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Product Strategy Depends on Company Strategy

Mironov Consulting

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    If these strategies don’t hang together, we each hang separately.

Strategy 119
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Product Management University Launches The School of Customer Success for B2B

Product Management University

The School of Customer Success features the Customer Success Value Skills training course and certification. Certification is included with the training. Lastly, customer success managers learn value positioning skills so they can articulate the strategic value of add-on products and services to grow account revenue and wallet share.

B2B 130
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What Does a Product Manager Intern Do?

The Product HQ

They analyze the data and identify trends to craft workable strategies. These strategies are recommendations for improvements to the current business and product strategy. The mentor provides insights into the product requirements, product design, product roadmap, and lifecycle.

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Growth Funding, Certifications, and the Increased Demand for Product Managers

ProductPlan

We see the rise in demand most often in companies that have embraced the idea of product-led growth , a business strategy in which the product “sells itself” through experienced value. Certainly, Covid created an unprecedented surge in the demand for PM training and certification. This, in turn, led to higher customer expectations.

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How Product Managers Can Define a Product Vision to Guide Their Team

Speaker: Christian Bonilla, VP of Product Management at UserTesting

He will discuss how a strong product vision informs your strategy and roadmap, common traps to avoid, share real-life examples, and show ways to reinforce the product vision into your team’s day to day. How to position your vision as an umbrella for the product strategy.

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Essential Product Lead Skills

The Product HQ

They manage and track the entire product lifecycle strategy from design to completion. Hard skills are useful for creating a successful product roadmap and product strategy. Business Skills Business skills are often developed through a business or marketing certification. Soft skills apply to all professions.

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How to Become a Product Lead Without Experience

The Product HQ

A product lead or the lead product manager is often an experienced senior professional who drives the product strategy, leading and supervising a product team. Enroll in our top-rated certifications to master product management concepts along with the hard and soft skills needed.