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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

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UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey. Book the demo! This translates into higher customer satisfaction and brand loyalty.

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16 Product Manager Skills For SaaS Product Management

Userpilot

Soft skills, like communication or leadership , are more general and can be used in different contexts. Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. PMs need to know how to use product analytics tools to gain actionable insights. Book the demo!

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What Is Product Management? Roles, Process, Tools, and More

Userpilot

Product management is equal parts art and science – and it’s vital to the success of your SaaS. Product management delivers value in many ways: it aligns teams with organizational goals, focuses on customer needs , and drives product success by delivering products that make the lives of users easier.

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10 Key Customer Success Roles and Responsibilities for SaaS CS Managers

Userpilot

Since customer success roles are relatively new, companies don’t always have a clear idea of what responsibilities are appropriate for a customer success manager (CSM). Customer success ensures customers get their desired outcome when using your product. Which involves: Managing churn and increasing customer retention.

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How Product Roadmaps Kill Outcomes [Dave Martin]

Userpilot

That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. The outcome-based roadmap focuses on delivering value to customers instead of obsessing about building specific features. As companies scale, they often cannot satisfy customer needs equally well.

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Product Team Structure – A Guide For SaaS Product Teams

Userpilot

How to choose the right product team structure for your SaaS? The responsibilities of product teams include facilitating product discovery , launches and releases , customer onboarding , feature adoption, and account expansion. Userpilot is a growth platform with advanced feedback and analytics functionality.