Product Management University

JUNE 21, 2023

Developing a content strategy for product marketing requires an approach similar to product positioning. Executing a solid content strategy can keep the sales mantra of “the leads we get from marketing are crap” at bay! You want the search engines to reward you, not punish you.

Product Marketing 130

Product Marketing Strategy Marketing White Paper 130

The Review by First Round

JULY 22, 2021

Today’s episode is with Ryan Glasgow, the founder and CEO of UserLeap, a product research platform that helps PMs, user researchers, and growth marketers launch microsurveys to uncover customer insights faster.

User Testing 52

User Testing Seminar Product Marketing Marketing 52

Userpilot

FEBRUARY 13, 2024

Product webinars are a great way of keeping up-to-date with the latest news and trends in product management in an accessible way. We’ve collected some of the best product management webinars for 2024, so you don’t miss out. You can use your findings and improve your in-app marketing with Userpilot. Book the demo today!

Webinar 105

Webinar Data Visualization Analytic Tools Feedback Software 105

Userpilot

FEBRUARY 17, 2021

Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product World. Product Marketing Rendezvous. Source: Product Marketing Alliance. Source: Productworld.co.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Under 10 Consulting

MAY 1, 2019

It can drive product direction and ensure your team builds the right product for the market. It can also be frustrating because other departments have expectations of product management that rarely align with yours. There are three types of desired skills for product management jobs: technology, market, and business.

Product Management 56

Product Management Product Manager Seminar Research Software 56

PMLesson's Ace the PM Interview

DECEMBER 13, 2021

The BOLD (Build Opportunities for Leadership & Development) is meant for those business and marketing-related roles. Finally, the APM (Associate Product Manager) is for product management and product marketing management roles. Interns also receive housing assistance during the program.

Technical Review 52

Technical Review Research Software Feedback Software Software Review 52

Product Beautiful

FEBRUARY 24, 2014

The first step toward becoming a great product leader is to have the best quality and quantity of information, so that you can attack any problem with data, not opinions. One of the most chronically under-utilized ways of getting to product data is by using win/loss analysis (WLA). Initial contact, sent marketing materials.

Seminar 61

Seminar Product Research Data Visualization Customer Experience 61