Product Management University
JUNE 21, 2023
Developing a content strategy for product marketing requires an approach similar to product positioning. Executing a solid content strategy can keep the sales mantra of “the leads we get from marketing are crap” at bay! You want the search engines to reward you, not punish you.
Product Management University
DECEMBER 7, 2022
‘Tis the season for giving, and that’s why we’re kicking off this holiday season with a free training seminar on the Customer Outcome Model and how product management, product marketing and sales can use it to meet the flattening economy head on. Product Portfolio Management Explained for B2B.
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The Review by First Round
JULY 22, 2021
Today’s episode is with Ryan Glasgow, the founder and CEO of UserLeap, a product research platform that helps PMs, user researchers, and growth marketers launch microsurveys to uncover customer insights faster. You can email us questions directly at review@firstround.com or follow us on Twitter @firstround and @brettberson.
Userpilot
FEBRUARY 13, 2024
Product webinars are a great way of keeping up-to-date with the latest news and trends in product management in an accessible way. We’ve collected some of the best product management webinars for 2024, so you don’t miss out. You can use your findings and improve your in-app marketing with Userpilot. Book the demo today!
Userpilot
FEBRUARY 17, 2021
February Product Conferences. Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product Marketing Rendezvous. Source: Product Marketing Alliance.
Under 10 Consulting
MAY 1, 2019
It can drive product direction and ensure your team builds the right product for the market. It can also be frustrating because other departments have expectations of product management that rarely align with yours. There are three types of desired skills for product management jobs: technology, market, and business.
Product Beautiful
FEBRUARY 24, 2014
Every company has their own definition of the steps in the funnel, but a typical funnel might have these steps: Qualified Lead (from Marketing). Initial contact, sent marketing materials. What if our marketing materials don’t speak to their pain? The Impact of Win/Loss Analysis on Product Leaders. Demo of our solution.
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