Userpilot

JUNE 28, 2023

TL;DR Creating an effective customer feedback question is key to understanding your product and how your customers experience it. Good customer feedback questions for market research help you understand how your user found your product and why they chose you over the competition. If yes, please list them.

User Testing 98

User Testing Customer Feedback Customer Satisfaction Feedback Software 98

Userpilot

JUNE 14, 2023

Product feedback surveys help you understand user needs , identify improvement opportunities, and improve customer satisfaction. The best product feedback survey templates include the following: Likert scale customer product experience survey to assess various aspects of the product experience using a rating scale.

Product Research 98

Product Research Feedback Software User Testing Customer Feedback 98

Userpilot

DECEMBER 18, 2024

You can further build on this initial guidance by combining these metrics with user states – a simpler alternative to tracking complex SaaS user journeys. So group users into five states (New, Activated, Active, At-Risk, and Dormant) to see if utility and usability issues occur for any of the users in these states.

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105

Userpilot

JULY 31, 2024

A typical product development process follows seven stages: idea generation , market research, technical specifications, roadmapping, product development, MVP release , and continuous iteration. A successful product development strategy begins with market research to understand the target market and competition.

Analytic Tools 104

Analytic Tools Research Software Feedback Software User Testing 104

Userpilot

JULY 22, 2024

Let’s explore the steps to develop a solid positioning statement and some examples of successful brand positioning from other companies. Here are the steps to develop your positioning effectively: Conduct thorough market research. Conducting market research surveys with Userpilot.

Research Software 103

Research Software Positioning Data Visualization Definition 103

Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed. Let’s dive in!

Research Software 105

Research Software Analytic Tools Product Marketing Product Research 105

Userpilot

JULY 24, 2024

Benefits of a product strategy framework include better alignment between product development and business goals and improved user satisfaction. Conduct market research and analysis to understand the current state of products in your industry. Analyze in-app user satisfaction using tools like NPS and CSAT surveys.

Data Visualization 111

Data Visualization Framework Product Strategy Analytic Tools 111

Userpilot

JULY 29, 2024

TL;DR Quantitative data, expressed numerically, is crucial for analysis, driving strategic decisions, and understanding consumer behavior and market trends. Metrics like DAU, MRR, sales figures, satisfaction scores, and traffic are examples of quantitative data across industries. What are examples of quantitative data?

Data Visualization 105

Data Visualization User Testing Analytic Tools Feedback Software 105

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. There are 11 main product strategy examples in SaaS today.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

Userpilot

MARCH 9, 2025

Instead, you can build products with a better product-market fit that address all user demands and improve customer satisfaction. However, because customer needs and market conditions are constantly evolving, customer research can’t be a one-time thing.

Research Software 83

Research Software User Testing Analytic Tools Feedback Software 83

Userpilot

OCTOBER 17, 2023

Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. That said, let’s go over what type of data you can collect and explore some customer insights examples you can learn from. You can tailor your products and services to meet user’s individual needs.

Data Visualization 103

Data Visualization Analytic Tools Research Software Feedback Software 103

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. Evaluate the impact of your product and marketing strategies in increasing customer satisfaction.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

SEPTEMBER 16, 2024

What product marketing strategies can you use to increase your chances of success? To answer this, let’s explore: What a market development strategy is. Common methods companies use to enter new markets. Real-life SaaS examples of successful market development attempts.

Research Software 105

Research Software Analytic Tools Feedback Software Data Visualization 105

Userpilot

MAY 14, 2023

Feedback widgets allow you to get feedback passively on topics like feature requests and prompt smiley face surveys to measure customer satisfaction. Email surveys let you understand customer experience at different stages of the user journey and after specific interactions. Create NPS surveys with Userpilot.

Feedback Software 98

Feedback Software User Testing Customer Feedback Analytic Tools 98

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

JANUARY 18, 2024

A price survey will ask your target market segments questions about exactly how much value they get out of each feature, the overall value of the product, and their willingness to pay for it. Campfire in-app survey example.

Product Research 105

Product Research User Testing Feedback Software Research Software 105

Alchemer Mobile

APRIL 11, 2018

It’s a subtle difference, but the perspective shift is crucial—when you view these metrics with the ultimate goal of increasing customer satisfaction, you will naturally gain the healthy consequence of improved business success, and a more useful product. Here are two examples to show how this works. Now It’s Your Turn!

Data Visualization 140

Data Visualization Customer Experience Research Software User Testing 140

Userpilot

JULY 14, 2024

Customer segmentation vs market segmentation Market segmentation is a broader concept that divides the entire market into distinct groups. It can be helpful when conducting market research and developing a targeted marketing strategy to reach potential customers.

Data Visualization 109

Data Visualization Analytic Tools Reporting Tools Research Software 109

Userpilot

JULY 10, 2024

Define goals to guide your SaaS marketing efforts Setting clear goals is crucial for guiding your SaaS marketing plan. For example, a SMART goal for SaaS product marketing could be increasing trial sign-ups by 20% over the next three months. User persona example.

Analytic Tools 98

Analytic Tools Feedback Software Research Software User Testing 98

Userpilot

SEPTEMBER 12, 2022

The general NPS measures the overall customer perception about your business, whereas tNPS measures user sentiment after specific interactions. tNPS provides immediate feedback and helps identify friction points, optimizes touchpoints in the user journey , and helps you understand how to increase customer satisfaction.

Feedback Software 98

Feedback Software Product Research Onboarding KPIs User Testing 98

Userpilot

SEPTEMBER 15, 2023

In this article, we’ll go over some concept testing examples from some of the best B2B and B2C brands to help you get started with your strategy. TL;DR Concept testing evaluates an idea before it’s introduced to the market to gauge its potential success. An example UI wireframe survey powered by Userpilot.

User Testing 105

User Testing Feedback Software Product Research Analytic Tools 105

Userpilot

MAY 1, 2024

TL;DR User needs analysis refers to using various techniques to understand users’ aspirations, goals, and pain points. It helps you make data-driven decisions to enhance your product and keep up with changing user needs to improve user satisfaction. Also, you can use them for market research and validation.

User Testing 110

User Testing Feedback Software Analytic Tools Research Software 110

Userpilot

MAY 30, 2024

In this article, we’ll explore the steps to establish an effective feedback loop and provide real-world examples. TL;DR A customer feedback loop is a process where feedback from users is collected, analyzed, and applied to improve a product. This boosts customer satisfaction and fosters loyalty and trust.

Product Research 104

Product Research Feedback Loop Feedback Software User Testing 104

Userpilot

DECEMBER 7, 2021

To measure the success of your customer-oriented marketing track metrics like NPS scores, LTV, LTV: CAC ratio, customer satisfaction scores, and churn rate. Use a product growth and adoption tool to communicate with your users in-app and build personalized user-centered experiences. Take Ahrefs for example.

Feedback Software 98

Feedback Software User Testing Research Software Customer Feedback 98

Userpilot

JULY 1, 2024

Product market research is essential for comprehending your customer base, competition, and the prevailing trends within the industry. Conducting effective market research guarantees that your products are aligned with the marketplace and fulfill the needs of customers. What is primary market research?

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59

Usersnap

AUGUST 31, 2019

We’re glad to see more and more big companies putting customer feedback at high priority, so today we want to share the top 10 customer feedback examples with you to help you get started in your own feedback process. What to take note on these customer feedback examples. And your own!)

User Testing 95

User Testing Feedback Software Customer Feedback Data Visualization 95

Userpilot

DECEMBER 9, 2021

If the customer’s needs are satisfied, they are more likely to stick with your product in the long run. By identifying your customers’ expectations and making sure that the product meets them, you increase the customers’ satisfaction. Analyze the research and answer the key questions.

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

Userpilot

JANUARY 28, 2024

Through a quick welcome survey, you can learn about user pain points , jobs to be done , and use cases. Examples of questions to ask: What is your job title? Create user onboarding flows code-free. So, what’s the best time to trigger market research surveys? Market research survey.

User Testing 96

User Testing Customer Feedback Product Research Feedback Software 96

Userpilot

JULY 22, 2024

TL;DR Product expansion refers to any step a business takes to expand its market share. A well-executed expansion strategy leads to increased sales and market share, improved customer satisfaction , and better competitive advantage. There are four types of Product Market Expansion strategies.

Research Software 103

Research Software Feedback Software Analytic Tools User Testing 103

Userpilot

JUNE 12, 2023

TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys. What are marketing surveys? Marketing survey templates in Userpilot. Book a demo to learn more.

Data Visualization 97

Data Visualization Product Research Research Software Analytic Tools 97

Alchemer Mobile

AUGUST 19, 2024

While product teams often take ownership of feedback collection and analysis around the product, everyone in the organization can benefit from a deeper customer understanding. Marketers, research teams, CSMs, and everyone in between benefit from new customer insights. Closing a feedback loop happens in phases.

Product Research 172

Product Research User Testing Customer Feedback User Friction 172

BrainMates

OCTOBER 20, 2024

It’s not just about creating a great product—it’s about ensuring the entire customer journey, from initial interaction to post-purchase support, exceeds expectations. For product managers: Conducting market research, analysing customer feedback, and staying close to the voice of the customer are key strategies to close this gap.

Data Visualization 52

Data Visualization User Testing Customer Feedback Customer Experience 52

Alchemer Mobile

FEBRUARY 2, 2021

If your targeting criteria is age-specific, for example, market on those networks most popular with your ideal age bracket. Once you know where your market is, register your accounts and start posting or sharing content related to your soon-to-be-launched app to build a following. It’s time to expand your web presence.

Feedback Software 264

Feedback Software Analytic Tools Research Software Product Research 264

Userpilot

JULY 16, 2024

Providing a great product experience helps SaaS companies reduce churn and improve product management metrics like customer satisfaction and customer lifetime value. Not to be confused with customer experience , which is broader and envelops all interactions a user has with your company, not only those specific to the product.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Research 105

Userpilot

APRIL 18, 2023

An example of a rating scale question is the Net Promoter Score (NPS) survey, where users are asked how likely they are to recommend a product (from 0 – 10). Rating scale question example. Multiple-choice questions example. Likert scale survey example. Example of an open-ended question.

Customer Feedback 98

Customer Feedback Data Visualization Product Research User Testing 98

Userpilot

DECEMBER 5, 2023

UI design focuses on the visual side of the product, for example, the layout or color patterns, while UX design is about delivering a good user experience at all touchpoints in the customer journey. A strong product design ensures alignment with user needs and enhances user satisfaction and retention.

User Testing 95

User Testing Product Research Data Visualization Feedback Software 95

Userpilot

MAY 23, 2024

TL;DR Customer experience (CX) refers to all customer interactions with a brand, covering every touchpoint from initial discovery to renewal. Excellent customer experience can differentiate you from competitors and enhance customer satisfaction , loyalty, retention, and advocacy. User persona example.

Customer Experience 52

Customer Experience Feedback Software Analytic Tools Customer Satisfaction 52