The Product Coalition

MARCH 1, 2022

We’ve all heard the term “ customer-centric ” in the context of running a successful business, but what does it really mean? From one perspective, it’s about creating value for customers, delivering an effective product at a good price. This is where customer feedback for sales comes into play. No ifs, no buts.

Feedback Software 136

Feedback Software Customer Feedback User Testing Data Visualization 136

Alchemer Mobile

DECEMBER 17, 2021

While closing the loop certainly benefits companies by helping inform product roadmaps, drive marketing initiatives, and increase customer loyalty, it also benefits customers directly to know their voice is being heard (and acted upon!). Customers want to know you’re not just hearing their feedback—you’re acting on it, too.

Feedback Software 240

Feedback Software User Testing Customer Feedback Product Research 240

Alchemer Mobile

APRIL 27, 2021

Understanding app health and customer experience go hand-in-hand. While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all product managers measure: Customer acquisition. Customer experience. Why are app downloads down this month?

User Testing 245

User Testing Product Management Product Manager Customer Experience 245

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. What are B2B customer insights?

Data Visualization 95

Data Visualization Analytic Tools Feedback Software Research Software 95

Alchemer Mobile

MARCH 9, 2022

We all know that retaining customers costs less than acquiring new ones. So, why does it often get deprioritized in favor of customer acquisition and app downloads? Frankly, the answer to that question is this: For most brands, customer retention is a nut they still haven’t cracked. What is customer retention?

Customer Feedback 264

Customer Feedback User Testing Customer Experience Data Visualization 264

Alchemer Mobile

AUGUST 26, 2021

Your customers are already on their phones – meet them where they’re at through in-app feedback collection. This eliminates the amount of steps customers have to take to give you feedback, which further increases the number of people willing to give you that feedback. Examples of in-app feedback collection.

Feedback Software 246

Feedback Software User Testing Customer Feedback Product Research 246

Alchemer Mobile

MAY 18, 2022

The following data and information on Business Services apps is from our 2022 Mobile App Customer Engagement Report. Others (like expense management or work collaboration) felt the investments they made in mobile in 2020 begin to pay off as the investment in remote work continued to be a priority. Expressed customer emotion.

Data Visualization 264

Data Visualization Reporting Tools Feedback Software User Testing 264

Alchemer Mobile

DECEMBER 8, 2022

But if you have a breather, we’re excited to share some data-backed mobile engagement findings, specifically surrounding how seasonality impacts customer sentiment! We wanted to know: Are customers happier in the summer? When’s the best time to solicit feedback? Grumpier in the winter? Media/Entertainment.

Customer Feedback 246

Customer Feedback User Testing Data Visualization Customer Experience 246

Product Innovation Educators

JANUARY 8, 2024

Mastering the art of customer conversations – for product managers As a product person, you know or at least have heard how important it is to talk with customers. Also, if you are not a complete newb, you also know you can’t simply ask the customer what they want. I’m always learning.

User Testing 102

User Testing Customer Feedback Research Software Customer Experience 102

Alchemer Mobile

MARCH 14, 2022

Mobile consumer feedback changed product roadmaps, improved ROI, drove revenue, and got companies closer to achieving their overall business goals. Ultimately, consumer feedback doesn’t matter without taking action. Segment by customer emotion. Close customer feedback loops.

Data Visualization 263

Data Visualization Reporting Tools User Testing Customer Feedback 263

Alchemer Mobile

MAY 16, 2022

In this episode of Customer Love Stories, Melanie and Robi use the emo music community to understand the phases of fandom. They also spend time diving into building engaged communities and using customer feedback to build better products and experiences. How can I support Customer Love Stories?

Customer Experience 246

Customer Experience User Testing Customer Feedback Download 246

Alchemer Mobile

NOVEMBER 9, 2022

Product management is a challenging role, no matter what industry you work in. But with great challenges come great opportunities, and most product managers thrive on taking on new tasks and solving difficult problems. Product managers must live and breathe their product. My team is too small.

User Testing 246

User Testing Feedback Software Technical Review Research Software 246

UserVoice

JULY 31, 2017

The customer onboarding process is a vital stop on the path to customer happiness and product success. In This Article: Why Gather Product Feedback During New Customer Onboarding? 5 Easy Ways To Collect Feedback During Onboarding. The TL; Why Gather Product Feedback During New Customer Onboarding?

Customer Feedback 177

Customer Feedback Data Visualization User Testing Customer Experience 177

Alchemer Mobile

APRIL 14, 2022

The following data and information on Media apps is from our 2022 Mobile App Customer Engagement Report. Expressed customer emotion. DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE. However, while mobile teams surveyed 37% of their consumers for feedback, only 8% responded (13% overall)—an area for improvement in 2022.

Feedback Software 278

Feedback Software User Testing Technical Review Customer Feedback 278

Alchemer Mobile

DECEMBER 9, 2021

“Customer experience” is a ubiquitous phrase. But in a world filled with jargon and buzzwords, let’s get down to what really matters: Understanding how customer experience impacts the bottom line. Customer acquisition. Customer acquisition. Customer experience is all about relationship building. Communication.

Customer Experience 264

Customer Experience Customer Feedback User Testing B2C 264

Alchemer Mobile

MAY 19, 2022

The following data and information on Utilities apps is from our 2022 Mobile App Customer Engagement Report. Collectively, mobile teams working in Utilities prioritized reaching a larger number of their customers to better understand what improvements they could make to their mobile apps to provide a better, more holistic customer experience.

User Testing 264

User Testing Feedback Software Data Visualization Customer Feedback 264

Alchemer Mobile

MAY 12, 2022

The following data and information on Shopping apps is from our 2022 Mobile App Customer Engagement Report. Personal Services apps are separated into two subcategories: Home (real estate, property management, and connected devices) and Family (milestone tracking and family schedule management). Expressed customer emotion.

Data Visualization 264

Data Visualization User Testing Reporting Tools Feedback Software 264

Alchemer Mobile

JUNE 25, 2019

But where many fail is in acquiring and then using qualitative feedback. Although a high average rating can paint a pretty picture, it can also distract you from the richer customer feedback behind each star. When used together, brands can truly understand their customers’ needs and pain points. Why is that?

Feedback Software 188

Feedback Software Customer Feedback User Testing Data Visualization 188

Alchemer Mobile

APRIL 5, 2022

The following data and information is from our 2022 Mobile App Customer Engagement Report. Finance apps experienced another year of customer engagement gains as people became more comfortable with managing their finances through apps. Expressed customer emotion. DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE.

Finance 261

Finance User Testing Feedback Software Research Software 261

ProductPlan

MARCH 21, 2024

We’ve been crunching the numbers, analyzing the trends, and distilling them into bite-sized insights so that you can have the tools you need to thrive as a product leader. We compiled insightful responses from over 1400 product professionals worldwide and analyzed them to spot the latest trends. And guess what?

Reporting Tools 105

Reporting Tools Data Visualization Research Software Feedback Software 105

Alchemer Mobile

NOVEMBER 9, 2021

Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. We asked Lauren to weigh in on four key questions: What are some of the most common challenges faced in product management? What tools or methodologies do you use?

User Testing 246

User Testing Product Research Feedback Software Product Management 246

Alchemer Mobile

JUNE 8, 2022

When brands listen to and act on the voice of the customer (often referred to as “VoC”), it can completely revolutionize the way their business operates. Download the guide today ! Voice of the customer templates. Definition of the voice of the customer (VoC). What do your customers not like? What you’ll learn.

Data Visualization 241

Data Visualization Customer Experience Customer Feedback Download 241

Alchemer Mobile

APRIL 27, 2021

Understanding app health and customer experience go hand-in-hand. While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all product managers measure: Customer acquisition. Customer experience. Why are app downloads down this month?

User Testing 162

User Testing Product Management Product Manager Customer Experience 162

Alchemer Mobile

MARCH 29, 2022

In our 2022 Mobile Customer Engagement Benchmark Report , a study of more than 1,000 apps across a billion mobile app installs, we take a close look at apps in the Healthcare category. Healthcare apps are divided into three subcategories: Medical (public health, condition management, reproductive services, etc.) and Health Insurance.

Healthcare 262

Healthcare User Testing Feedback Software Product Research 262

Alchemer Mobile

MAY 4, 2022

From surveys to reviews to social media, the amount of customer feedback brands collect on a daily basis can make you feel overwhelmed. It can feel daunting to sit on so much customer data when you don’t know where to start or why you should even be measuring customer sentiment in the first place. We’re here to help!

User Testing 245

User Testing Customer Feedback Customer Experience Download 245

Alchemer Mobile

MAY 7, 2020

I’m going to take a wild guess and assume that you already understand the importance of mobile in-app feedback. You might already have a Voice of the Customer (VoC) program in place that you’re looking to improve, or perhaps you’re just trying to get started. Now, more than ever, your customers want to be heard.

Feedback Software 147

Feedback Software Analytic Tools Reporting Tools Data Visualization 147

Alchemer Mobile

MARCH 31, 2022

The following data and information is from our 2022 Mobile App Customer Engagement Report. People are willing to answer short, simple questions and share feedback when they’re proactively asked for it at the right mobile moment. Expressed customer sentiment. Understanding consumer sentiment starts with gauging consumer emotion.

User Testing 263

User Testing Feedback Software Customer Experience Customer Feedback 263

Alchemer Mobile

MARCH 22, 2022

In our 2022 Mobile Customer Engagement Benchmark Report , a study of more than 1,000 apps across a billion mobile app installs, we take a close look at apps in the Food and Drink category. Expressed customer emotion. Download the full 2022 Benchmark Report here. Expressed customer emotion. Download your copy here.

Reporting Tools 264

Reporting Tools User Testing Data Visualization Feedback Software 264

Alchemer Mobile

OCTOBER 14, 2021

Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. While you can watch the full hour-long interview here , this post breaks down four of the key lessons we learned from Ian Hassard, senior manager of product management at Auth0.

Technical Review 245

Technical Review User Testing Data Visualization Feedback Software 245

Alchemer Mobile

AUGUST 12, 2021

For many customers, their first interaction with a brand happens on a mobile device, so creating a stand-out mobile customer experience is key. The way in which customers interact with brands on their phones is different from how they interact with them in-person or even on the computer. Key #1: Personalization.

Customer Experience 312

Customer Experience User Testing Customer Feedback Feedback Software 312

Alchemer Mobile

APRIL 21, 2022

The following data on mobile surveys and interaction and response rates is from our 2022 Mobile App Customer Engagement Report. The best decisions are informed by an abundance of data from a representative cross section of your customer base, and mobile surveys are often the best way to get it. Mobile survey benchmarks.

Product Research 264

Product Research User Testing Customer Feedback Data Visualization 264

Alchemer Mobile

APRIL 20, 2022

The following data and information on Shopping apps is from our 2022 Mobile App Customer Engagement Report. “Buy Online, Pick-up in Store provides our highest satisfaction customer experience, which in turn drives more return visits. It is also our most profitable customer journey. Expressed customer emotion.

User Testing 243

User Testing Feedback Software Customer Experience Customer Feedback 243

Alchemer Mobile

JANUARY 15, 2019

Collecting and making sense of mobile customer feedback isn’t a walk in the park for product managers and marketers. There’s a big analytics challenge in pulling in the right sources of information and prepare the right views for leaders and product owners to consume. The Importance of Customer Feedback.

User Testing 138

User Testing Customer Feedback Feedback Software Analytic Tools 138

Alchemer Mobile

MARCH 24, 2022

While customer acquisition, ratings and reviews, and social proof are externally-visible success indicators of a brand, mobile app retention plays the biggest role in increased customer lifetime value and improved ROI. 4 Steps to Boost Mobile Customer Retention. What is Customer Retention + 8 Customer Retention Strategies.

User Testing 264

User Testing Feedback Software Customer Feedback Customer Experience 264

Product Innovation Educators

NOVEMBER 6, 2023

How product managers can use AI to get more actionable insights from qualitative data Today we are talking about using qualitative data to drive our work in product and consequently improve sales. Before founding Viable, he held senior leadership roles in engineering, technology, and product.

Data Visualization 116

Data Visualization Reporting Tools Analytic Tools Feedback Software 116

Alchemer Mobile

JUNE 29, 2021

This week, we’re talking about Strava and how they’re missing an opportunity to drive mobile app retention from analyzing and acting on product feedback. In March of 2021, Strava saw a huge spike in downloads largely due to their launch of monthly stats visualizations. So, where’s the gap?

Feedback Software 147

Feedback Software User Testing Customer Feedback Download 147