Mind the Product

FEBRUARY 13, 2020

It’s said that more than two-thirds of software projects fail to deliver expected results. As a result, the team at Uniregistry decided to take a new approach to product validation in an attempt to avoid the same fate. Here’s how they used smoke tests to explore a new opportunity. The Approach.

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UX Planet

JANUARY 22, 2025

Case Study: Improving Data-Driven Decision Making for CSR Leadership Civian is a data-driven platform designed to help businesses measure, optimize, and showcase the social and economic impact of their investments in communities. Our Process To make our interviews more fruitful, we established specific research objectives.

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Product Talk

MAY 8, 2019

When I write or speak about continuous discovery , I worry that people are enamored with this way of working, but aren’t doing the work to put it into practice. It’s easy to read about a continuous discovery habit and think, “That could never work for my team. That’s why case studies are so valuable. Tweet This.

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Product Talk

FEBRUARY 7, 2024

The larger and more complex your company is, the more challenging it can be to introduce continuous discovery. Sandrine Veillet ’s Product in Practice story perfectly exemplifies this. Sandrine Veillet ’s Product in Practice story perfectly exemplifies this. Do you have a Product in Practice story you’d like to share?

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Product Innovation Educators

SEPTEMBER 2, 2024

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. Introduction In the world of product management and innovation, market research is like a compass.

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Mind the Product

APRIL 26, 2020

In Part 2 of our Coping Through COVID series , we learn how the team at Springer Nature Experiments quickly created an interface, packed with vital information on Coronavirus detection protocols for the scientific research community. As the world went into lockdown, the challenges for researchers became even bigger still.

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Product Talk

FEBRUARY 14, 2024

There are all kinds of ways to introduce continuous discovery habits. And if you’re really excited about an idea, you might look for opportunities to share it outside your company with the broader product community. Today’s Product in Practice features a continuous discovery champion who did all three.

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Product Talk

FEBRUARY 12, 2020

Hello, Product Talk readers! It’s time for another installment of Product in Practice. In this series, we highlight the impressive work that forward-thinking product teams are doing. Find our other Product in Practice posts here. During her tenure as a data scientist, Lisa built two predictive products. Tweet This.

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Product Talk

APRIL 10, 2019

As a discovery coach , I work with all kinds of companies and teams. Some are brand new to discovery , others are already far along in their journey. To start, I always work with the leaders to identify one or two teams who we think will become champions for continuous discovery within the organization.

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Product Talk

JULY 12, 2017

It’s easy to think you already do continuous product discovery. They’ve read the industry books, they attend the popular product conferences , and they follow all the leading blogs. Most product teams are starting to integrate discovery practices into their product development process. Hypothesis Testing.

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Alchemer Mobile

FEBRUARY 2, 2021

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.

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Mind the Product

FEBRUARY 6, 2023

In this post, startup CEO Ferdinand Goetzen relates how product discovery led him and his team to adjust their thinking, pivot and change their product Overview We started Reveall in 2021 as a platform to empower UX teams to do more with their customer research insights.

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Product Innovation Educators

MARCH 4, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

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Lenny Rachitsky

JANUARY 14, 2025

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Laura and her team spend every working hour researching, designing, and experimenting with ways to measure and improve team velocity (while avoiding burnout). Her background is in developer tools and distributed systems.

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The Product Guy

MARCH 7, 2025

In this episode of “Product Excellence: Insights from Award-Winning Leaders | Strategies for Success,” Maya Brooks discusses the balance between creating revenue-focused and socially impactful products. She explains how flexibility in product design supports entrepreneurs through both good times and challenges.

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UX Planet

JUNE 1, 2025

Through case studies, statistical evidence, and methodological frameworks, I aimed to establish how systematic user research can positively impact key business metrics, from acquisition to referral. UX Research provides this additional layer of insight, transforming numbers into actionable insights.

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Product Talk

JANUARY 3, 2024

For Mike Donovan , Senior Vice President of Product at Sauce Labs , the answer to that question is a resounding yes. For Mike Donovan, Senior Vice President of Product at Sauce Labs, the answer to that question is a resounding yes. Mike began his career as an engineer and transitioned into product about five years ago.

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UX Planet

DECEMBER 6, 2024

If there is one thing thats altering the way we create user experience (UX) designs and conduct research in 2024, it is definitely artificial intelligence (AI). From new UX-related technologies and automation to personalization. UX experts have already integrated AI into their daily lives in one way or another. No one can denythat.

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The Product Guy

NOVEMBER 29, 2019

Guest Post by: Siddarth Ramaswamy (Mentee, Session 10, The Product Mentor) [Paired with Mentor, Alberto Simon ]. One of the critical reasons why products fail is not being ready for the market and not identifying the target segment of audience and what they want from the product. How Products Fail Without Customer Empathy.

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The Product Coalition

MARCH 16, 2021

A Product Case Study Introduce Twitter stories as a feature and back it with proper data to pitch the idea to Jack Dorsey. Twitter is the third most used social media platform across the world with a market share of approximately 12% worldwide. Launch Twitter Stories?—?A Refining the scope of the problem statement?—?define

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UX Planet

FEBRUARY 3, 2025

Product Designer resume2025 Lets face it: your resume isnt just a piece of paper (or a PDF). For product designers, this is especially critical. But heres the kicker: hiring managers and ATS systems dont have time to decode your brilliance. So, how to write a Product Designer resume that stands out?

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Product Innovation Educators

SEPTEMBER 9, 2024

Questions product managers ask me about how to improve innovation Watch on YouTube TLDR Product managers are pivotal in driving innovation within organizations. By mastering these areas, product managers can improve their skills, boost their influence, and contribute more effectively to their organization’s success.

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UX Planet

JANUARY 10, 2025

Become a Product Designer in 2025 if these 6 signs resonate withyou! Imagine waking up every day excited to create products that change theworld. A career in product design offers just thata unique opportunity to bring your ideas to life while shaping the future of technology, sustainability, and user experiences.

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Product Talk

DECEMBER 15, 2021

No company is perfect, especially when it comes to continuous discovery. No company is perfect, especially when it comes to continuous discovery. You can probably easily list off where your current company is nailing it and where there’s room for improvement when it comes to adopting continuous discovery habits. Tweet This.

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UX Planet

DECEMBER 6, 2024

Overview This case study focuses on integrating AI/ML to improve user experience in the car-as-a-service automobile marketplace. CaaS platforms function similarly to e-commerce marketplaces, but for automobiles. Image Credit: Karena E.I I dive further into the following: Introduction and the current challenge.

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Arkenea

APRIL 10, 2025

In a fastmoving digital economy, many organizations leverage outsourced software product development to accelerate innovation, control costs, and tap into global expertise. Rather than building and maintaining a large inhouse team, businesses partner with specialized vendors to handle design, development, testing, and deployment.

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Product Innovation Educators

JULY 18, 2022

Insights for product managers from a case study with an electric vehicle gamechanger. Today we are exploring technology-driven vs. market-driven innovation. There are times that a technology comes first and later a problem associated with a market need is found that the technology addresses.

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Amplitude

SEPTEMBER 21, 2020

Understanding the customer journey is crucial to building products that meet your users’ needs. Without a window into how people use your products, your efforts to improve conversions will be shots in the dark. To get that insight, many product managers and marketers rely on funnel analysis to chart the different paths users take.

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The Product Coalition

MARCH 17, 2021

Product Validation vs. Research?—?A A Follow Up The discussions around product validation and research have provoked some excellent debate in the community and at Terem. For example, I disagree with my own use of the word “validate” in my article, the 6 Steps to Validate JTBDs with Surveys. making a purchase).

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Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. Meet your target users and get feedback. What words do they use?

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Intercom, Inc.

OCTOBER 13, 2020

At Intercom, we have taken advantage of these technologies relatively early. So, modern machine learning opens up vast possibilities – but how do you harness this technology to make an actual customer-facing product? A complex system that works is invariably found to have evolved from a simple system that worked”.

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Product Innovation Educators

SEPTEMBER 17, 2018

Product managers can move the wheel forward without reinventing it. I’m currently on a tour through the northeast of the US, visiting product managers and innovators. On my way, I stopped in Minneapolis and found an incredible innovation case study at Deluxe Corporation.

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Userpilot

MARCH 5, 2025

That’s where customer engagement software comes in. The right platform will equip you with the tools to interact effectively, gather valuable feedback, and build lasting customer relationships. Integrations with other tools: Does it integrate with CRM, marketing automation, and other essential business applications?

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Analytic Tools Feedback Software Research Software Reporting Tools 52

Centercode

JUNE 11, 2025

AI-driven user testing, video insights, plus seamless app distribution and expert resources— discover Centercode 10x. Platform Scalable, Automated, Real-World User Testing Centercode is the leading platform to manage impactful in-the-wild user tests. Start for free , scale as your program grows.

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User Testing Customer Feedback Data Visualization Feedback Software 52

The Product Coalition

AUGUST 17, 2021

I love my job as a product manager. On the same day, you can be brainstorming different product ideas with designers and engineers. Our company has built a strong product culture. It is giving all product managers a lot of freedom and responsibility. She should be the voice of the customer towards product teams.

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Userpilot

JULY 23, 2024

Thanks to the abundance of tools out there, marketing has never been easier. In this article, we examine some tools that can help your SaaS team to drive product growth. We will also consider valuable examples of tools that can inspire your process. Still, you may be unsure where to begin.

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Intercom, Inc.

NOVEMBER 28, 2018

But figuring out which sales tools you should buy and invest in – let alone what each tool even does – can be a daunting task. This is especially true when you consider the seemingly endless list of sales tools to choose from. Before we begin: how to choose your sales tools. Better tools, not more tools.

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