Intercom, Inc.

FEBRUARY 5, 2019

Developing a sales strategy is one of the core activities every business will have to undertake. When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming. 8 steps to develop a winning sales strategy.

Outbound 177

Outbound Strategy Inbound Customer Experience 177

Intercom, Inc.

JANUARY 16, 2019

Growing a sales team isn’t as simple as putting a bunch of A players in a room and getting them to start selling your product. Only then will you have the foundation to consistently win new customers, upsell existing ones and see the kind of predictable growth that’ll be the making of your company. Decide on top-down vs. bottom-up.

Weak Development Team 156

Weak Development Team Data Visualization Strategy User Testing 156

Intercom, Inc.

APRIL 4, 2019

The fastest growing software companies in recent years all have something in common – they started with little to no sales team. Yes, Slack started off with no sales team. But as it started selling more and more into the enterprise, it staffed up with a deep and strong one. The first stage is building an organic growth engine.

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Gainsight

FEBRUARY 2, 2024

These are just the tools, however. Sam Mallikarjunan, Head of Growth at HubSpot, a leader in inbound marketing and sales software, explains that teaching the user in this example to create an email campaign isn’t good enough. To be truly engaged and satisfied, she must be able to run a successful email campaign.

Education 52

Education User Testing Customer Experience Research Software 52

Intercom, Inc.

SEPTEMBER 8, 2021

When it comes to launching sales teams in hyper-growth startups, few people have walked the walk as much as Maggie Hott. Now, Maggie is the Director of Sales at Webflow , a web design tool that helps users design and build responsive, custom websites with no code whatsoever. Look for the team players. Do right by others.

Weak Development Team 118

Weak Development Team Feedback Software User Testing Customer Experience 118

Business of Software Conference

JANUARY 28, 2019

A sales coach with experience working with software companies including Redgate and StackExchange, Paul has a huge amount of experience and insight to share on the process of selling your software. He’ll be talking about how to scale and onboard sales teams effectively. We got the team together and went to work on it.

Research Software 40

Research Software Feedback Software Magazine Customer Experience 40

Intercom, Inc.

JANUARY 31, 2019

And as the organization grows, the work involved to get teams aligned on who you’re selling to and how you’re selling is not something to be taken for granted either. For today’s episode, we’re sharing go-to-market insights from past interviews that have resonated with us. When you’re a small team, your time is everything.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Userpilot

JULY 24, 2023

Offering self-service support. Account-based marketing is the preferred approach for enterprise solutions while software bundles often leverage email marketing to generate sales. Some SaaS marketers prefer to look at the data from your current customers and use that as a foundation for user personas. Focus group insights.

Analytic Tools 94

Analytic Tools Feedback Software Data Visualization Marketing 94

Business of Software Conference

JULY 26, 2016

Mikey Trafton: How To Manage Your Badass Team. Bethany Pagels-Minor: The Many Flavors Of Agile – What’s The Right One For Your Team? Alison Coward: Designing High-Performing Teams. Wade Foster: Building Operating Cadence With Remote Teams. Bill Janeway: The Rise & Fall Of Enterprise Software.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Business of Software Conference

NOVEMBER 19, 2019

How do you motivate and lead a team when the future is uncertain? I will talk about managing through good times and bad times so don’t worry there will be good times before I get to the bad stuff. Being British we like a bit of bad news. But my personal journey is a developer to CEO. Key lessons.

Customer Experience 8

Customer Experience Analytic Tools Weak Development Team Data Visualization 8

Business of Software Conference

JANUARY 16, 2020

We’re going to switch gears a little bit here and what I want to do is I want to spend the next hour, hopefully, teaching you something about what I think is one of the most powerful tools we have at our disposal – particularly in startups – and in my experience. Unfortunately it works the same if I do a bad job.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108