Intercom, Inc.

NOVEMBER 20, 2018

At the very least, it is worth reading up on SPIN selling and the Sandler sales system , as these are popular sales methodologies among software companies and will help you think about how you structure your approach. Do you lead with “Get Started,” “Request Demo” or “Sign Up”? Put a well-defined sales process in place.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Userpilot

MARCH 3, 2022

You should customize the content of your resume to match the requirements of each position you apply for. Clement Kao, Founder of Product Manager HQ, compares a resume to a demo video: Clement Kao believes that your product manager resume is like a demo video that highlights why you are the best fit for the job.

Data Visualization 98

Data Visualization Analytic Tools Technical Advisors User Testing 98

Userpilot

MARCH 22, 2021

Product marketing is different compared to general marketing in that product marketing teams know all the technical details of your SaaS product and communicates it through launch, feature announcements, white papers, and other mediums. Every one of these aspects can be systemized using a platform like Userpilot.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

APRIL 30, 2021

Rather than hiring a bunch of marketing people in-house and figuring out a process from scratch, it can sometimes be more cost-efficient to hire an agency, plug your business model into their existing systems, and press play. White papers. But how do you go about selecting a marketing agency for your SaaS business? Infographics.

Research Software 98

Research Software Marketing Technical Advisors Customer Experience 98