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How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of softwareproduct managers.
A framework for product launch success Watch on YouTube TLDR In this episode of Product Mastery Now, I interview James Whitman, author of LAUNCH Code and founder of Growth Guidepost. James shares insights from his research studying companies that consistently launch successful products.
Tips for managing global innovation projects Watch on YouTube TLDR In this episode of Product Mastery Now, I speak with Jack Hsieh about successful product development strategies. Portfolio Management During our conversation, Jack shares valuable insights from managing product portfolios at Sony Ericsson.
At this months TPG Live , we explored two of the most persistent challenges in product leadership: How do you build trust and alignment between enterprise users and buyers? How do hybrid product teams stay aligned and effective across time zones and work styles?
Note that Ive decided not to state the names of the tools I found, partly as the AI landscape is changing rapidly and partly as you should research and select the tools that work best in your context rather than trusting my judgment. [2] 2] Market Research AI-based tools can discover user and customer trends using predictive analytics.
Instead of acting as a sole decision-maker, today’s product managers need to excel at facilitation, stakeholder collaboration, and building trust across teams. She now runs her own consultancy, helping CEOs scale their companies by transforming product vision into measurable business growth.
In our latest Productside webinar, Becoming an Effective Product Management Leader , Principal Consultants Roger Snyder and Kenny Kranseler delivered a no-nonsense roadmap for new leaders who want to nail their first 90 days (and beyond) and get the tools on how to become a product management leadereffectively. Do I push back?
In this post, were exploring the conversation we had in one of our Productside Stories episodes this season with Joeri Devisch , a veteran of product, technology, and transformation work at global companies. Joeri makes it clear: the future of innovation is human-centered, customer-driven, and iterative by design.
From handling feature requests that lack customer validation to managing unrealistic expectations, we’ll discuss practical strategies to maintain alignment and avoid common pitfalls. Through these insights, you’ll be better equipped to handle the pressures of managing up and leading your product toward success.
You’re gathering customerfeedback, hitting your OKRs, and tracking every metric imaginable. And yet, your product is stuck. Users churn, innovation stalls, and your team feels like theyre running on a never-ending treadmill. Customerfeedback drives iteration. And customers?
When your company adopts multiple SaaSsolutions to drive productivity, you unknowingly create a perfect storm for data fragmentation. Your customer information lives in Salesforce, while your support tickets are in Zendesk, your product usage data in Mixpanel, and your marketing campaigns in HubSpot.
Before Wiz, Raaz led security products at Microsoft, including Azure Sentinel. When pitching early ideas, pay attention to specific actions customers want to take, like asking about pricing or requesting to start a proof of value (POV). If you can’t sell the product yourself, it’s unlikely someone else will.
Few things are more frustrating than silence—especially when it comes to getting customerfeedback in product management. One of my coaching clients—an experienced product leader at a SaaS startup—found themselves smack in the middle of this. Solid product. Happy users. But real, actionable feedback?
You can gather all the userfeedback or behavioral data you want or even generate tons of Google Analytics reports. Despite all these efforts, you’re probably still not acting on product analytics correctly. At least that’s what Kevin O’Sullivan, Head of Product Design at Userpilot, has to say — and for good reason.
But, it’s usually challenging to assess what’s the right way to go about it – how much of iteration should be that from userfeedback versus founder’s vision for the product? And, how do you also tell the difference between what feedback to incorporate?
Product analytics empowers you to understand gaps in your offering and how users engage with your product. Both embedded analytics and product analytics are designed to help product owners in diverse ways. This guide will explain the following core areas: What is product analytics?
The key isnt just understanding users but unlocking insights that lead to solutions they cant live without. Product discovery is critical in identifying workflows, pain points, and user goals that shape successful products. Focus on understanding problems before presenting solutions.
In product roadmaps, this approach means taking a step back before diving in. First principles help you focus on the fundamentals — like the value you want to create, the outcomes you’re aiming for, and what your users actually need. It was clear we weren’t delivering a productcustomers loved.
Introduction: The Rise of the AI-Augmented PM Welcome to the era where product managers don’t just manage products—they orchestrate intelligent systems . Get ready to become an AI Product Manager. Market Research: From Manual to Machine-Learned Market research has always been a cornerstone of productstrategy.
This article shares exciting product manager roles focused on retention and churn and showcases standout candidates in the field. Recommended product manager job openings in data-driven companies 1. Stripe: Product Manager, Local Payment Methods Cost Optimization Stripe is a financial infrastructure platform for businesses.
Brought to you by: • Enterpret —Transform customerfeedback into product growth • BuildBetter —AI for product teams • Wix Studio —The web creation platform built for agencies — Shaun Clowes is the chief product officer at Confluent and former CPO at Salesforce’s MuleSoft and at Metromile.
De-risking your 2025 initiatives Why every intelligent app must start with a PoC By Jill Antweiler Posted in Product Published on: January 15, 2025 Last update: January 15, 2025 As we settle into 2025, many executives are eyeing ambitious initiatives to leverage new technologies and drive innovation. What is an intelligent app?
Salesforce: Senior Product Manager – Mobile Integrations Lead Salesforce’s office. Salesforce Field Service is a market leader with customers including many Fortune 500 companies. Their customers rely on their offline-first mobile app to guide them through complex fieldwork.
Insights from Chris Mele’s Business of Software AMA Pricing is often treated as an afterthought in SaaS companies. Founders focus on product-market fit, customer acquisition, and engineering scale long before they turn serious attention to monetization. “You can’t separate monetization from product. .”
Ive been working with ML & AI for 7+ years and have shipped products ranging from expert systems to statistical models, to LLM-powered features and convolution-powered recommendation engines. Im working on a keynote for the AI for Product Leaders summit and wanted to share some of the content thats not going to fit.
Achieving and Scaling Product-Market Fit: A Guide for Product Managers in Mid-to-Large Tech Companies Introduction As product managers in mid-to-large technology companies, you’re no stranger to the challenges of maintaining and scaling product-market fit (PMF).
Best metrics for measuring product success Are you measuring what truly matters? Product sense is a blend of art and science covering internal and external factors. It’s great if customers are signing up for your free trial at rates exceeding expectations. Technology and customer needs are never static.
Turning Strategy Into Outcomes: Influencing Stakeholders To Achieve Alignment By Erica Wass At a Glance This blog outlines how successful productstrategy depends on aligning cross-functional stakeholders, not just building a strong plan. In product management, strategy alone isn’t enough.
By Jill Antweiler Posted in Product Published on: May 8, 2025 Last update: May 8, 2025 AI isnt just changing what we buildits changing how we build it. Its not just about adding AI features to software. Its about rethinking how we design, validate, and deliver products from the ground up. What is intelligent product development?
Finding the right product experience platform isnt just about features, its about getting real value for your money. If youre investing in a tool to drive feature adoption, onboard users faster, and collect feedback, you want to be sure its worth the cost. Onboard new users effectively. What is Pendo?
According to research done by Business Acumen Institute , 62% of people who work within the information technology ecosystem are working on projects that don’t contribute to the business goals of the company. These issues appear when people acquire systems that don’t meet the needs of a supported operating department.
Lucid Softwareâs Chief Product Officer Dan Lawyer offers a metaphor that reframes how we think about productstrategy and product roadmap disruption, direction, and progress. The sail: Stands for strategy and roadmaps â the elements that must be constantly adjusted to maximize momentum.Â
Mozilla: Director of Product, Firefox Growth Firefox is used by hundreds of millions worldwide, and the Director of Product for Growth plays a critical role in the product management team. A product leader ready to take on a challenge to grow a long-standing underdog product. A risk-averse Product Manager.
Gathering mobile customerfeedback shouldnt just be a checkbox item. As a product manager, I believe its a critical step to understanding whos really using your app, whats tripping them up, which features are making a difference, and how many users might opt for your paid plans.
Be Clear on What a SoftwarePlatform Is. Different people have suggested different definitions for the term softwareplatform. Let me briefly share mine: I view such a platform as a collection of software assets that are used by several products, as the following picture illustrates.
Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement. Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means.
. – Tweet This While many product teams want to talk to customers every week, they struggle to make this a reality. For today’s Tools of the Trade , we caught up with Yury Oleynik , the VP of Product Management at HiveMQ , who has managed to make continuous interviewing a reality on his team.
Businesses and individuals are increasingly making SaaS (Software-as-a-Service) applications their choice softwareplatform for their business needs. The increasing popularity of cloud computing indicates that the importance of SaaS will only increase in the future. SaaSproducts already have these integrations.
I became a product manager because I wanted to take a more strategic role at my company. First, I did not know how to frame, develop and present productstrategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder).
A customerfeedback repository is the place you keep all your feedback data. What is a customerfeedback repository? A feedback repository is a central location where product teams can collect and organize customerfeedback. What is the purpose of feedback repositories?
Truly understanding your customers and finding ways to improve your product is an overwhelmingly daunting task. Customer discovery is key to informing productstrategy and there is a mountain of techniques and methods available for conducting customer discovery. Customer needs. Market knowledge.
Insights on roadmaps, metrics, OKRs, and more for product managers. In a few weeks, the name will change to Product Masters Now. You don’t need to do anything to keep listening, but I want you to know the name change is coming—The Everyday Innovator will be renamed to Product Masters Now. . What is the solution?
A key ingredient to build a better product is customerfeedback. There are various ways to collect customerfeedback that include customer surveys through sales executives, feedback forms, focused interviews, etc.
Systems thinking is a holistic approach to analysis that focuses on the way that a system’s constituent parts interrelate and how systems work over time and within the context of larger systems. It pushes us to look beyond individual features or departments and focus on the larger systems that shape these elements.
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