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30 Steps to Mobile App Launch

Alchemer Mobile

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.

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What we learned moving sales and product upmarket together

Intercom, Inc.

As Intercom’s customer base moved upmarket, it became increasingly obvious to us in Sales that what worked well in our product for early-stage startups didn’t for larger companies. We were laser-focused on helping everyone buy Intercom and nailing the fundamentals of SaaS sales.

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6 Things I Learned About PLG and Customer Success

Gainsight

Yet, one cohort of CS leaders exists that I’ve found to truly be special snowflakes: Customer Success teams in companies that employ Product-led Growth strategies. As with all Gainsight events, we opened up with an icebreaker themed to our company value of “Child-like Joy”: “What’s the first vacation you plan to take post-vaccination?”

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My framework for Machine Learning Products — Part 1 of 3

The Product Coalition

Build a feedback loop This helps to gauge customer satisfaction and generates data for improving your machine learning model Monitor For errors, technical glitches and prediction accuracy Get creative! Once the problem is identified, we need to explore if machine learning offers the best solution. Here goes step 1!

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How do market researchers add experimentation to drive better business outcomes?

DISQO

Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Amazon has a point of view that’s deeply embedded in the company,” Investor’s Business Daily explains. “It No one wants to be the next Blockbuster. It’s not a rigorous practice by any means.

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How do market researchers add experimentation to drive better business outcomes?

DISQO

Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Amazon has a point of view that’s deeply embedded in the company,” Investor’s Business Daily explains. “It No one wants to be the next Blockbuster. It’s not a rigorous practice by any means.