Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed. Let’s dive in!

Research Software 105

Research Software Analytic Tools Product Marketing Product Research 105

Userpilot

AUGUST 7, 2019

How is Customer Success correlated with Product Marketing? How to win the Customer Success game and become the leading product in your niche with 4 less known Customer Success best practices (How Growbots does it). Happy customers are those who are using your product only because they like it. Let’s get started.

Customer Experience 68

Customer Experience Feedback Software User Testing Customer Feedback 68

Userpilot

AUGUST 17, 2024

TL;DR Challenge : Zoezi struggled with a lack of insight into customer usage of their product , relying solely on feedback from a few major customers, which wasn't representative of the broader user base. They use Userpilot to monitor product usage, design onboarding flows, deliver release notes , and provide in-app support.

Data Visualization 105

Data Visualization Customer Feedback Customer Experience Analytic Tools 105

Userpilot

SEPTEMBER 9, 2020

Product experiments help product managers and their users get better results. Experimentation and A/B testing are bread and butter in marketing, but in product…it gets complicated. And in companies where dev resources are scarce, product experiments are often dropped altogether. That’s a bad mistake.

Onboarding KPIs 101

Onboarding KPIs Customer Experience User Testing Data Visualization 101

Lenny Rachitsky

SEPTEMBER 3, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Over the past year, Phil Carter has been developing a framework for growing consumer subscription businesses, called the Subscription Value Loop. 👋 Hey, Lenny here! Learn more here.

User Testing 129

User Testing Framework Feedback Software Onboarding KPIs 129

Userpilot

JANUARY 8, 2024

Best practices for effective customer acquisition and product-led growth. 16 Customer acquisition strategies to grow your customer base This section covers strategies to attract your ideal users and keep them glued to your product when they finally sign up. Share detailed and compelling case studies on your social media pages.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

JANUARY 22, 2020

As more and more SaaS companies attempt to increase customer loyalty, more and more ways of measuring it are developed. Then, you can use these insights to guide your users to these ‘desired behaviour patterns’ in your onboarding. Promoters are people who would likely recommend your product. Should I use NPS?

Analytic Tools 134

Analytic Tools Feedback Software Research Software Data Visualization 134

Userpilot

MARCH 5, 2025

How I chose the best customer engagement software My evaluation process combined thorough feature analysis , a careful review of user feedback, and insights from industry reports. Features and functionality: Does the platform offer core engagement features, such as in-app flows, engagement tracking , and customer support?

Analytic Tools 52

Analytic Tools Feedback Software Research Software Reporting Tools 52

Userpilot

DECEMBER 18, 2020

How should I bring the disengaged users back to my product? Declining user engagement is a slippery slope to churn – every Product Manager’s greatest nightmare. The bad news is: there is no ‘one-size-fits-all’, cookie-cutter method. There are times when users don’t always get your product on the first try.

User Testing 98

User Testing Customer Experience Analytic Tools Onboarding KPIs 98

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 99

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 99

Userpilot

JANUARY 18, 2021

If you’re a SaaS company that wants to grow faster, you should definitely be thinking about Product Activation Rate Optimization: raising the percentage of users who stick around long enough to experience the value of your product. Gant charts, time tracking, segmentation of users by department — all features he wants.

Analytic Tools 97

Analytic Tools Feedback Software Customer Experience User Testing 97

Userpilot

AUGUST 28, 2022

Curious how relevant it is to your work as a product manager ? It was further developed by Geoffrey Moore, the author of Crossing the Chasm. Product adoption is necessary for your business to thrive. SaaS users who adopt and pay subscriptions, are cheaper to retain and are a good target audience for new products.

Analytic Tools 98

Analytic Tools Feedback Software Technical Review Data Visualization 98

Userpilot

JANUARY 14, 2022

Let’s find out 4 actionable tactics, as well as some key customer retention metrics, to win your users’ loyalty and improve retention. Tracking a combination of retention metrics helps you identify and mitigate gaps in customer experience. In fact, it is one of the most important customer retention metrics.

Feedback Software 98

Feedback Software Analytic Tools User Testing Customer Experience 98

Userpilot

AUGUST 28, 2024

Understanding the salary range for customer onboarding coordinators is crucial whether you’re entering the field or looking to advance your career. TL;DR A customer onboarding coordinator is a professional responsible for guiding new customers through the initial stages of using a product or service.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Customer Feedback 52

Userpilot

AUGUST 29, 2022

With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. Competitors’ analysis for identifying strengths and weaknesses. Market research for discovering common pain points.

Data Visualization 98

Data Visualization Customer Feedback Customer Experience User Testing 98

Userpilot

APRIL 22, 2024

Despite having an easy-to-use product, users still need assistance to perform certain tasks or solve issues. Offering end-user support is beneficial to your business because it helps enhance the customer’s experience, improve customer satisfaction , build product loyalty , and reduce churn. Product tutorials. Help Scout.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Gainsight

JUNE 11, 2021

The results are increased engagement, increased productivity, and better solutions. Team Up with Sales to Drive Revenue with Kristen Hayer, Founder & CEO at The Success League. But both teams should be working together to drive more revenue than attacking the customer base separately.

Reporting Tools 91

Reporting Tools Onboarding KPIs Research Software Data Visualization 91

Userpilot

OCTOBER 6, 2022

According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Setting and tracking customer service communication metrics. Develop solid internal communication systems. Announcing new features and encouraging users to try them out.

Customer Communications 97

Customer Communications Feedback Software Research Software Analytic Tools 97

Userpilot

OCTOBER 30, 2022

Customer experience improvement is optimizing your product and customer interactions to ensure users are happy at every point in their customer journeys. The 3 main components of customer experience: Discovery: This is where you reach prospects through your marketing materials and show what they can get from using your product.

Feedback Software 97

Feedback Software Research Software Customer Experience User Testing 97

Userpilot

JUNE 24, 2024

Wondering what product growth strategy is and how to build it for your SaaS? How can product teams choose the best strategy. How to develop a growth strategy. TL;DR A product growth strategy is a plan outlining how the company will pursue long-term growth using its product as the main driver.

Analytic Tools 59

Analytic Tools Feedback Software Research Software Data Visualization 59

Userpilot

APRIL 26, 2024

The SaaS market is crowded with tons of similar products and the best ones that stand out are those who delight their customers regularly. Are you wondering how to retain your customers and make them love your product? TL;DR Customer success is all about ensuring customers fulfill their desired goals when using your product or service.

Feedback Software 81

Feedback Software Analytic Tools Research Software User Testing 81

Userpilot

FEBRUARY 25, 2021

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. Product-led growth. The first steps that Quoleady, a content marketing agency, takes to onboard SaaS clients to increase their organic traffic.

Research Software 91

Research Software User Testing Outbound Marketing 91

Userpilot

APRIL 27, 2021

We hate to admit it, but there isn’t one product that is going to increase your conversion rate and reduce your churn magically. Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! What Is User Onboarding? Why Is SaaS Onboarding So Important? Table of Contents.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

The Product Coalition

JULY 30, 2020

I’d like to share a few product management insights from Synch, a company I co-founded in 2017, to help entrepreneurs who are launching new marketplaces. Even though the article is intended for entrepreneurs, it could also provide fundamental insights to product managers who are tasked to improve metrics in a marketplace.

Customer Experience 86

Customer Experience Product Research Onboarding KPIs Research Software 86

The Product Coalition

JULY 24, 2020

Check out more insightful sketches by Jono Hey on sketchplanations.com This article is part of a wider guide on how to establish a product discovery framework in your organization. So I’m using it as a case study to help you see how it works in practice. We were faced with a lot (!)

Product Research 78

Product Research User Testing Data Visualization Customer Feedback 78

Userpilot

NOVEMBER 18, 2020

It’s not the users who use your product most often. That’s why retention is a key metric and reducing churn is a key objective. Pro users drive up your ACV because they are stable, content, long-term users of your product. What is so attractive about power users is that they help you to market and sell your product.

Analytic Tools 98

Analytic Tools Feedback Software Customer Experience User Testing 98

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users. How to decide.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

UX Studio

JULY 4, 2018

With its multi-sensory and interactive features, VR presents a wide range of opportunities to take advantage of its potentials. By building virtual prototypes of an environment or service, one can test the context in which users interact with a product. Check out the case study here. ). VR in UX research.

User Testing 73

User Testing Research Software Product Research Feedback Software 73

Userpilot

JUNE 7, 2021

User behaviour analytics show you the actions users take inside your SaaS product. What user behaviour metrics should you track. Having quantitative data like the screenshot above will help with informed product decisions when it comes to making improvements. This will impact the success of the product. Table of Contents.

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Customer Experience 52

Userpilot

APRIL 6, 2021

If you’re doing your job correctly as a product manager, customer retention should be the first thing you think about when you start your workday and the last thing you think about when you clock out. There’s no metric in SaaS businesses that correlates with profitability more than retention. Secondary onboarding 7. Not really.

Feedback Software 64

Feedback Software Research Software User Testing Customer Experience 64

The Product HQ

JUNE 20, 2024

One of the most critical components of product management is product marketing. Product marketers play a crucial role in new product development and product launches. Their efforts can be the difference between a successful product launch and a failed product. Let’s check them out.

Product Marketing 40

Product Marketing Marketing Onboarding KPIs Customer Experience 40

Userpilot

APRIL 27, 2023

One metric that has become increasingly popular in measuring customer loyalty and satisfaction is the Net Promoter Score (NPS). TL;DR The Net Promoter Score (NPS) is a metric utilized to assess customer loyalty, contentment, and advocacy toward a business. Combine NPS data with other metrics (user behavior in-app, etc.)

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization User Testing 52

eG Innovations

NOVEMBER 19, 2021

Amazon Web Services (AWS) is one of the most comprehensive and broadly adopted cloud service providers in the industry, offering over 200 fully featured services from data centers globally. Elastic Compute Cloud (EC2) Use Cases. Typical use cases of AWS Lambda include: Image transformation for newly uploaded images. What is AWS?

Data Visualization 59

Data Visualization Analytic Tools User Testing Customer Experience 59

UX Studio

MARCH 11, 2024

I realized that that wasn’t really gonna happen I’m very very bad at competition. And like the warmups and practice, I could see that I was kind of… you can kind of know how good you are on the team [00:04:00] in the warmups. These days are more around product design and UX design. Karthik: Yeah.

User Testing 67

User Testing Feedback Software Research Software Data Visualization 67

UX Studio

JANUARY 17, 2024

Her focus spans various areas, including product-led growth, UX design, user research, leadership, hiring, and scaling businesses. And we just started building the growth Sub function of the business, product-led growth. [00:10:00] So, I started tackling that with user onboarding and other experimentation around the funnel.

User Testing 75

User Testing Customer Experience Research Software Product Research 75

Gainsight

JUNE 29, 2021

The need for a team to manage customer relationships and needs became clear as companies started losing customers. SaaS companies have pioneered Customer Success as a function, building dedicated teams to manage relationships and make sure customers are happy and seeing value from a product or service they purchased.

Reporting Tools 40

Reporting Tools User Testing Weak Development Team Onboarding KPIs 40

Userpilot

FEBRUARY 12, 2025

This guide breaks down a simple, step-by-step RCA process designed for SaaS teams. If youre ready to move beyond quick fixes and build a sustainable product management framework, this is exactly what well show you from our first-hand experience! After all, we designed it for product management in SaaS based on core principles.

Feedback Software 59

Feedback Software Analytic Tools Research Software Onboarding KPIs 59