Userpilot

JUNE 19, 2023

User engagement is one of those terms that everyone knows but only a few fully understand. What does it mean to engage a user? Let’s explore 12 strategies to boost user engagement on your app and increase conversions, retention, loyalty, and ultimately, product growth. How do you measure it?

User Testing 82

User Testing Product Research Feedback Software Customer Experience 82

ProductPlan

MAY 5, 2022

Your product team has limited time and resources, and you can’t accomplish every initiative on your product development wish list. Common examples include: Targeting new user personas. Capitalizing on trends in the market to be the first to offer new capabilities. Your team can build, release, and market a product.

User Testing 52

User Testing Customer Feedback Feedback Software Customer Experience 52

Userpilot

NOVEMBER 8, 2022

Customer engagement technology amplifies manual efforts and helps companies serve users faster. Your customers are already enjoying the benefits of tech-driven engagement from other brands and will naturally expect the same from you. Read on to learn more about using technology to drive customer engagement and retention.

Analytic Tools 94

Analytic Tools Feedback Software Customer Communications Customer Experience 94

Alchemer Mobile

NOVEMBER 16, 2021

You’ve made your app, it’s completely functional, easy to understand, and you believe it has a real place in the market. Creating an app is the first fight, but promoting your app and gaining loyal customers through generating app downloads will win the battle. Paid mobile app marketing. Quick app downloads stats.

Download 246

Download Feedback Software Reporting Tools Customer Experience 246

Userpilot

JANUARY 24, 2023

Boosting user engagement is a surefire way to nurture customer loyalty, but how do you actually encourage users to use your product? In this article, we’re going to go over how engagement gamification increases user engagement, how you can implement it, and the best practices to follow! What is SaaS gamification?

Analytic Tools 93

Analytic Tools Feedback Software Customer Experience User Testing 93

Userpilot

OCTOBER 20, 2022

The Net Promoter Score (NPS) is one of the most critical SaaS metrics as it measures user sentiment over time. In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. It helps you track customer satisfaction and loyalty.

Feedback Software 91

Feedback Software Analytic Tools Research Software User Testing 91

Product Talk

APRIL 6, 2022

If you’re serious about continuous discovery, one of the most important steps you can take is committing to weekly (at a minimum) touch points with your customers. This approach also helps limit the interviewer’s bias by focusing on the customer’s context. Question: What are the best customer interview questions to ask?

User Testing 240

User Testing Customer Experience Product Research Customer Feedback 240

Alchemer Mobile

MARCH 18, 2021

The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market, and includes mobile benchmarks across 10 main categories and 20 subcategories. 13% of consumers shifted their emotions to move between Fan and Risk audience segments.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

User Testing 122

User Testing Research Software Product Research Customer Feedback 122

Userpilot

NOVEMBER 17, 2022

If you’ve been in the SaaS or start-up space for some time, there’s no way you haven’t heard about ‘delightful products.’ And what can product managers do to build quality products that really delight users ? This happens because users find interactions with the product rewarding. Book the demo!

User Testing 82

User Testing Customer Experience Feedback Software Customer Feedback 82

The Product Coalition

NOVEMBER 1, 2022

Digital transformation has an impact on consumer behavior in tourism. It also opens up new opportunities for the hospitality and tourism industry to compete in a dynamic market landscape. Moreover, digital transformation has diversely defined consumer behavior in tourism. Consumer behavior is not a new concept for research.

Research Software 98

Research Software Feedback Software User Testing Travel 98

Userpilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. TL;DR Customer acquisition is the process of attracting and converting new customers into paying customers.

Research Software 88

Research Software Feedback Software Customer Experience Customer Feedback 88

The Product Coalition

FEBRUARY 21, 2023

Others would rather collaborate, opting for commercial partnerships to jumpstart new user acquisitions. It’s no wonder so many companies price themselves out of the market. These two components will serve as the starting point for your product monetization efforts, and then you can begin looking for ways to improve.

User Testing 120

User Testing Customer Experience Product Research Research Software 120

Alchemer Mobile

MARCH 16, 2021

In response, teams across all industries need to rethink their mobile feedback and engagement strategies to meet rapidly-shifting marketplace changes. Our 2021 report includes data from 1,000 iOS and Android apps with 5,000+ active users, with over a billion app installs evaluated. 2020 reset the mobile app engagement playing field.

Data Visualization 246

Data Visualization Reporting Tools Feedback Software User Testing 246

Userpilot

OCTOBER 11, 2022

Customer engagement loops can serve as extensions of your CS and marketing teams. Here’s why: a good engagement loop creates excitement and motivation that keep customers returning to your product. And how is it an extension of your marketing team? And how is it an extension of your marketing team?

Feedback Software 75

Feedback Software Analytic Tools User Testing Customer Experience 75

Intercom, Inc.

MAY 14, 2018

There are few functions where the phrase “the more things change, the more they stay the same” rings truer than in marketing. For instance, the fundamentals of good marketing haven’t changed: crisp writing, a compelling story, strong brand, and of course, a great product to market. Table of Contents. Email: Still relevant.

User Testing 223

User Testing Research Software Artificial Inteligence Marketing 223

Userzoom

DECEMBER 9, 2019

Although we strive to work in an environment where user research is a part of every stage of the product development lifecycle , and your executives have completely bought in to everything you do… we have to be realistic. UX Researcher / Designer. This often helps the employee experience too, so it’s a win-win. .

User Testing 111

User Testing Research Software Data Visualization Reporting Tools 111

The Product Coalition

MAY 9, 2020

But one of the major concepts you absolutely need to get your head around is Product-Market Fit. If you don’t do your research, and understand how your product fits into the market (see what we did there?) What Exactly is Product-Market Fit? How Do I Know if I Have No Product-Market Fit?

User Testing 78

User Testing Technical Review Product Marketing Product Research 78

Product Talk

DECEMBER 6, 2023

Why does the outcome focus on business value and not customer value? How do you test to make sure your opportunity is not a solution in disguise? Why can’t you just generate opportunities from what you know about your customers? How do you manage the messiness of the opportunity space over time?

Data Visualization 275

Data Visualization Product Research Analytic Tools Research Software 275

The Product Coalition

APRIL 18, 2022

Netflix's Attempt at Increasing User Engagement Short - form content is the next big thing in entertainment Photo by CardMapr on Unsplash The recent rise of short-form content has been nothing less than mind-boggling. People are on Fast Laughs because they don’t have time or the patience to commit to a longer piece of content.

User Testing 117

User Testing Customer Experience Research Software Entertainment 117

freshtrax

AUGUST 21, 2023

In this article, we will examine the future marketing potential of the entertainment industry from the perspective of fan marketing. In continuation of the first part of this series, this article will be presented in the form of a dialogue between two btrax team members: Ayaka, a marketer, and Mana, a business producer.

Entertainment 52

Entertainment User Testing Customer Experience Data Visualization 52

Alchemer Mobile

NOVEMBER 25, 2019

How do you know what your customers need and want? In this webinar, Robi Ganguly, CEO and Co-Founder, Apptentive and Ben Johnson, VP Mobile Strategy, Rightpoint will cover the essentials to have in place both pre- and post-launch in order to provide the best customer experience possible. Ben Johnson: Awesome.

Feedback Software 147

Feedback Software Research Software User Testing Customer Experience 147

Intercom, Inc.

MAY 14, 2020

E ntertainment – what does the current situation mean for a sector that relies so much on “experiences?”. This week, our final episode checks in with how folks are keeping entertained when they can’t leave the house. But what about the people producing that entertainment?

Entertainment 132

Entertainment Reporting Tools Travel Customer Experience 132

The Product Coalition

NOVEMBER 27, 2023

This vertical SaaS functions as a feedback management solution, but it is a feedback management solution designed exclusively for other SaaS companies. Horizontal SaaS has been around considerably longer than Vertical SaaS, has a larger market, and is more difficult to saturate. Conducting market research is also essential.

Research Software 132

Research Software Feedback Software Reporting Tools User Testing 132

Alchemer Mobile

DECEMBER 22, 2020

COVID-19 dramatically impacted how we live, learn, work, socialize, shop, and entertain ourselves. Here are some of the top mobile customer trends from 2020 and what they mean for your brand. Customer expectations have never been higher. We see strong customer relationships built off of conversations, not transactions.

Feedback Software 245

Feedback Software User Testing Reporting Tools Data Visualization 245

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. Use welcome screens to drive users to the Aha!

Feedback Software 83

Feedback Software Research Software User Testing Customer Feedback 83

Userpilot

MARCH 10, 2022

Do you know that even a 5% increase in user retention can boost your profits by 25-125%? Since SaaS businesses are subscription-based models, most of the revenue comes from repeat purchases, i.e., user retention. Thus, improving user retention can help you boost revenue growth. What is user retention in SaaS?

Feedback Software 91

Feedback Software Analytic Tools Customer Experience Customer Feedback 91

Alchemer Mobile

MARCH 16, 2022

Consumers are more skeptical of digital marketing than ever before, and peer recommendations in the form of app store ratings and reviews stand alone as the single greatest driver of discovery and conversion. When we asked, consumers were clear that the lower the star rating, the less likely they’d be to download the app.

Feedback Software 246

Feedback Software User Testing Product Research Data Visualization 246

Userpilot

DECEMBER 6, 2023

TL;DR Product dogfooding is a testing practice. Product dogfooding enables organizations to shorten the feedback loop by testing their products for bugs and usability issues before releasing them to the users. Before you start testing, provide testers with adequate user onboarding so that they know how to use the product.

Feedback Software 82

Feedback Software Analytic Tools Research Software Reporting Tools 82

Userpilot

MARCH 28, 2022

Content marketing vs product marketing? The goal of any marketing strategy is to attract and convert members of your target market into paying customers. But what is the difference between content and product marketing ? The advantages of both marketing strategies. What is content marketing?

Product Marketing 88

Product Marketing Marketing Research Software Feedback Software 88

Userpilot

MAY 19, 2021

The B2B SaaS marketing space can feel a lot like an echo chamber. SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. What do SaaS Companies spend on B2B Marketing? Creating A B2B SaaS Marketing Plan.

Research Software 119

Research Software B2B User Testing Customer Experience 119

The Accidental Product Manager

OCTOBER 30, 2023

There is a big bet going on right now that really smart people are going to be able to create a digital world that we’ll all be able to put on headsets and drop into at any time. Because these platforms are still nascent and building out their features, it might be some time until any real successes occur.

User Testing 138

User Testing Product Management Product Manager Entertainment 138

Indicative

OCTOBER 8, 2020

gamers’ weekly leisure time going to playing games as of 2018 — companies are sitting on treasure troves of insight. By the end, we hope you’ll come away with tips for building an effective Customer Analytics strategy for your company’s product and marketing teams. . For a gaming company, the users are gamers.

Data Visualization 145

Data Visualization Analytic Tools Research Software User Testing 145

Userpilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. TL;DR Customer acquisition is the process of attracting and converting new customers into paying customers.

Research Software 59

Research Software Feedback Software Customer Experience Customer Feedback 59

Alchemer Mobile

APRIL 14, 2021

Media and Entertainment apps played a critical role in helping us get through 2020. While the world around us shifted in response to the pandemic, consumers turned to media apps as an outlet to stay informed, connect with loved ones, decompress, and even have some laughs. 2021 Engagement Benchmarks for Media Apps. What a year for news.

Feedback Software 246

Feedback Software Research Software Technical Review User Testing 246

Userpilot

NOVEMBER 24, 2022

Have you ever wondered why SaaS companies are spending so much on self-service solutions and customer education programs? Well, enabling customer success is just about one of the highest ROI activities you can do. Customer education is the discipline of teaching customers how to use and get value from your product.

Feedback Software 87

Feedback Software Analytic Tools Reporting Tools Data Visualization 87

Userzoom

APRIL 6, 2020

Stephen Apap , Lead UX Researcher at Betsson Group, has been with the online gambling company for over 5 years now, delivering actionable insights and recommendations based on the voice and behavior of the consumer. How did you get into UX research? From here, it was a natural progression to the UX research team at Betsson.

User Testing 96

User Testing Product Research Research Software UX 96