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How to Create a Best-In-Class Free Trial Experience

Gainsight

This is part 12 of our 12-part series “This is Product-Led,” inspired by our conference for Gainsight PX users, Pulse for Product. Wes Bush, Founder and CEO of ProductLed , and Mickey Alon, Founder and CTO of Gainsight PX, discussed this phenomenon in their Pulse for Product session. What matters is people’s expectations.

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How Executives can Empower Great Design

Modus Create

But as an executive leader in your organization, whether you’re a Chief Information Officer, Chief Technology Officer, or the primary sponsor of a product development team, there are several things you can–no, should –do to greatly increase the chances that design can make a difference to your organization’s bottom line.

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Return of the Speakers // #BoS2018

Business of Software Conference

Business of Software Conference USA 2018 is under 2 weeks away. Over 12 years of Conferences we’ve seen over 200 talks given by some brilliant speakers. Having worked across the IT, Real Estate, and Healthcare industries, Mikey is now the CTO of Alamo Drafthouse Cinemas. This year at BoS USA there are 8 returning speakers.

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Emergency! ZDA-110-3-15-1 What do you do? Every Second Counts

Business of Software Conference

“It’s unclear how much of this message the guard understood. In Scott’s example, the inherent complexity of the fire alarm system with its indecipherable messages, could have been designed to be much simpler and clearer. The system wasn’t designed to make this easy to understand. ZDA-110-3-15-1 What do you do?

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Hypotheticals in Product Management Meetup: Abridged Transcript

BrainMates

The panellists were: Mark Cohen, CTO at Domain. Mark Cohen (CTO): The first thing is to understand who else is actively doing something in the space, and try and get your head around how they’re doing it. Mark Cohen (CTO): I’m gonna start crossing over into product land. Marie Kellett, former CPO eftpos.

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Growth, Funding, Pivotal Moments and the Evolution of Adzerk to Kevel

Business of Software Conference

attendee from Businesses of Software Conference, both US, Europe and online. I’d be that guy volunteering at the BoS Conferences there. The BoS number correlates to the number of conferences you’ve been to and you’re in the teens, which is pretty cool. What do you want to get out of the conference?

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What Your Executives Want to See When You’re Presenting Your Roadmap

ProductPlan

Delivering a winning roadmap presentation to the executive team isn’t just about the hour or so you get in the conference room. While you might want to take a deeper dive into the platform details with the CTO or the new messaging opportunities with the head of marketing, this isn’t the forum for those interactions.