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Intercom’s Rich Archbold on how to run less software

Intercom, Inc.

In engineering, you want to move fast, ship often and solve real customer problems. Yet competition and the exponential rate of change in software are pushing against that mission. Enter our philosophy of Run Less Software. We take care of most of Intercom’s backend technologies. What it means to Run Less Software.

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Insight From Marty Cagan’s Coach the Coaches Workshop (Part 2)

The Product Coalition

In part two of this summary, I am moving to talk about strategy and leadership insights. As these are topics close to my heart, I had a lot to say — so here are my thoughts backed by SVPG’s insights on these topics. Some of the insights in this part of the summary have come from the stories and thoughts shared by the partners.

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Establishing a market-led culture with a Product Management framework

BrainMates

SnapComms is a medium-sized New Zealand software company who wanted to evolve its sales-led culture into a market-led culture. SnapComms solves internal communications challenges by improving the way businesses communicate with their employees when critical events impact their staff.

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What is Marketing Resource Management and How it Can Streamline Your Marketing Efforts?

Userpilot

It is also one of the busiest, most complex departments, often handling many tools, managing multiple campaigns and events, and coordinating with internal and external stakeholders. The centralization promoted by these tools ensures brand assets and marketing materials are easier to find. What are resource management examples?

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30 Steps to Mobile App Launch

Alchemer Mobile

Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. Landing pages can be set up with no cost or hassle with a tool like Squarespace or Wix. Third-party tools, like Google Analytics and Optimizely , can also be integrated with most web pages. RESEARCH APP SUBMISSION GUIDELINES.

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How support leaders can empower their teams to satisfy, delight, and retain customers

Intercom, Inc.

As a support leader, you already know how important it is to take care of your customers – but it’s just as important to take care of your support team. Here’s why human support is so crucial for any customer-centric organization, and how it can have a significant impact on your team, your business, and your customers.

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Healthcare Edition: How to Get Information to Your Users Quickly

Gainsight

If you needed to get important information to your users, it was likely buried under all of these communications. As the situation surrounding COVID-19 continues to evolve, companies need to be prepared to keep users informed. In-app engagements are outreaches from your company to your end users that happen within a product.