Amplitude

JULY 29, 2020

When it comes to product strategy, there is so much conflicting advice that getting started can be confusing. Some companies’ strategies are so generic that they could mean anything, or nothing at all—as perfectly illustrated in this product strategy madlibs , which fills in the blanks with buzzwords and jargon and calls it a strategy.

Data Visualization 83

Data Visualization User Testing Analytic Tools Product Strategy 83

ProductPlan

AUGUST 10, 2023

When plotting out our product’s trajectory, there’s a constant tension between two competing mindsets. Where charismatic leaders rally the troops around an ambitious vision with a massive potential payoff. Meanwhile, the slow, steady drumbeat of cautious experimentation and incremental enhancements always makes the product better.

Reporting Tools 98

Reporting Tools Feedback Software Product Research User Testing 98

Userpilot

JULY 23, 2023

TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Key members of the GTM team: Go-to-Market Manager: Responsible for overseeing and coordinating the entire GTM process , ensuring alignment across go-to-market teams and successful product launches.

Research Software 80

Research Software Data Visualization User Testing Marketing 80

Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. In smaller companies, product service management responsibilities are covered by product managers. What is product service management? Want to see how?

Data Visualization 97

Data Visualization User Testing Research Software Feedback Software 97

Sequent Learning

DECEMBER 20, 2023

What is a Product Manager? The role of a product manager is the linchpin in product development, overseeing the entire lifecycle from inception to market launch. Tasked with strategizing, planning, and executing product initiatives, they’re the visionary behind the product’s success.

User Testing 52

User Testing Customer Feedback Certifications Product Management 52

Userpilot

SEPTEMBER 14, 2023

TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Their responsibilities include product discovery, developing product vision, prioritization , roadmapping , analyzing product performance and its iterative development, and leading the product team.

Product Research 89

Product Research User Testing Research Software Feedback Software 89

Userpilot

JULY 31, 2023

Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. We will also point our readers toward some amazing resources for development. Glassdoor sets out that the average salary for a product marketing manager is just over $127k.

Product Marketing 91

Product Marketing Onboarding KPIs User Testing Marketing 91

Userpilot

NOVEMBER 14, 2022

Product planning is the iterative process that prepares every stage of the product development life cycle, from the initial idea through launch and further development. Product planning focuses on the customer and business outcomes that the product should achieve. Stages of product planning.

Product Research 97

Product Research User Testing Onboarding KPIs Research Software 97

Userpilot

JANUARY 22, 2024

TL;DR A product marketing framework is a structured but flexible approach to positioning and promoting your product. The framework is a roadmap for creating a winning product marketing strategy that drives effective resource allocation and provides a flexible foundation for growth.

Feedback Software 98

Feedback Software Research Software Analytic Tools Product Research 98

The Product Coalition

JUNE 24, 2020

Ensure that the Product Backlog is visible, transparent and clear to all, and shows what the Scrum Team will work on next. Ensure the Development Team understands items in the Product Backlog to the level needed. Additionally, the product owner must have: A deep understanding of agile methodologies in practice.

Research Software 148

Research Software Analytic Tools Product Research User Testing 148

Userpilot

OCTOBER 21, 2022

Product managers carry out market research, lead product discovery , oversee the development teams as they are working on the solutions, and coordinate the product launch. 16 Product Management Best Practices. Make sure the development team understands the overarching goal they’re working towards.

Feedback Software 71

Feedback Software Analytic Tools Research Software User Testing 71

Mind the Product

JANUARY 20, 2017

Jason Fleitz is Director of Web Operations at LivePerson, where they develop products such as LiveEngage- a platform that gives companies the ability to engage with their customers anytime on web sites, mobile and social networks. Establish Understanding of the Product Vision. Get to Know Your Users. Uncover Motivation.

User Testing 70

User Testing Product Research Development Feedback Software 70

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. PMs have a unique role that brings together a synthesis of exploration, analysis, and strategic development. Product Vision.

Outbound 80

Outbound Product Management Product Manager Inbound 80

Modus Create

APRIL 30, 2020

Modus Create, a disruptive consulting, product strategy and Agile development firm, today announced the release of Modus Kickstart, a structured, facilitated set of workshops and deliverables designed to help customers prepare for a successful software development project.

Development 52

Development Workshop Customer Experience Software Developers 52

Lenny Rachitsky

MARCH 21, 2024

Before starting her own firm, she worked at Uber, where she led PR for the business development team and B2B programs. Prior to that, she worked at Box on product communications, with a focus on product launches and partnership announcements. Listen now on Apple , Spotify , Overcast , and YouTube.

Reporting Tools 90

Reporting Tools B2B Customer Experience Startups 90

The Product Coalition

SEPTEMBER 2, 2019

It’s obvious that these tools were developed with little or no customer participation. The authors relied on their intuition or professionalism, and didn’t account for the most important factor in product creation?—? There’s always a chance the product will fail. Customer Discovery Customer development is very useful?—?but,

User Testing 60

User Testing Customer Feedback Product Research Customer Experience 60

ProductPlan

AUGUST 10, 2023

When plotting out our product’s trajectory, there’s a constant tension between two competing mindsets. Where charismatic leaders rally the troops around an ambitious vision with a massive potential payoff. Meanwhile, the slow, steady drumbeat of cautious experimentation and incremental enhancements always makes the product better.

Reporting Tools 52

Reporting Tools Feedback Software Product Research User Testing 52

Mind the Product

AUGUST 3, 2017

Being the first product manager at a startup typically means being the 10th or 15th employee, and recognizing that – although product management has both tactical and strategic components – you’ll initially be more focused on tactics. Strategically, this is about focusing vision and limited resources.

User Testing 161

User Testing Data Visualization Product Management Product Manager 161

Product Innovation Educators

MAY 18, 2020

By the way, if you still want to benefit from the incredible strategies and tips the summit speakers shared, along with the exclusive materials my team created, click here for 24+ expert masterclasses from top-of-their-field experts. Summary of some concepts discussed for product managers. [1:38] Developed a schedule. [5:58]

User Testing 118

User Testing Research Software Feedback Software Reporting Tools 118

Roy Madden

JANUARY 29, 2021

You will be responsible for developing and executing the Feedly marketing strategy. Collaborate with the product management team to conduct user research and develop market positioning and messaging for key verticals and customer personas. Develop strong relationships with analysts (Gartner, Forrester, etc.)

White Paper 118

White Paper Marketing User Testing Customer Experience 118

Usersnap

JULY 11, 2021

One-to-one communication: if you’re planning a strategy for your product launch, you put a lot of thoughts into your marketing activities and which channels you should handle. From creating a Facebook & Twitter page to establishing a product landing page, to spreading your story on Product Hunt , Reddit or Hacker News.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

ProductPlan

JANUARY 5, 2023

Moreover, they must maintain a consistent overall business strategy and set goals. While some of this rapid recalibration is healthy—and might be heavily influenced by the Agile onion impact on planning —executive teams, board members, and investors take little comfort in a zig-zagging product plan.

Customer Experience 52

Customer Experience Roadmap Data Visualization Product launches 52

Usersnap

APRIL 29, 2023

You’ll be able to understand how chatGPT can be a great tool for product management. ChatGPT is an artificial intelligence chatbot developed by OpenAI , built on a large language model. Write a 1-pager that explains the product vision to the design & marketing team.” Let’s get started!

ChatGPT 105

ChatGPT Feedback Software Artificial Inteligence Reporting Tools 105

Product Management University

OCTOBER 19, 2023

The best product launches are like the cream cheese frosting on a decadent chocolate cake! enabled product or feature set and everyone’s totally energized over the upcoming announcement and marketing launch activities. The new product is going to boost your differentiation in the competitive space. All good, right?

Product launches 264

Product launches Product Research Weak Development Team Vision 264

Department of Product

OCTOBER 23, 2022

Product Principles – Examples for Product Managers Make decision making easier with inspiration from top product companies Product principles are used by product teams to help guide decision making. to target a new customer segment or pivot to a new business model) which impacts your principles.

Research Software 52

Research Software Product Research Product Management Product Manager 52

Userpilot

JANUARY 14, 2023

To build successful products, make sure to align the product strategy with the product vision. Continuous product discovery is necessary to keep up with the changes in user and market needs. PMs of successful products build features in response to user needs. Continuous Product Discovery.

Feedback Software 96

Feedback Software Research Software Product Research User Testing 96

Product Management Unpacked

AUGUST 17, 2018

As a product manager, you have the chance to make an amazing industry-disrupting product that people will love. As a product manager, you’ll oversee product development from cradle to grave. You’ll work with many departments and people, — developers, marketers, designers, sales team members and the C-suite.

User Testing 105

User Testing Product Research Research Software Reporting Tools 105

The Product HQ

FEBRUARY 1, 2023

Curious to know how to advance your career as a long-term product manager as either s group product manager or principal product manager? Product managers are responsible for establishing a product’s vision and long-term business strategy while ensuring that all stakeholders are aware of said strategy.

Product Management 52

Product Management Product Manager Certifications User Testing 52

Userpilot

AUGUST 21, 2023

Despite not being classed as a C-level position, product managers are often leading multidisciplinary initiatives that start with your developers and end with the sales team so confident leadership is a must. A successful product launch is always the goal but fluctuations in team performance ensure that occasional failures will occur.

User Testing 88

User Testing Research Software Feedback Software Product Research 88

Userpilot

JULY 27, 2023

Chief Technical Officer : Responsible for outlining the company’s technological vision, implementing technology strategies, and ensuring that the technological resources are aligned with the company’s business needs. Average salary: $196,172/yr. Average salary: $191,286/yr. Average salary: $151,254/yr.

Research Software 97

Research Software Feedback Software Analytic Tools Onboarding KPIs 97

Userpilot

MAY 5, 2022

Product managers monitor and control the product lifecycle while ensuring there is the right corporate environment for its development. Generally, the product manager is responsible for the product strategy while the project manager – for its implementation. What is product management?

Product Research 95

Product Research User Testing Research Software Feedback Software 95

ProductPlan

OCTOBER 6, 2022

Start with your company and product mission and vision. ProductPlan is the product management platform that operationalizes product strategy and execution best practices and drives innovation, trust, and accountability. Which meant I wasn’t the one keeping track of all the launch deliverables.

Product Research 96

Product Research User Testing Research Software Feedback Software 96

ProductPlan

FEBRUARY 22, 2023

The pressure doesn’t let up even after you decide on your product strategy and communicate your vision on your roadmaps. Thankfully, the product development lifecycle doesn’t always have to exist in a pressure cooker. A successful product never sacrifices the user experience.

Customer Experience 59

Customer Experience User Testing User Experience Customer Feedback 59

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. There has to be cross-departmental and cross-functional cooperation between product, sales & marketing, customer success, and customer support to implement a successful customer retention strategy.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

JULY 17, 2023

Enterprise companies with multiple or complex products tend to have larger product teams made up of specialists, while startups often have to cope with smaller structures where members perform numerous roles. A well-structured product team requires a product leader – either a product manager or a product owner.

Analytic Tools 89

Analytic Tools Feedback Software Research Software Product Research 89

Sachin Rekhi

FEBRUARY 1, 2016

I wanted to share some of the best practices I learned along the way making my own transition from a product manager to a product leader. Shift your individual focus from design and execution to vision and strategy. But it takes more than a system of accountability to create a successful product team.

Systems Review 131

Systems Review Feedback Software Weak Development Team Technical Review 131

ProductPlan

AUGUST 23, 2022

But this just scratches the surface of the multitude of ways users will try using your team’s products. Despite these scenarios and use cases exceeding the initial product scope and vision, the rest of the world isn’t changing how it works just because your product strategy didn’t account for edge cases.

User Testing 52

User Testing Research Software Feedback Software Product Management 52