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Sustainable Product Strategy: How to Move from Outputs to Outcomes

Amplitude

Roadmapping is at the core of product strategy and product management. Output-focused product roadmaps provide a false sense of certainty, all while limiting product work to a few big bets, which may or may not pan out. We broke into pairs and then each pair developed a feature roadmap along a particular area of focus.

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Intercom on Product: Accelerating your strategy after COVID-19

Intercom, Inc.

It may take a bit of a leap of faith to invest in a differentiation strategy that won’t immediately translate into ROI, especially in a pandemic, but you can’t sacrifice innovation and sustainability for short-term revenue. And then, of course, the speculation too. Des: Of course. We came up with 14. That’s the X.

Strategy 228
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Do It For the Portfolio Instead of Every Product: Five B2B Product Management Best Practices

Product Management University

Of course not. Sales Training. The goal is to make sure sales dialogues lead with a strong vision and a differentiating value story that’s supported by all products. When it comes to sales training, products play a supporting role, not a leading role. Stay in that mindset for another minute.

B2B 100
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The Seven-Part Guide to Portfolio Product Management & Marketing

Product Management University

Of course not. Sales Training on Customers vs. Products. The goal is to make sure sales dialogues lead with a strong vision and a differentiating value story that’s supported by all products. When it comes to sales training, products play a supporting role, not a leading role. DON’T PANIC!

Marketing 130