article thumbnail

Creating a Product Launch Training Program

ProductPlan

So, the main attraction must be on which pain points the product solves and the specific ways customers will benefit. Instead, focus your product launch training for marketing on the meaningful benefits and advantages of the product. Sometimes, common issues can even make it into the next product release or roadmap.

article thumbnail

Creating a Product Launch Training Program

ProductPlan

So, the main attraction must be on which pain points the product solves and the specific ways customers will benefit. Instead, focus your product launch training for marketing on the meaningful benefits and advantages of the product. Sometimes, common issues can even make it into the next product release or roadmap.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Is a Product Management Certificate Worth It?

BrainStation Product Management

Product Managers are often referred to as “mini-CEOs” of products – in other words, the people who steer a product’s lifecycle from ideation to launch and beyond. A product management certificate is worth it, and many Product Managers (or aspiring Product Managers) are enrolling in certification programs.

article thumbnail

Is a Product Management Certificate Worth It?

BrainStation Product Management

Product Managers are often referred to as “mini-CEOs” of products – in other words, the people who steer a product’s lifecycle from ideation to launch and beyond. A product management certificate is worth it, and many Product Managers (or aspiring Product Managers) are enrolling in certification programs.

article thumbnail

Role of a Product Manager: Unraveling the Key Responsibilities & Role in Business Success

Sequent Learning

Go-to-Market Strategy and Execution : Steering the product to market success involves crafting meticulous go-to-market strategies and overseeing the execution, collaborating closely with marketing teams for a successful product launch.

article thumbnail

Top 7 UX Research Agency in 2023

UX Studio: Product Management

Guidea is a UX firm helping businesses to carry out projects from their idea phase until the final product launch. Founded in 2005 by Theresa Neil, Guidea is a Woman-Owned Small Business (WOSB) – a national certification that verifies that a company is at least 51% woman/women-owned and operated. 4 – Guidea.

article thumbnail

Product Discovery 101 for Product Managers

The Product Coalition

Some things will be out of your control, like a competitor product launching before yours, or even a natural disaster! You might also be interested in : A Short Story of Why My Product Failed and What You Can Learn Break down your worries into two categories: things you have control over and things you don’t.