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Mirages and Broken Funnels: What’s Holding Your Businesses Back from Scaling and Reaching Profitability

Business of Software Conference

’ Goodman argues that the answer lies in focusing on two major factors – customer feedback and positive metrics. After all, partners likely have potentially thousands of customers already that fit your vertical demographic. Your customers must be invested from the first moment they use your product.

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Closed-Loop Analytics for SaaS: How to Bridge the Data Gap

Userpilot

The SaaS world is filled with product growth analytics and metrics that span the entire customer lifecycle. Closed-loop marketing can lower your customer acquisition cost, improve the user experience, increase conversion rates , and shorten the sales cycle. The key is to share data between the teams anyway.

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How Mobile Market Industry Leader Adjust Became a Japanese Success Story

freshtrax

As more and more consumers turn to their smartphones rather than their computers—be it for shopping, for gaming, or any other number of services—businesses need to understand the impact of their mobile marketing. The training is all done in English and consists of a mix of readings, tests, and tasks. This remains a key priority.

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Want to Land Speaking Engagements? Here’s How

Pragmatic Marketing

They might land these gigs because they have experience speaking, have a topic of great interest to many people, or have a “name brand.” ” Typically, keynote speakers have published a book that connects and augments their brand. These speakers consider themselves “professional speakers.”

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Product Conferences In 2021 You Can’t-Miss

Userpilot

Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. February Product Conferences. We are already halfway through the shortest month of the year, but that doesn’t mean you have missed your chance at some quality conferences.

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Flow’s Daniel Scrivner on the brave new world of asynchronous productivity tools

Intercom, Inc.

Daniel Scrivner believes the answer lies in asynchronous tools that allow people to get their work done without bottlenecks: send off a product at the close of play, get feedback overnight, apply revisions, and ship the next day. Today, we’re careening between a bloated set of apps that are time-consuming at best and unreliable at worst.

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8 B2B SaaS Marketing Tactics to Try in 2021 [Ft. Hubspot, Neil Patel, Kontentino & More!]

Userpilot

SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. SEO Keyword Research. How Mashable Grew Their Blog To Two Million Readers In 18 Months Using Keyword Research. Do you want to: raise brand awareness?