CTO Engineering Marketing Software Engineering 
Lenny Rachitsky
FEBRUARY 22, 2024
. • Sendbird —The (all-in-one) communications API platform for mobile apps • Explo —Embed customer-facing analytics in your product — Elizabeth Stone is the chief technology officer of Netflix. Lenny may be an investor in the companies discussed.
TechEmpower - Product Management
MARCH 4, 2024
AI empowers businesses to craft more impactful marketing campaigns by utilizing data analytics for content personalization and market trend forecasting, thereby significantly enhancing campaign relevance and effectiveness. By automating routine and complex tasks alike, AI allows engineers to focus on innovation and strategic tasks.
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Product Management University
DECEMBER 2, 2022
If you’re in product marketing or product management, you’re likely familiar with the concept of user personas and buyer personas. Understanding how user personas, department personas, and buyer personas impact each other will help you develop a better product and a better marketing strategy for your products. From the Bottom Up.
Mixpanel
FEBRUARY 16, 2024
You may understand the technical nuances of the problems you’re solving or the general trends in your market, but if you can’t truly empathize with the people experiencing those problems, you’ll build a sub-optimal product. A customer success lead looked into the PM persona, a PM looked into a data engineer persona, and so forth.
PMLesson's Ace the PM Interview
FEBRUARY 20, 2019
As an undergraduate at UPenn, I was originally planning to move into software engineering on graduation. Many top employers are looking for computer science or engineering graduates to fill PM positions, and this is an excellent route into the role. Listen to our podcast here, or read the transcription below!
The Review by First Round
DECEMBER 3, 2020
He’s also been a software engineer, a serial CTO, and the Chief Product Officer at Hubspot, giving him a unique lens into company building and leadership at different levels.
Intercom, Inc.
DECEMBER 21, 2021
Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. In this episode of Inside Intercom, our Director of Brand Marketing Sarah Tran had the honour of sitting down with Amanda for a chat about how governments can leverage technology to build better services and empower its citizens.
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