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An interview with John Kotowski on product pricing surveys: pricing research is not just “how much are you willing to pay”

Usersnap

You either have a million questions that you don’t know how to arrange on your product pricing survey, or your mind is blank and you don’t know where to start. In this article, we’ll look at examples of lean pricing surveys, trends of SaaS companies’ pricing changes, and strategic insights from our special guest John Kotowski.

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The Ultimate Guide to Product Management for SaaS – SaaS Product Management explained by 10 SaaS PMs

Userpilot

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. You don't have to lift a finger and you get to access the latest updates whenever you log in.

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Negative Persona in SaaS: Why You Need to Have One and How to Create It

Userpilot

This article will examine negative personas, what makes them essential for SaaS businesses, and how you can build one. Use churn surveys and cancellation emails to learn why users churn and identify unsuitable user groups. Userpilot helps you collect user data in-app and collect direct feedback from users via microsurveys.

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Statistical Factors that Contribute to High Performance on Product Teams

bpma ProductHub

Actuation Consulting has been conducting research on what separates high performance product teams from the pack. Over the last five years our surveys, coupled with regression analysis by an independent statistician, have helped us to identify over 25 statistically significant contributors to success on product teams.

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5 Costly Branding Mistakes

UX Planet

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. This belief makes you disregard market research because you feel you already know everything customers want. Lack of research skills: Conducting effective research requires specific skills and tools.

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344: State of product management performance in 2021 – with Greg Geracie

Product Innovation Educators

Returning with us is Greg Geracie the CEO of Actuation Consulting, a global provider of product management training, consulting, and advisory services to some of the world’s most well-known organizations. The study researches the factors that differentiate successful product teams from the rest of the pack.

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How (Industrial) Hardware Is Different from (B2B) Software

Mironov Consulting

When we talk broadly and generically about product management, we assume that all products/services are similar enough that we can apply the same tools, techniques, financial planning models, design approaches, goals and metrics. To meet customer expectations for consumer-like software usability. To share data with partners.