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Customer care in a crisis: How support teams are navigating shifts in volume, wait times, and CSAT

Intercom, Inc.

Below, we share how the outbreak has impacted three key support metrics – inbound volume, wait times, and CSAT scores – and advice from respected leaders on how to continue caring for your customers in a crisis. Inbound volume is spiking for half of support teams. Their SVP of Customer Experience Margaret K?dziora

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Found in translation: How multilingual support helps you scale customer experiences

Intercom, Inc.

But for those willing to invest in a comprehensive multilingual support strategy, the payoff is huge: improvements in customer satisfaction and operational efficiency. Three tips to providing excellent multilingual support. Customers then see a message in their native language. So where should you begin?

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Four beliefs shaping our vision for customer support

Intercom, Inc.

When it comes to delivering efficient, effective customer service, in-context support is the way forward. Businesses need to move to primarily delivering support through in-context messaging; that is, solving customer problems where and when they have them, whether that’s in your product, app, or on your website.

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The Most Hands-on Guide for SaaS Go-to-Market Strategy and Product Launch Plans

Usersnap

In this article, we’ll share tips and advice all about SaaS go-to-market strategies , with questions to ask, things to consider, and data to research so you can start your commercial enterprise on the right footing. The marketing strategy for product-led growth is more inbound and you let the product speak for itself.

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15 B2B Marketing Strategies to Drive Conversion and Growth

Userpilot

Content marketing: Content marketing consists of publishing helpful resources (usually articles) that drive organic traffic, reach other businesses early in their buyer’s journey and build loyalty amongst existing customers. Inbound marketing may be the most commonly covered approach but it won’t be a fit for every SaaS company.

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What is Engineering as Marketing and How Can It Help You Drive Product Growth

Userpilot

Engineering as marketing is an inbound marketing strategy that involves creating free useful tools for your target audience. These tools are complimentary to your product or service meant to draw in potential customers. Helpful tools build customer love and improve overall customer satisfaction.

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How we use bots at Intercom

Intercom, Inc.

Eric Fitzgerald, our Senior Customer Support Representative, shares some tips that have been particularly helpful for the support team: Go broad and go deep. Focus on questions your customers ask frequently to maximize Answer Bot’s effectiveness. We have nearly 200 answers set up!