Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

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Userpilot

FEBRUARY 28, 2023

Wondering how an NPS dashboard can help you track customer loyalty? While Net Promoter Score (NPS) measures customer satisfaction and loyalty, NPS surveys give you valuable customer feedback that you can analyze to gauge user sentiment about your product. This is where the NPS dashboard comes in. What is the NPS dashboard?

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Data Visualization Dashboard Customer Feedback User Testing 77

Userpilot

JANUARY 31, 2024

A good product analytics tool should offer varied features for measuring customer behavior, integration options, data visualization dashboards, and automatic data capture. Analytics Dashboards for Data Visualization : Effective tools should have dashboards that present data. Mixpanel product metrics dashboard.

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Userpilot

DECEMBER 21, 2022

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools.

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Userpilot

FEBRUARY 25, 2024

Funnel analysis allows you to: Measure company performance. Create data-driven product roadmaps. They subscribe to your newsletter, book a demo, or sign up for a free trial, indicating a direct interest in engaging with your product. Marketing funnel stages. A feature engagement dashboard in Userpilot.

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Mixpanel

MAY 15, 2024

Even though we’re looking at dashboards and numbers plenty, live conversations with product and data leaders provide valuable insights and feedback as we evolve and improve Mixpanel’s analytics platform. A director of product analytics at a fast-moving media company told us they’ve seen these benefits firsthand.

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Userpilot

OCTOBER 15, 2023

Main product analytics metrics to monitor include activation rate, product adoption rate , user engagement rate , customer retention rate , and customer lifetime value. When choosing an analytics tool, look out for real-time data reporting, intuitive UI, custom dashboards, integrations with other tools, and flexible pricing plans.

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Userpilot

DECEMBER 17, 2021

Product marketing vs marketing? You see a lot of SaaS companies hiring for product marketing roles and it’s a bit confusing. Is there even any difference between product marketers and your regular marketer? Which does your company need? What is considered product marketing?

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The Secret PM Handbook

FEBRUARY 9, 2018

They don’t have the problem your product solves, or they don’t have it badly enough to spend money to solve it. If this is happening – and often it is – your company will have a hard time making the number of sales you need to be successful. Marketing Uses Product Knowledge To Know Who To Target.

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Userpilot

AUGUST 6, 2023

TL;DR Marketing automation describes the use of software tools to automate repetitive marketing tasks, like sending emails or scheduling social media content. Effective marketing automation enables teams to deliver personalized experiences for different user segments. What are the costs of marketing automation technology?

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Userpilot

AUGUST 30, 2021

Which product analytics tools should you be using? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. How many analytics tools do you need?

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Userpilot

MAY 13, 2024

Is your team struggling to determine the return on investment (ROI) of product marketing strategies? Or are you looking for ways to improve the performance of your marketing campaigns? In either case, marketing analytics tools can come to your rescue. It can help you monitor the effectiveness of in-app marketing efforts.

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Userpilot

JANUARY 26, 2024

To become a product-led company, essentials include a high-quality, user-friendly product with a good market fit and an intuitive design that allows users to experience its value in little time. Our product-led growth playbook includes 11 strategies: Leverage product virality and network effects to drive organic growth.

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Userpilot

JULY 14, 2023

Rather than looking at the causes of churn, it tries to determine what makes users stay with the company and keep using the product. How to create a product analytics framework for your SaaS company? Userpilot’s analytics features include: Product analytics dashboard Product analytics tools: Userpilot.

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Userpilot

APRIL 27, 2023

Customer feedback allows you to drive customer success, improve customer satisfaction , boost customer loyalty, and make informed product decisions. Customer loyalty feedback: information about how likely your users are to stay with the product and promote it in their social and professional circles. Collected via welcome surveys.

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Feedback Software User Testing Customer Feedback Analytic Tools 65

Userpilot

APRIL 14, 2023

Which of the currently available digital adoption platforms is the best choice for product, marketing, and customer success teams in 2023? By segmenting them, you’d be able to customize their dashboards and give them workout recommendations matching their preferences. Maybe something completely else? G2 rating: 4.6

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Userpilot

MARCH 25, 2024

Product tours are very common in SaaS products. However, not all product tours are created equal: many companies fail to realize their full potential. We also show you a few good product tour software tools. Use product tours to remove friction in the user journey discovered through product analytics.

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Userpilot

MARCH 14, 2023

With freemium , companies are able to increase their brand awareness and grow their customer base at a low cost. This allows them to collect usage data and customer feedback to improve the product. For many companies, the ideal freemium conversion rate is around 2-5%. However, this depends on your product and sector.

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Feedback Software Analytic Tools User Testing Data Visualization 89

The Product Coalition

DECEMBER 11, 2019

If you have that, it means you’ve managed to offer the market exactly what it needs or, in other words, achieved a product/market fit (PMF). What are the steps you need to take to identify your product/market fit? Let’s begin with the basics, and, first of all, understand the product/market fit definition.

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Mind the Product

APRIL 6, 2018

For years I’ve helped my clients create new digital products and services for their customers. We threw terms like product/market fit around, without ever really giving a thought to what they meant. Nor did I understand why some of the products I’d helped to create succeeded while others flopped. Well, not quite….

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. What does a software marketing strategy for SaaS looks like? Example of a Product Marketing Manager User Persona.

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Feedback Software Analytic Tools Research Software Software Review 84

Userpilot

NOVEMBER 6, 2020

In this post, we’re going to provide you with the best Product Marketing tools for each Product Marketing Job-To-Be-Done – which are critical for allowing your product marketers to do their work independently from your dev team or graphic designers! Conversational Marketing : Intercom.

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Mixpanel

APRIL 18, 2024

Believe it or not, rolling out a new product can be a lot trickier for B2B companies. Also, heavily use View Users to reach out to power users and get feedback/ customer stories for marketing content. With the right tools, even small, resource-constrained teams can ensure every product rollout goes as smoothly as possible.

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Userpilot

MAY 31, 2021

The product marketing manager role has been growing steadily over the two decades: And no wonder – the exponential growth of the SaaS industry, combined with the Product-Led Growth trend created a lot more demand for (and awareness of) product marketing. What is product marketing?

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Analytic Tools Onboarding KPIs Research Software Product Marketing 72

Userpilot

APRIL 30, 2024

Customer feedback can be a goldmine of valuable insights for SaaS companies seeking growth. But how does one actually go about collecting feedback , prioritizing it, and using it to make key product decisions? Meagan Glenn , Senior Program Manager (Success and Product) from Lavender lays it out for us in this interview.

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Mironov Consulting

JUNE 28, 2018

I’m often asked by B2C product managers how B2B companies are different, or about switching between the two. Here are some thoughts on company-wide structural differences and how we product managers get our work done. It’s a more precise, if less emotional, version of a May talk for Lean Product/UX SV meetup.

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Userpilot

FEBRUARY 20, 2024

The difference between a data product roadmap and the traditional approach is the former relies heavily on data. Find product-market fit : By analyzing user interactions, feedback , and needs, you’re better positioned to tailor your product to meet those demands more precisely, enhancing product-market fit.

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. What does a software marketing strategy for SaaS looks like? Example of a Product Marketing Manager User Persona.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. What does a software marketing strategy for SaaS looks like? Example of a Product Marketing Manager User Persona.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

FEBRUARY 28, 2024

TL;DR Pendo Engage is a product adoption platform for with in-app guidance , product analytics, and feedback collection capabilities. Pendo Engage is primarily used for product adoption , with product analytics and user feedback being the next most common use cases. Flexible dashboards. Source: Pendo.

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Usersnap

AUGUST 26, 2021

or “ouch…” And while we can’t guarantee you 100% positive feedback, we do have some proven strategies and tactics to help you join those 84% of digital companies that prioritized working on customer experience and recorded an increase in revenue. Yes, we believe democratizing customer feedback is the first step of a customer-centric company.

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Feedback Software User Testing Customer Feedback Data Visualization 119

Sachin Rekhi

FEBRUARY 16, 2020

Here are three examples of vision narratives from companies we've all heard of: Amazon.com - Shareholder Letter, written by Jeff Bezos in 1997. Sometimes these visions of the future are also shared with existing and potential customers to help portray your company's ambitions. Strategy: Product/Market Fit Hypotheses.

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Userpilot

JANUARY 28, 2024

Product performance metrics, or product key performance indicators , are quantitative data measurements that provide insights into how users interact with the product and the impact of those interactions on the overall health of the product – and the business. Why is it important to monitor product metrics?

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Onboarding KPIs Data Visualization Analytic Tools Customer Experience 91

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Rahul Vohra (Founder/CEO, Superhuman) – The Product-Market Fit Engine from Business of Software Conference. So I’m going to talk about Product-Market Fit.

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Mixpanel

OCTOBER 19, 2023

When most people think about data cultures, they imagine multi-screen dashboards with a dizzying array of charts and numbers. Simply using data to inform decisions won’t make you succeed at building a product or business any more than buying expensive ingredients will make you a world-class chef. This may sound obvious.

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Data Visualization Customer Experience Analytic Tools Software Review 98

Userpilot

MAY 2, 2024

Implement a retention dashboard to track vital metrics across user segments. To encourage them to continue doing business with the company. Customer Retention Rate (CRR) measures the percentage of existing customers who remain with a company over a given period. To help them experience product value. Multiply by 100.

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Data Visualization User Testing Customer Feedback Analytic Tools 82

Userpilot

MAY 12, 2024

The crux of the issue is – to make the right choice, you need to account for your priorities: your different jobs to be done, your budget, and the size of the company. TL;DR Amplitude is a powerful analytics tool that gives organizations in-depth, real-time insights into product usage and user behavior. Cons of Amplitude?

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