Userpilot

FEBRUARY 4, 2022

This SaaS sales model is often reserved for high-ticket, specialized software — and sales techniques often focus on outbound marketing rather than inbound marketing. Case studies. In addition to free trials and product demos, you could also use case studies, presentations, or even paid trials (more on that last one later.).

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Intercom, Inc.

OCTOBER 13, 2020

Case study: Resolution Bot. Support teams get a lot of repeated inbound questions, which get tedious to answer. You might think that for an ML product, the UX is less important than usual – but actually, it’s worth going particularly deep on UX when starting an ML project.

Artificial Inteligence 281

Artificial Inteligence Customer Communications Research Software Feedback Software 281

Mixpanel

AUGUST 21, 2019

To illustrate, I’ll share a case study in which identifying trends in user behavior and understanding “the why” helped us supercharge user engagement and reduce churn. Highly engaged users regularly set vacations in the app, which automatically rejected all inbound leads while they were on vacation.

Analytic Tools 78

Analytic Tools Feedback Software Research Software User Testing 78

Mixpanel

AUGUST 21, 2019

To illustrate, I’ll share a case study in which identifying trends in user behavior and understanding “the why” helped us supercharge user engagement and reduce churn. Highly engaged users regularly set vacations in the app, which automatically rejected all inbound leads while they were on vacation.

Analytic Tools 40

Analytic Tools Feedback Software Data Visualization Research Software 40

Intercom, Inc.

JANUARY 11, 2023

Successful companies nurture a variety of customer journeys and revenue streams, from inbound leads and self-serve users to sales-assisted campaigns and ABM. While it might look useful and easy to set up, it not only increases friction in the UX – it’s not as accurate as you might think.

Customer Experience 118

Customer Experience Inbound User Testing B2B 118

Userpilot

NOVEMBER 20, 2022

For instance, you might have a team focus on customer acquisition using inbound and outbound projects. From its product updates to case studies and how-to guides, each email is designed to drive adoption. A portfolio roadmap helps you align marketing plans from multiple marketing functions. Book a demo today to learn how!

Onboarding KPIs 98

Onboarding KPIs Roadmap Marketing Feedback Software 98

Userpilot

JULY 7, 2022

The best content to put out in this stage includes case studies, comparison pages, customer reviews, and other MOFU content. Do this by creating inbound content—especially to educate and capture prospects—and in-app messaging to guide users properly. Customers comparing different solutions.

Feedback Software 97

Feedback Software Customer Experience Customer Feedback User Testing 97

Userpilot

FEBRUARY 25, 2021

Outbound vs. Inbound. Inbound and Outbound Success Stories. The most common content marketing assets are: Blogs Whitepapers Case studies Videos Infographics Webinars Software demos Customer Testimonials. Inbound VS. Outbound for SaaS Marketing. Choosing the right mix of inbound and outbound is like a stew.

Research Software 76

Research Software User Testing Outbound Marketing 76

Brian Balfour

JUNE 20, 2017

Ultimately, their two most basic criteria evaluate an inbound Creator's breadth of reach and depth of relationship with their audience. Instead, the Growth team decided to stick to the ultimate end quantitative criteria of a certain level of monetary earnings because it’s simple and functional for the growth team to optimize for that.

Research Software 84

Research Software Onboarding KPIs User Testing Customer Experience 84