Userpilot

SEPTEMBER 14, 2023

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing sits between product development and the market.

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. What are B2B customer insights?

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Userpilot

NOVEMBER 30, 2023

How do product managers identify market gaps? TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. What could lead to market gaps?

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

The Basics of Product Management

JUNE 30, 2020

An efficient and easy product feedback loop is an essential component of every successful product. Setting up an effective customer feedback loop is one of the primary responsibilities of the product team. Of all the product management skills , this is one of the most important ones.

Product Research 52

Product Research Feedback Loop User Testing Feedback Software 52

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Userpilot

DECEMBER 7, 2023

Data is the backbone of modern marketing. Thus, properly harnessing data-driven insights is key to achieving product growth and business success. This article explores what data-driven insights are and why they are important. It will also guide you through uncovering and harnessing these insights in your SaaS business.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Product Innovation Educators

MAY 23, 2022

How to load up your brain with your customers’ mindset. How do you figure out what your customers want? Is your product work based on what Sales wants, what an Executive or other HiPPO wants, what your competitor is doing, some insights gained about your customers, or something else?

Customer Feedback 93

Customer Feedback User Testing Product Research Customer Experience 93

ProductPlan

APRIL 25, 2024

The product management function in higher education is in a unique spot in its industry. At first glance, higher education may not seem like an industry that needs a product team filled with product managers. However, universities and colleges are the perfect places to employ product management principles.

Education 103

Education Research Software Analytic Tools Feedback Software 103

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

ChatGPT 105

ChatGPT Data Visualization Onboarding KPIs Research Software 105

Userpilot

NOVEMBER 20, 2023

What is a technical product manager? This is the question that opens our discussion of technical product management. TL;DR Technical product managers work with engineering and development teams on the technical performance of software products. What is a technical product manager?

Analytic Tools 106

Analytic Tools Feedback Software Research Software User Testing 106

Roman Pichler

OCTOBER 6, 2020

What is Product Discovery? Product discovery describes the activities required to determine if and why a product should be developed and offered. This increases the chances of creating a product that users actually want and need and achieving product success. What makes the product stand out?

Product Research 268

Product Research Technical Review Feedback Software Research Software 268

Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 249

Agile Product Research User Testing Feedback Software 249

Usersnap

DECEMBER 19, 2023

Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Userpilot

NOVEMBER 23, 2023

To be a kick-ass product manager , you need a very diverse skill set. This article explores both hard and soft skills that product managers need in their everyday work, so if you’re curious to learn more, dive right in. PMs need to know how to use product analytics tools to gain actionable insights.

Analytic Tools 105

Analytic Tools Research Software Data Visualization Product Research 105

Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. Product teams are staffed with various skilled professionals.

Data Visualization 106

Data Visualization Analytic Tools Feedback Software Research Software 106

Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

User Testing 98

User Testing Product Research Product Marketing Customer Feedback 98

Userpilot

MAY 5, 2022

What does the product management process involve? Why is it important for product managers to follow them? Product managers lead interdisciplinary product teams to deliver products that bring value to customers. Next, you define Technical Specifications and design product prototypes.

Product Research 98

Product Research User Testing Research Software Feedback Software 98

UX Studio

NOVEMBER 26, 2018

Creating a digital product from scratch can make for an exciting process but never a smooth ride. But by doing the right research at the right time, you can get the information you need to advance. Easier said than done… Is it not just a question of market research vs user research? What should I do?

User Testing 107

User Testing Market Research Product Research Research Software 107

Userpilot

DECEMBER 15, 2023

Why do you need idea screening to build successful products? More importantly, we show you how to screen your feature and product ideas effectively. By screening your ideas before investing in their development, you reduce the risk of failure and can allocate resources to initiatives that satisfy customer needs and market demand.

Data Visualization 106

Data Visualization Product Research User Testing Analytic Tools 106

Userpilot

AUGUST 29, 2023

This article also introduces popular market validation methods and explains how product teams can develop a solid validation plan! TL;DR Market validation helps you answer the question of whether there are enough potential customers who are willing to pay for your product. Let’s get right to it!

User Testing 105

User Testing Product Research Data Visualization Research Software 105

Userpilot

JULY 18, 2023

It takes a fair bit of effort and time to keep up with the constant innovation in the product management software space. The tools are constantly evolving and changing their pricing plans, so it may be difficult to ensure that your product team is using the right tools and getting the best value for the money.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Reporting Tools 98

Userpilot

NOVEMBER 21, 2023

Do you even need a product launch checklist? More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. We also share some best practices for product managers on how to pull off a successful product launch. What is a product launch checklist?

Product launches 105

Product launches User Testing Product Research Analytic Tools 105

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Creatively exploring market preferences is critical for success. Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. Definitely not!

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

Userpilot

JUNE 20, 2023

Why is product idea validation important? As a product manager, how can you effectively validate ideas and build a successful product that delights users? TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need.

User Testing 98

User Testing Product Research Feedback Software Customer Feedback 98

Spice Catalyst

APRIL 20, 2023

Market research is a critical aspect of any business operation and essential for product success management. It provides valuable insights into what the customer wants to do, the target audience (target persona(s)), industry trends, competition, and emerging opportunities and technologies.

Market Research 78

Market Research Research Software User Testing Product Research 78

The Product Coalition

FEBRUARY 19, 2022

This is the same difference that exists between companies who merely claim to be “customer-focused” or “customer-obsessed,” and those that truly are. Companies that are committed to their customers invest in the skills and tools to make customer happiness happen. How do you get user feedback?

User Testing 129

User Testing Data Visualization Product Research Customer Experience 129

Userpilot

JANUARY 9, 2024

Any product manager can deploy a feature into production – but what’s the point of all that hard work without getting into the participant’s mind and understanding whether it’s usable or not? TL;DR A Single Ease Question (SEQ) is a simple yet effective method of quantitative usability testing.

Data Visualization 106

Data Visualization User Testing Product Research Analytic Tools 106

Userpilot

APRIL 6, 2023

Developing and releasing sophisticated products with all the bells and whistles imaginable might seem like a great idea. Overengineered products are difficult to use, filled with bugs, and instead of improving your users’ lives, they make them unnecessarily complicated. But worry not! Book the demo! What is overengineering?

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

The Product Coalition

APRIL 28, 2023

Product Management is a challenging and dynamic field that requires constant adaptation to new technological developments on the one hand and changing customer and market demands on the other hand. As Director of Product, it has helped me leverage my time (and my team’s time) X10 or more.

ChatGPT 97

ChatGPT Reporting Tools Feedback Software Research Software 97

The Product Coalition

MARCH 13, 2023

Let’s take a look at what product development is and what are its stages. Product Development is the process of conceptualizing, designing, developing, testing and launching a new product or service. It involves a set of activities that are performed to bring a new product or service to the market.

User Testing 136

User Testing Product Research Development Customer Feedback 136

Userpilot

JANUARY 14, 2023

What is product success? What can product managers do to improve their chances of building successful products? How can they measure that their product is on a path to success? Successful SaaS products satisfy user needs and realize organizational business goals. Are you ready to dive in?

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. First, you need to research your audience and the available framework options.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 156

Agile Product Research User Testing Feedback Software 156

Usersnap

JANUARY 26, 2022

Building, designing, and improving a SaaS product is a beautiful, never-ending journey. What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. The Ultimate In-App Feedback Strategy ??

Feedback Software 111

Feedback Software Analytic Tools Research Software User Testing 111

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Creatively exploring market preferences is critical for success. Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. Definitely not!

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

The Product Coalition

MARCH 11, 2020

Scaled products are past the stages of early access, or pre-launch and have grown to have plenty of customers, and regular users. This article will discuss product discovery for product teams who are working on scaled products, or are in the process of scaling their product.

Product Research 79

Product Research User Testing Data Visualization Technical Advisors 79

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them.

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75