.

Feedback Software 147

Feedback Software User Testing Customer Feedback Download 147

Alchemer Mobile

MARCH 24, 2022

While customer acquisition, ratings and reviews, and social proof are externally-visible success indicators of a brand, mobile app retention plays the biggest role in increased customer lifetime value and improved ROI. For the average mobile app, 30-day retention falls between 15-20% ( Appsflyer and Statista , 2021).

User Testing 264

User Testing Feedback Software Customer Feedback Customer Experience 264

Alchemer Mobile

JUNE 12, 2019

For example, privacy rules restrict the ways financial institutions can interact with customers through their mobile apps. We’ve outlined some of the unique challenges financial institutions commonly face, some suggested solutions, and examples of companies who have excelled in conquering these obstacles. Increasing customer retention.

Feedback Software 199

Feedback Software Finance Reporting Tools Data Visualization 199

Alchemer Mobile

FEBRUARY 10, 2022

There are hundreds – if not thousands – of articles in the world covering App Store Optimization (ASO) essentials. While it’s critical to perfect these fundamentals, we want to spend time diving into some of the more advanced mobile app marketing strategies to improve ASO. App store optimization goals. Description.

Feedback Software 246

Feedback Software User Testing Strategy Marketing 246

Alchemer Mobile

JUNE 11, 2019

You had downloaded it while waiting in the hour-long security line, thankful there was a convenient way to quickly access your info. But when you open your app, you can’t find your boarding pass. You tap frantically around until you finally find your ticket buried deep within the app. This is a place Delta’s mobile app excels.

Feedback Software 180

Feedback Software Travel Airlines Customer Experience 180

Alchemer Mobile

MARCH 22, 2022

In our 2022 Mobile Customer Engagement Benchmark Report , a study of more than 1,000 apps across a billion mobile app installs, we take a close look at apps in the Food and Drink category. Download the full 2022 Benchmark Report here. stars and Food Services apps averaging 4.59 Data included: Ratings and reviews.

Reporting Tools 264

Reporting Tools User Testing Data Visualization Feedback Software 264

Alchemer Mobile

MAY 14, 2020

Mobile apps in the Media category have experienced an uptick in traffic these past few weeks and months as people scramble to get their hands on the latest news regarding coronavirus. So, what can these brands do to capture, analyze, and act on these changing customer behaviors? Why is your app rating decreasing?

Research Software 208

Research Software Feedback Software User Testing Customer Feedback 208

Alchemer Mobile

APRIL 9, 2020

Mobile apps in the Food and Drink category have experienced radical change these last few weeks. The COVID-19 pandemic has more and more people using app-based food delivery services, and QSRs are seeing an influx of mobile payments at their drive-throughs with the closure of dine-in establishments. Why is your app rating decreasing?

Research Software 246

Research Software Feedback Software Data Visualization User Testing 246

Alchemer Mobile

SEPTEMBER 3, 2020

This summer, our team looked at how COVID-19 has impacted mobile app usage patterns by industry. Key findings from our research include: Looking at DAU over time is the best way to understand drastic changes in app usage. For apps in the hardest-hit industries, DAU is down 60-75%. Higher frequency of app usage.

Travel 246

Travel Feedback Software Research Software Data Visualization 246

Alchemer Mobile

AUGUST 12, 2021

For many customers, their first interaction with a brand happens on a mobile device, so creating a stand-out mobile customer experience is key. The way in which customers interact with brands on their phones is different from how they interact with them in-person or even on the computer. With in-app marketing, less is more.

Customer Experience 312

Customer Experience User Testing Customer Feedback Feedback Software 312

Alchemer Mobile

APRIL 27, 2021

Understanding app health and customer experience go hand-in-hand. While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all product managers measure: Customer acquisition. Ultimately, measuring these different KPIs allows product managers to answer the question, “Why?”

User Testing 162

User Testing Product Management Product Manager Customer Experience 162

Userpilot

JULY 24, 2023

The article explores the best Zendesk integrations for: Customer support Customer feedback Productivity Email and social media communication Analytics and reporting Let's get right to it! Zendesk communicates with external apps via API, so creating integrations is easy. How many apps does Zendesk have?

Embedded Analytics 91

Embedded Analytics Data Visualization Analytic Tools Feedback Software 91

Alchemer Mobile

JUNE 18, 2019

According to RetailMeNot, approximately 80 percent of customers are more loyal to brands that offer rewards programs and 70 percent are more likely to participate in a loyalty program if they can access it through their mobile device. Customers now expect to gain points and achieve milestones for purchases made through apps.

Feedback Software 199

Feedback Software Analytic Tools Customer Feedback Customer Experience 199

Alchemer Mobile

JUNE 16, 2020

One of the primary locations that travel brands interact with customers is through their mobile apps. However, if your app isn’t providing a seamless customer experience right now, their frustration will only be heightened. This will help you understand the value of their feedback and input.

Travel 147

Travel Feedback Software User Testing Customer Feedback 147

Alchemer Mobile

JULY 2, 2019

The path to success in product management is not a straight line. Product” isn’t a major that can be studied in school, the role looks vastly different across industries, and many product managers don’t begin their careers in the field until they’ve amassed experience in other areas.

Product Research 198

Product Research User Testing Feedback Software Product Management 198

Alchemer Mobile

JANUARY 12, 2021

Mobile loyalty programs work because they: Retain and engage customers better: Gamification through points and achievements keeps people coming back to the app time and time again. Brands save money by increasing retention and activating their current customers for repeat purchases. How to create a mobile loyalty program.

Feedback Software 147

Feedback Software Data Visualization User Testing Reporting Tools 147

Alchemer Mobile

MAY 27, 2020

So, what are retail brands to do? Knowing where apps like yours stood last year in terms of customer engagement, surveys, in-app feedback, ratings and reviews, and other mobile KPIs can help you gain context to better understand where your brand stands today. ?Download Mobile app customer retention data.

Feedback Software 147

Feedback Software User Testing Customer Feedback Customer Experience 147

Alchemer Mobile

APRIL 21, 2022

The following data on mobile surveys and interaction and response rates is from our 2022 Mobile App Customer Engagement Report. Companies continued using their apps to engage regularly with consumers as mobile became a primary way for them to communicate. In response, consumers interacted more with brands through their apps.

Product Research 264

Product Research User Testing Customer Feedback Data Visualization 264

Userpilot

OCTOBER 28, 2020

In this blog, we’re going to take your through the market-leading product tour software and solutions out there so you can choose the one that suits you best. Too many product tours are passive, untargeted and ineffective. Beyond the Software – How to Get the Best Results from Product Tours.

Analytic Tools 105

Analytic Tools Feedback Software Software Review Onboarding KPIs 105

Usersnap

MAY 17, 2023

The struggle to highlight crucial details, collaborate effectively, and provide targeted feedback is real. But what if I told you there’s a game-changing solution? In this article will review the best tools in 2023 based on their features, usability, pricing, and customer reviews. Let’s dive in!

Feedback Software 52

Feedback Software Research Software Data Visualization Reporting Tools 52

Alchemer Mobile

DECEMBER 8, 2022

Bookmark this page for next year’s insanity (and to remind yourself not to get down when your app store ratings look a little less-than-happy in the winter months). When’s the best time to solicit feedback? So, we analyzed data from the last calendar year for mobile app customer sentiment and uncovered some intriguing insights.

Customer Feedback 246

Customer Feedback User Testing Data Visualization Customer Experience 246

Alchemer Mobile

MARCH 9, 2022

So, why does it often get deprioritized in favor of customer acquisition and app downloads? Frankly, the answer to that question is this: For most brands, customer retention is a nut they still haven’t cracked. In this post, we cover four retention-boosting strategies that will help improve the health of your app.

Customer Feedback 264

Customer Feedback User Testing Customer Experience Data Visualization 264

Alchemer Mobile

JULY 16, 2019

Consider these scenarios for a moment: Scenario 1 : Supermarket giant, Tesco launches a mobile app for customers. This initiative results in 900,000 app downloads in less than a year, a 130 percent boost in online sales, and a 76 percent increase in app usage. Scenario 3: Using futuristic technology can pay handsomely.

Analytic Tools 159

Analytic Tools Research Software Feedback Software Data Visualization 159

Alchemer Mobile

MAY 4, 2021

However, in-app surveys present an entirely unique opportunity to engage with customers and gather feedback in real time. One of the most common surveys brands deploy is the NPS survey. Download the guide: 6 Actionable Steps to Improve NPS. How often do you use our app? Well, we have the answer. How can we improve?

Product Research 246

Product Research Feedback Software Data Visualization Onboarding KPIs 246

Alchemer Mobile

JANUARY 15, 2019

Collecting and making sense of mobile customer feedback isn’t a walk in the park for product managers and marketers. There’s a big analytics challenge in pulling in the right sources of information and prepare the right views for leaders and product owners to consume. The Importance of Customer Feedback.

User Testing 138

User Testing Customer Feedback Feedback Software Analytic Tools 138

Alchemer Mobile

MAY 19, 2020

Many brands today may think they build customer-centric products based on feedback from a majority, but they couldn’t be further from the truth. In reality, our data shows that brands only hear from less than one percent of their customer base , which we call the “vocal minority.”. Retail & Shopping. Food & Drink.

Feedback Software 147

Feedback Software Product Research User Testing Feedback Loop 147

Alchemer Mobile

MAY 4, 2022

From surveys to reviews to social media, the amount of customer feedback brands collect on a daily basis can make you feel overwhelmed. Our guide, How to Measure, Analyze, and Use Mobile Customer Sentiment, will help you improve product experiences, inform marketing campaigns, and beat your competition. Download your copy today.

User Testing 245

User Testing Customer Feedback Customer Experience Download 245

The Product Manager Coach Blog

SEPTEMBER 5, 2023

In the world of product management, where technical acumen, strategic vision, and people skills intersect, there’s an often underutilized asset that many PMs overlook: the power of networking. Plus, don’t forget to download the free guide, 10 Tips for Being a Better Product Manager , at the end of this post!

Research Software 52

Research Software Feedback Software User Testing Product Management 52