Userpilot

SEPTEMBER 7, 2022

How do you collect customer data and identify white space opportunities? What tools do you need for performing white space analysis? White space analysis identifies gaps in existing services on the market or in internal processes and uncovers hidden opportunities. Learn what makes your customers upset.

Data Visualization 98

Data Visualization Feedback Software Research Software Analytic Tools 98

Userpilot

OCTOBER 2, 2023

Generative vs evaluative research methods are two techniques for conducting user research when managing your product. Both UX research methods are different but provide valuable insights to help your product development process. Userpilot is a great tool for performing generative and evaluative research.

User Testing 105

User Testing Product Research Research Software Feedback Software 105

Userpilot

AUGUST 29, 2023

This article also introduces popular market validation methods and explains how product teams can develop a solid validation plan! TL;DR Market validation helps you answer the question of whether there are enough potential customers who are willing to pay for your product. What is market validation?

User Testing 105

User Testing Product Research Data Visualization Research Software 105

UX Planet

JANUARY 16, 2024

More importantly, we’ll provide you with the insights to navigate these treacherous waters successfully. SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. It illuminates your target audience, their pain points, and desires.

Branding 88

Branding User Testing Product Research Data Visualization 88

Userpilot

JUNE 20, 2023

As a product manager, how can you effectively validate ideas and build a successful product that delights users? We look at the process of idea validation and a range of tools and techniques you can leverage to aid the process. In step 3, you need to define your target audience and create user personas. Goal setting framework.

User Testing 98

User Testing Product Research Feedback Software Customer Feedback 98

UX Studio

NOVEMBER 26, 2018

Easier said than done… Is it not just a question of market research vs user research? We wrote this to help you choose the right research methods more easily. In this article we answer: How do we distinguish between types of research? What characteristics define market research vs user research?

User Testing 107

User Testing Market Research Product Research Research Software 107

Userpilot

APRIL 21, 2024

This improves customer experience and increases conversion rates. And strengthens the relationship with the customer. Start creating conversion paths by defining their goals from the customer and business perspective. Next, create user personas. Focus on their JTBDs, pain points , and gains from using your product.

Research Software 104

Research Software Feedback Software User Testing Reporting Tools 104

Userpilot

OCTOBER 26, 2023

TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. Market Penetration focuses on selling more existing products within the current market.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Analyze existing data. Make a hypothesis.

Research Software 98

Research Software Feedback Software Analytic Tools Customer Experience 98

The Product HQ

APRIL 20, 2024

More and more businesses develop Software as a Service (SaaS) products to remain relevant in their respective markets and grow their income streams. This entails studying the frameworks and approaches that product managers favor over others to ensure the smooth running of all processes across cross-functional product teams.

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

The Product Coalition

SEPTEMBER 21, 2020

Running Experiments has become one of the most valuable tools for Product Managers to validate ideas, de-risk releases and measure the impact of their work. In addition, the process of ideation and hypothesis driven testing increases the team’s ability to empathize with the users and come up with creative solutions to their pain points.

Customer Experience 155

Customer Experience Data Visualization User Testing Product Research 155

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

B2B 105

B2B User Testing Research Software Analytic Tools 105

The Product Coalition

JULY 8, 2020

Looking to build better user experiences? It’s time to stop passively observing your analytics and start engaging your users. Here is why user engagement is the new key to build innovative experiences. It all starts with user feedback. And it doesn’t involve tracking every action your users do.

Feedback Software 82

Feedback Software Data Visualization Customer Feedback User Testing 82

People-First Product Leadership

MARCH 10, 2024

Subscribe now What is product sense At a high level, product sense is understanding what makes for a high-quality product for your customers (empathy) and having strong, validated opinions about what solutions will be successful (creativity). What features should be prioritized in a new product to effectively solve key user pain points?

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

The Product HQ

MAY 10, 2024

More and more products are using more complex forms of technology to provide value to their customers. Jobs in the field of marketing, data analysis, product development, or product strategy are all solid choices that help you build experience in this niche. You must then study the ins and outs of those industries.

Research Software 52

Research Software Analytic Tools Customer Experience Product Management 52

DISQO

MAY 6, 2020

Farmers saw a ripe audience, to be sure, but not one that would be swayed simply by a change in marketing. The company’s service, support and sales models all needed to be reinvented to target this new customer. Using Alpha’s rapid consumer feedback platform, they began conducting consumer insights tests.

User Testing 85

User Testing Research Software Product Research Feedback Software 85

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. TLDR; Product value describes how much your product helps customers achieve a goal or fix an issue. A value-added product is enhanced with additional features or characteristics to make it more convenient or helpful to customers.

Feedback Software 98

Feedback Software Research Software User Testing Product Research 98

Ronke PM

APRIL 5, 2023

In bringing a product experience with actual customer value to the market, we must have individuals from all walks of life to foster creativity, breakthrough advancements, and imagination to meet our customers where they are. Our customers represent an ever-changing demographic with evolving needs.

Leadership 52

Leadership User Testing Product Management Product Manager 52

Userpilot

DECEMBER 7, 2021

In his words: “there are visual designers who only worry about the aesthetics. Then there are UX designers who do visual design plus a whole lot of other stuff.” Their role is to make a product easy to use, thereby optimizing user experience. Building customer journey maps , user personas , and empathy maps.

UX 98

UX Research Software User Testing Analytic Tools 98

Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry. .

User Testing 122

User Testing Research Software Product Research Customer Feedback 122

DISQO

MAY 6, 2020

Farmers saw a ripe audience, to be sure, but not one that would be swayed simply by a change in marketing. The company’s service, support and sales models all needed to be reinvented to target this new customer. Using Alpha’s rapid consumer feedback platform, they began conducting consumer insights tests.

User Testing 52

User Testing Product Research Research Software Feedback Software 52

DISQO

MAY 6, 2020

Farmers saw a ripe audience, to be sure, but not one that would be swayed simply by a change in marketing. The company’s service, support and sales models all needed to be reinvented to target this new customer. Using Alpha’s rapid consumer feedback platform, they began conducting consumer insights tests.

User Testing 52

User Testing Product Research Research Software Feedback Software 52

Userpilot

AUGUST 29, 2022

Why are marketing data insights critical when making strategic business decisions? With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience.

Data Visualization 98

Data Visualization Customer Feedback Customer Experience User Testing 98

Nulab

SEPTEMBER 22, 2021

Whether you’re an established company with a new product or a brand-new startup, knowing where you fit in the market is vital. Without this knowledge, you could end up sinking hundreds, thousands — or even millions of dollars into a product or service that no one actually wants (looking at you, Google Glass ). Define your market size.

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Userpilot

JUNE 7, 2022

Product-centric vs customer-centric: which approach do you use for your SaaS business? By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. Have a pricing strategy that encourages users to engage with your product.

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

UX Studio: Product Management

DECEMBER 7, 2022

“It is a capital mistake to theorize before one has data.” – we couldn’t agree more with this quote from Arthur Conan Doyle. Including UX research in any UX project is crucial for all businesses with any digital platform. Audits, Expert reviews, Educational contents, Trainings, and UX consultancy services. Website Audit.

User Testing 52

User Testing Research Software Product Research UX 52

Userpilot

FEBRUARY 21, 2022

During the pre-launch stage you need to conduct market research, define your UPS (Unique Selling Proposition), identify your target audience, and define user persona. The launch phase revolves around building and implementing your go-to-market (GTM) strategy. The post-launch phase is all about user onboarding.

Research Software 98

Research Software Feedback Software Onboarding KPIs Product launches 98

The Product Guy

SEPTEMBER 12, 2017

As you study the people who use your product or might use it, patterns start to emerge. A marketer or market researcher may view patterns in terms of demographics and buying activity. A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product.

Research Software 109

Research Software User Testing Analytic Tools Product Research 109

UX Studio: Product Management

JULY 14, 2021

Many local and international design thinking companies offer similar services. As a design thinking consulting firm , we advise on product strategy, lead workshops, and offer customized training to equip your business with the best UX practices. How to choose the right one? Is there anything we can help you with now?

Consulting 86

Consulting Research Software Reporting Tools User Testing 86

Userpilot

JUNE 9, 2021

How to get your first Product Marketing job. A Product Manager builds the product by identifying customer needs and creating specifications for developers. They also ensure it fulfills the business’s wider objectives, do the initial research, user interviews, and collect user feedback and data.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

The Product Coalition

SEPTEMBER 4, 2023

This spotlight represents your active customers who are reaching out with their feedback and requests. And customer requests are easy to pay attention to; for any mature company, there will be plenty of them. The problem with spotlight vision is that it can lead to a skewed understanding of the customer base as a whole.

User Testing 121

User Testing Customer Feedback Vision Customer Experience 121

The Product Coalition

JANUARY 26, 2024

However, when you only have days or weeks to gather actionable insights, you cannot boil the ocean with in-depth or extensive research methods. So let’s talk about mini-research. Mini-research means following agile and pragmatic research principles when time is limited and resources are scarce.

User Testing 102

User Testing Product Research Research Software Data Visualization 102

Userpilot

JANUARY 20, 2024

How can message mapping support your company’s communication with customers and drive product engagement ? TL;DR A message map is a document outlining what and how the organization should communicate with customers, aimed at helping teams articulate a clear and consistent message about the product. Let’s get to it! Book the demo!

Messaging 100

Messaging User Testing Research Software Analytic Tools 100

PMLesson's Ace the PM Interview

APRIL 25, 2022

The usual data is in there like most listened to songs and artists. Spotify reports that millions of listeners took to social media to share their listening habits. Use data from your experience to talk to the efficacy of a product launch. What values are important in a brand and how are they communicated to the customer?

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

PMLesson's Ace the PM Interview

OCTOBER 21, 2019

While having a strong cloud background helped me land an interview, my ability to think how cloud can address customer pain points and build a business viable product helped me seal the deal. First of all, I should admit that being a cloud specialist did help me to an extent landing my first product management job.

Technical Review 40

Technical Review Customer Experience Technical Advisors Research Software 40

The Product HQ

FEBRUARY 6, 2023

Spend time focusing on the challenges or pain points that they experience. From a general point of view, one of the most important roles of a senior product manager is to research, understand, and validate the needs, wants, and demands of their end product users.

User Testing 52

User Testing Research Software Feedback Software Data Visualization 52