Mind the Product

FEBRUARY 13, 2020

It’s said that more than two-thirds of software projects fail to deliver expected results. This case study describes a part of a larger product discovery project that I led as a product manager at Uniregistry , a platform that enables easy buying and management of domains and complementary products (online presence, business apps).

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Product Talk

NOVEMBER 6, 2024

It’s often more common to see project-based user research rather than an ongoing, iterative discovery process.” Tweet This Teeba liked how Teresa focuses on continuous discovery, and she learned about the opportunity solution tree at a conference. . This one focuses on customer support within the platform.

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Product Innovation Educators

FEBRUARY 3, 2025

Jobs-To-Be-Done is a great tool, concept, and language that helps us understand the customer’s problem, what they need solved, and what might prevent them from buying our product. Analyzing the Milkshake Case Study The milkshake story illustrates how JTBD helps us understand existing products.

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Product Innovation Educators

MARCH 4, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

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Product Talk

FEBRUARY 14, 2024

Tali Melchior , Director of Product Management at Texthelp , was first inspired to experiment with opportunity solution trees in a previous role. Then when Tali moved to her current position, she brought her opportunity solution tree knowledge along and adapted it to the new setting. It was a great experience,” says Tali.

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Alchemer Mobile

FEBRUARY 2, 2021

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.

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Product Talk

MAY 8, 2019

That’s why case studies are so valuable. This is why I’m really excited to share today’s case study with you. FCSAmerica is one of 70 Farm Credit associations in the country, but unique in the fact that they are one of only a few that have a technology shop and build their own tools. Our industry is too old.

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Product Innovation Educators

SEPTEMBER 2, 2024

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. In this episode, Chip Chonym explains why market research matters throughout the innovation process, discussing both qualitative and quantitative methods.

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The Product Coalition

MARCH 16, 2021

A Product Case Study Introduce Twitter stories as a feature and back it with proper data to pitch the idea to Jack Dorsey. Twitter is the third most used social media platform across the world with a market share of approximately 12% worldwide. Goal : Introduce stories as a feature to increase user engagement on the platform.

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Mind the Product

FEBRUARY 6, 2023

In this post, startup CEO Ferdinand Goetzen relates how product discovery led him and his team to adjust their thinking, pivot and change their product Overview We started Reveall in 2021 as a platform to empower UX teams to do more with their customer research insights. As we sought to navigate some of the most [.]

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UX Planet

DECEMBER 6, 2024

If there is one thing thats altering the way we create user experience (UX) designs and conduct research in 2024, it is definitely artificial intelligence (AI). From new UX-related technologies and automation to personalization. UX experts have already integrated AI into their daily lives in one way or another. No one can denythat.

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Amplitude

SEPTEMBER 21, 2020

Once you recognize these roadblocks, you can experiment with possible solutions and get more users to the finish line. B2B SaaS Funnel Analysis. B2B SaaS products help users complete a business task. In this case, you need to improve awareness of the value of your paid features. Case Study: 8x8’s Jitsi.org.

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Product Innovation Educators

JULY 18, 2022

Insights for product managers from a case study with an electric vehicle gamechanger. Today we are exploring technology-driven vs. market-driven innovation. There are times that a technology comes first and later a problem associated with a market need is found that the technology addresses.

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UX Planet

DECEMBER 6, 2024

Overview This case study focuses on integrating AI/ML to improve user experience in the car-as-a-service automobile marketplace. CaaS platforms function similarly to e-commerce marketplaces, but for automobiles. Image Credit: Karena E.I I dive further into the following: Introduction and the current challenge.

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UX Planet

JANUARY 10, 2025

A career in product design offers just thata unique opportunity to bring your ideas to life while shaping the future of technology, sustainability, and user experiences. If youve ever found yourself reimagining how an app, gadget, or even a physical product could work better, this might be the career foryou.

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Userpilot

JULY 23, 2024

Thanks to the abundance of tools out there, marketing has never been easier. In this article, we examine some tools that can help your SaaS team to drive product growth. We will also consider valuable examples of tools that can inspire your process. Still, you may be unsure where to begin.

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Product Talk

APRIL 10, 2019

Today, I want to share a case study with you about one of those bright spot teams. The team already valued user research and user experience design. We had built confidence interviewing customers , and were strong on framing the problem—separating the problem space from the solution space. Tweet This.

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The Product Coalition

AUGUST 17, 2021

They wanted to be part of the solution. The product manager should fall in love with the problem but definitely not with the solution. The product manager doesn’t come to us with problems but with solutions. How much time we want to spend on developing the solution. Solution ?—?The And this time cannot be exceeded.

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Product Innovation Educators

SEPTEMBER 17, 2018

On my way, I stopped in Minneapolis and found an incredible innovation case study at Deluxe Corporation. Also, I want to tell you about the fastest growing conference for software product management. Technology has made it much easier to make a payment today than it was 20 years ago on the consumer side.

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Product Innovation Educators

MAY 31, 2021

Joining us is Mark Baldino, UX product design expert and co-founder of Fuzzy Math, which designs software products for companies. You need to invest time and energy talking to current and potential customers and watching them use your products so you can make research-backed decisions. 10:15] What tools are helpful in UX?

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Userpilot

MARCH 5, 2025

That’s where customer engagement software comes in. The right platform will equip you with the tools to interact effectively, gather valuable feedback, and build lasting customer relationships. Integrations with other tools: Does it integrate with CRM, marketing automation, and other essential business applications?

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UX Planet

FEBRUARY 3, 2025

But heres the kicker: hiring managers and ATS systems dont have time to decode your brilliance. Designed user-centered interfaces based on extensive user research and testing. User research and testing are the backbone of great design, and this phrase shows youre grounded in empathy and practicality.

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Mind the Product

MARCH 2, 2020

As we try to disrupt and improve the flower delivery industry, we always put technology at the heart of what we do. This was then used to pass into our CRM tool and opt them out. The post How Bloom & Wild made customer experience more thoughtful: A Case Study appeared first on Mind the Product.

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Lenny Rachitsky

JANUARY 14, 2025

Laura and her team spend every working hour researching, designing, and experimenting with ways to measure and improve team velocity (while avoiding burnout). Her background is in developer tools and distributed systems. I’ve yet to come across a software leader who isn’t.

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Intercom, Inc.

NOVEMBER 28, 2018

But figuring out which sales tools you should buy and invest in – let alone what each tool even does – can be a daunting task. This is especially true when you consider the seemingly endless list of sales tools to choose from. Before we begin: how to choose your sales tools. Better tools, not more tools.

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Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. The sooner you adopt these steps, the faster you’ll see growth.

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Intercom, Inc.

OCTOBER 13, 2020

At Intercom, we have taken advantage of these technologies relatively early. So, modern machine learning opens up vast possibilities – but how do you harness this technology to make an actual customer-facing product? A complex system that works is invariably found to have evolved from a simple system that worked”.

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Product Innovation Educators

SEPTEMBER 9, 2024

The Business Model Canvas: A Tool for Product Innovation The Business Model Canvas is a valuable tool for product managers involved in innovation. Case Study: Apple as an Analyzer (Fast Follower) While Apple is often seen as a highly innovative company, its success comes more from its role as an analyzer or fast follower.

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UX Planet

JULY 11, 2024

Disclaimer This case study is a conceptual project and is not affiliated with or endorsed by Google. Context Many young professionals struggle to manage their finances due to a lack of personalized tools and knowledge. Google Pay, with over a billion downloads, provides a familiar platform for financial transactions.

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The Product Guy

NOVEMBER 29, 2019

This is largely caused due to not researching enough around the market you are building for understanding the target audience and spending enough time with your customers to build empathy for them and understand their pain points. These platforms can provide access to customers hearts and minds in a highly representative and scalable manner.

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Userpilot

OCTOBER 26, 2023

What is software ROI and how to measure it? TL;DR Software ROI, or Return on Investment , represents the financial and business benefits of implementing a software application while factoring in the cost of the investment. Calculating software ROI is crucial for informed decision-making for technology investments.

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UX Planet

NOVEMBER 18, 2024

Or: Helping users understand and instantly fall in love with a new product IdeaPilot AI — Onboarding design for AI-powered SaaS platform If you have a complex, sophisticated product and you want it to engage users and solve their problems, what you need is proper onboarding. Learnify — UX/UI design of the online courses platform 4.

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Userpilot

FEBRUARY 12, 2025

Every SaaS company faces problemsproduct performance issues, low NPS, churn. This guide breaks down a simple, step-by-step RCA process designed for SaaS teams. This guide breaks down a simple, step-by-step RCA process designed for SaaS teams. After all, we designed it for product management in SaaS based on core principles.

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Userpilot

APRIL 10, 2024

Building a knowledge management system can stem the tide, keeping your customers happy and ensuring your support agents can focus on more important tasks. In this article, we will explore all you need to know about knowledge bases and how you can create a knowledge management system that works. Play video tutorials directly in-app.

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Userpilot

JUNE 28, 2023

In this guide, we’ll look at eight user onboarding case studies that can provide inspiration for your own onboarding flows! Analyze user feedback to determine which features need more attention in your in-app flows. TL;DR The Room increased user activation by 75% using driven action UI patterns. Get a demo now!

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UX Planet

JANUARY 29, 2024

TimeTrek: Crafting a Time-Travel Experience — UX Case Study Imagine if you could travel to any time and place on earth. ⏱️ With this hypothetical concept, I designed an app which could take you to any place or time on Earth. This was an assignment provided to me so I thought why not make a case study out of it.

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Userpilot

MARCH 6, 2020

As a team supporting diversity and women in tech – we decided to use the International Women’s Day as an opportunity to showcase some of the best talent in the industry – and interviewed the top female Product Managers, Product Owners and SaaS founders and CEOs. Women in SaaS. Women in Product.

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