Userpilot

NOVEMBER 7, 2023

That’s why customer engagement marketing is an essential pillar, as it provides the building blocks for making customers stay, engage , and eventually become loyal advocates for your product. That said, we’ll go over how to build a strong customer engagement strategy that cultivates trust and unlocks product growth.

Feedback Software 81

Feedback Software Analytic Tools Research Software User Testing 81

Userpilot

AUGUST 14, 2023

The Pirate Metrics Framework is a great growth marketing framework – covering the 5 stages of acquisition , activation , retention , referral, and revenue. Use Product Hunt to extend your audience reach for the new product launch. Boost user activation by using onboarding checklists to help users complete core tasks.

Onboarding KPIs 83

Onboarding KPIs Strategy Marketing User Testing 83

Userpilot

MAY 5, 2021

When you first hear the term onboarding workflow software, you might think, what is a workflow? They are completing a series of steps or tasks from when they sign up for your product until they get their job done. You also have to be aware of the solutions that fit smaller companies vs more mature products. Table of Contents.

Analytic Tools 52

Analytic Tools Onboarding KPIs Data Visualization Customer Experience 52

Intercom, Inc.

AUGUST 18, 2021

But all too often the way the underlying data is collected makes NPS little more than a vanity metric, easily rigged to give the impression of positive customer sentiment, leading to shallow insights and false assurances. Phil Byrne helps you get onboarded, Bobby Stapleton sends you billing notifications, and so on.

Product Research 232

Product Research Data Visualization Customer Feedback User Testing 232

Userpilot

MARCH 29, 2024

Are conversion funnel leaks sabotaging your product and marketing efforts while leaving money on the table? You’ll get actionable strategies and examples to help you deliver memorable product experiences , driving engagement and long-term retention. Poor product-market fit. Complicated product. Userpilot can help.

Data Visualization 89

Data Visualization User Testing Analytic Tools Feedback Software 89

Userpilot

DECEMBER 23, 2020

Which product trends emerged in 2020 and are here to stay? What are the biggest trends in Product for 2021 you must implement into your Product Growth strategy? Who’s who in Product these days? And what new product growth terms made it to our dictionary? Trends to Watch In Product – Table of Contents.

Analytic Tools 122

Analytic Tools Onboarding KPIs Data Visualization Product Research 122

Mironov Consulting

FEBRUARY 6, 2020

I’m often asked what KPIs B2B/enterprise product folks should use, or what OKRs they should choose. This is (of course) an unreasonable question, as every product/ business has its own uniqueness. Why KPIs from consumer companies don’t fit well with B2B/enterprise. 1] Generic KPIs? But metrics aren’t generic.

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

Mixpanel

MAY 3, 2019

Digital Authority Partners helps leading healthcare organizations implement an analytics-driven culture and lends their thoughts on the metrics you should be measuring to better understand engagement on your healthcare app or site. These two user engagement metrics matter greatly to your business. Conversion rate (CVR).

Onboarding KPIs 99

Onboarding KPIs Data Visualization Analytic Tools Feedback Software 99

Userpilot

JANUARY 15, 2021

Without product analytics, how do you know how to move the needle with your product growth? If you’re only beginning your adventure with product analytics, looking at all the usage data may seem overwhelming at first glance: Source: Heap. Here are the need-to-know takeaways: What is Product Analytics?

Data Visualization 61

Data Visualization Analytic Tools Onboarding KPIs Feedback Software 61

Userpilot

JANUARY 19, 2021

Customer engagement and experience are closely intertwined – how you engage with your customers and what they see when they engage with your product will inevitably affect their experience. To measure customer engagement for product companies, you need to avoid vanity metrics like MAU and session numbers.

Analytic Tools 97

Analytic Tools Feedback Software Research Software Customer Experience 97

Intercom, Inc.

SEPTEMBER 10, 2020

Or, even if they’re leaning towards the latter, they’re often not using the right metrics. Intercom’s Kate O’Hanlon recently caught up with Mark to talk about his approach to scaling, and why it’s a mistake to think that the formula for success is just about getting product-market fit and then adding sales reps. .

Onboarding KPIs 226

Onboarding KPIs Customer Experience User Testing Weak Development Team 226

Userpilot

MAY 14, 2021

Growing numbers of SaaS companies are adding an onboarding survey to their customer sign-up flows. Those that do often gain insights into the needs of their customers, which ultimately translate into an improved product experience for users, higher activation and greater retention. What is an onboarding survey? Survey Templates.

Onboarding KPIs 52

Onboarding KPIs Feedback Software Product Research Data Visualization 52

Userpilot

OCTOBER 24, 2023

The retention lifecycle framework helps you identify users according to their stage of the product journey and come up with relevant retention strategies. You should focus on user resurrection when there’s a spike in churn rates, there’s a drop in product usage, and your survey results indicate a decrease in customer satisfaction.

Customer Experience 76

Customer Experience User Testing Customer Feedback Onboarding KPIs 76

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

The Product Guy

JUNE 18, 2020

Guest Post by: Marvin Mathew (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Jordan Bergtraum]. Ruthless prioritization translates to product teams spending time building the right thing at the right time. Product: What are the key metrics that we’re tracking? Each feedback loop has a minimum of four stages.

Product Research 165

Product Research Feedback Loop Feedback Software User Testing 165

Intercom, Inc.

DECEMBER 16, 2019

Because ABM requires sustained, one-to-one relationships with customers, sales reps have to take a consultative approach to closing deals. Marketing teams must partner with their sales counterparts to determine the list of target accounts, identify the right channels, and coordinate on messaging. Source: TOPO ). Customer success.

Reporting Tools 189

Reporting Tools Research Software Marketing Customer Experience 189

Mironov Consulting

SEPTEMBER 14, 2020

Over the last three decades, across 10 full-time jobs and 150 consulting clients, I’ve headed up product teams 18 times (mostly as interim VP ) and helped another dozen companies choose their Head of Product. Here are some patterns I’ve seen in picking successful Heads of Product. Let’s unpack. What’s In a Name?

Reporting Tools 145

Reporting Tools Analytic Tools Onboarding KPIs Data Visualization 145

Intercom, Inc.

OCTOBER 26, 2018

They need customer success managers who can focus on the organization’s most valuable customers and ensure they’re using their product in the most effective way. Our customer success managers, or CSMs, typically step in after a large deal has closed and provide tailored onboarding based on the customer’s specific goals.

Onboarding KPIs 123

Onboarding KPIs Customer Experience Weak Development Team User Testing 123

Lenny Rachitsky

APRIL 23, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Kyle has spent the past 14 years working with and advising top startups as a consultant at Simon-Kucher turned VC operating partner at OpenView. Take a hard look at messaging, value props, and customer perceptions.

User Testing 87

User Testing Data Visualization Customer Feedback Customer Experience 87

Gainsight

FEBRUARY 10, 2022

They monitored product use, flagged any unhappy customers, and ran Quarterly Business Reviews (QBRs) to maintain the current customer base. Customers today require more engagement, more personalized consults, and realized value as quickly as possible. Customer Onboarding. Today, CSMs are responsible for so much more.

Customer Experience 97

Customer Experience Onboarding KPIs Software Review Technical Review 97

Mironov Consulting

SEPTEMBER 23, 2023

I’ve written a lot about the huge organizational and technical gulf between services companies and product companies.  (See Services companies (aka custom development, agencies, outsourcing/nearshoring, contract engineering, consultancies, any work-for-hire) primarily market/sell the time and expertise of their people.  Work

Reporting Tools 80

Reporting Tools Data Visualization Analytic Tools Feedback Software 80

Intercom, Inc.

MARCH 10, 2020

But as we consider how we take our customer support fully remote, we are rethinking how we would use our workflows, automation tools, and day-to-day rituals to protect our team dynamics and productivity. Along with metrics, our values will help the team keep a positive “business as usual” mindset. Actively used team values.

Customer Experience 220

Customer Experience Customer Feedback User Testing Feedback Software 220

Userpilot

FEBRUARY 8, 2021

Yet, you might be focusing on the larger group of customers that helped establish your product but are slowing churning. The variables you pick will determine where to spend your product marketing efforts and your success for sustainable growth in the future. It also helps decide your product and campaign strategy moving forward.

Analytic Tools 93

Analytic Tools Research Software Data Visualization Customer Experience 93

Intercom, Inc.

FEBRUARY 10, 2022

On today’s show, we’re going to take a deep dive into the five top trends from that report, with a little help from our panel of guests Adrian Swinscoe, CX consultant and author, Ruth O’Brien, Senior Manager of Customer Support here at Intercom, and Shawn Carter, Customer Care Team Lead at Aircall. Fast forward one year.

Reporting Tools 211

Reporting Tools Research Software Feedback Software User Testing 211

Userpilot

SEPTEMBER 1, 2021

The activation point in the user journey is when the user actually gets to experience the value your product provides in getting their job done. Product Qualified Leads are free users who meet a threshold of significant actions taken to qualify for sales outreach. Removing the onboarding campaign had, wait for it…. ZERO effect!

Analytic Tools 81

Analytic Tools Research Software Data Visualization Customer Experience 81

Alchemer Mobile

MAY 7, 2020

Incorporating these tools into your customer experience tech stack will drive more engagement, gather high-quality customer feedback, and help inform your product roadmap. Developers can remove the pains associated with constantly incorporating new SDKs into an app and focus on delivering products that transform the customer experience.

Feedback Software 147

Feedback Software Analytic Tools Reporting Tools Data Visualization 147

The Product Coalition

JULY 30, 2020

I’d like to share a few product management insights from Synch, a company I co-founded in 2017, to help entrepreneurs who are launching new marketplaces. Even though the article is intended for entrepreneurs, it could also provide fundamental insights to product managers who are tasked to improve metrics in a marketplace.

Customer Experience 78

Customer Experience Product Research Onboarding KPIs Research Software 78

Intercom, Inc.

JULY 19, 2021

Conversational support is the modern way to resolve customer questions through a digital-first, messaging-based interaction. And not only does this additional insight mean that you can provide more helpful, relevant support, but it also enables you to serve up targeted, relevant messages , for more impactful sales and marketing outreach.

Weak Development Team 129

Weak Development Team Reporting Tools Research Software Feedback Software 129

Mixpanel

OCTOBER 20, 2020

This post is written by TWG, a product consultancy specializing in modern application development , data engineering, and product growth. Simply put, data is at the core of good product management. What is a product stack? Knowing those details helps product managers improve the experience for future users.

Analytic Tools 91

Analytic Tools Data Visualization Onboarding KPIs User Testing 91

Mixpanel

JULY 27, 2020

If you’ve ever sampled a perfume before buying the bottle, taken a car for a test drive before signing the paperwork, or savored a wine tasting before stocking your basket, you’ve experienced the power of product-led growth. Understanding the value of your product. And if it feels like it’s everywhere these days, that’s because it is.

Research Software 85

Research Software User Testing Onboarding KPIs Product Research 85

Userpilot

JANUARY 29, 2021

An excellent user engagement strategy can have a ripple effect on what product marketers’ care the most about: Make your users see the value of your product and its features during the free trial. Stop users from only signing up and then never using the product. Converting large numbers of trial users into customers.

Customer Experience 98

Customer Experience Customer Feedback User Testing Onboarding KPIs 98

ProductPlan

JULY 16, 2021

Acquiring a consensus on product direction remains the number one challenge for product professionals, according to ProductPlan’s 2021 State of Product Management Annual Report. The art of product leader communication relies on the concept of responsibility without authority. Leading with context instead of control.

Reporting Tools 98

Reporting Tools Onboarding KPIs Research Software User Friction 98

Gainsight

MARCH 1, 2024

Moving away from product training and the operational role to working with customers on longer-term strategy as you can tap into AI to create support and training resources that can be scalable. Initially, as a Management Consultant, I steered clients towards strategic decisions. This will help make CS a more strategic role.

Data Visualization 59

Data Visualization Technical Review Customer Experience Customer Feedback 59

Userpilot

JANUARY 26, 2021

If all the data we collect to create better products and customer experiences were trees, each company could plant its own forest. It helps product and product marketing teams piece together and analyze the cross-channel data to improve their touchpoints. But can you take action on those insights? But then what?

Data Visualization 98

Data Visualization Analytic Tools User Testing Customer Experience 98

Amplitude

JULY 11, 2019

One of my responsibilities is to share best practices on how to leverage user behavioral data to make better decisions about their products. Formulate a North Star Metric that succinctly encapsulates what the entire company is working towards. Teach Data Literacy. you’d think in getting a company to make smarter decisions with data.

Data Visualization 65

Data Visualization Onboarding KPIs Government Customer Feedback 65

Gainsight

SEPTEMBER 8, 2021

Who else can interpret strategy from Product, Marketing, and elsewhere into the CS team’s role? For example, let’s say that you decide to improve retention through better onboarding. Who’s going to break down the challenges and opportunities in your current onboarding program? CSM time spent communicating the same ol’ messaging.

Reporting Tools 105

Reporting Tools Data Visualization Marketing Analytic Tools 105

Mind the Product

FEBRUARY 16, 2017

When it comes to successfully implementing a data-informed approach to product analytics, it’s easy to find lists of tips and tactics. Every product is different, of course. Amplitude has taken these best practices from across the industry and collected them in The Product Analytics Playbook.

Analytic Tools 123

Analytic Tools Data Visualization Onboarding KPIs Feedback Software 123