Customer Satisfaction Marketing Product Goals Strategy 
Roman Pichler
SEPTEMBER 13, 2022
An effective product strategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound product strategy is missing. But what exactly is a product strategy? Four Artefacts.
Userpilot
SEPTEMBER 28, 2022
Setting smart product goals is a vital skill for any sensible SaaS owner or product manager to get right. In this article, we’re going to explore what makes an effective product goal, the difference between goals and product initiatives, how to set them and make them work with your product backlog, and more.
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Userpilot
FEBRUARY 28, 2023
Customer preference feedback shows you which feature or design users like better. In-app rating feedback is a quick way to assess user satisfaction with a particular experience. To collect customer loyalty feedback , use NPS surveys. Customer experience feedback focuses on user interactions with your product.
Userpilot
JULY 13, 2023
The important metrics you should use to measure the growth of a company are: Customer acquisition cost (CAC) assesses the average cost to acquire new customers and evaluates the efficiency of sales and marketing efforts. Customer lifetime value (CLV) determines the total revenue a customer generates throughout the relationship.
Pragmatic Marketing
JANUARY 17, 2017
We’ve all heard about “strategic” product roadmaps. A roadmap is a plan for your strategy that maps out the direction of your product. Ideally, it’s a high-level visual summary that helps product managers get everyone on the same page. A product roadmap isn’t simply a list of features or the backlog.
Userpilot
OCTOBER 30, 2022
In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. The 3 main components of customer experience. 17 practical strategies for improving your user experience. It’s a major part of customer experience management.
Userpilot
AUGUST 13, 2023
To avoid it, involve a diverse group of stakeholders, including customers, to ensure more objective and customer-centric prioritization. Instead of relying solely on your intuition, supplement it with insights from market and customer research or feedback to inform prioritization decisions.
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