Product Management University

FEBRUARY 25, 2020

Develop business requirements that are a true representation of your customers’ business goals and priorities from the top down before introducing product requirements. Use customer outcomes as the catalyst for product development and launch to keep everyone focused on value throughout the customer journey. It makes everything easier.

Marketing 130

Marketing Product Management Product Manager Reporting Tools 130

Product Innovation Educators

JANUARY 10, 2022

She cofounded the Radical Product Thinking movement of leaders creating vision-driven change, along with authoring the book Radical Product Thinking: The New Mindset for Innovating Smarter. Other diseases are pivot-itis and obsessive sales disorder. Whenever your vision becomes disconnected from your actions, product diseases set in.

User Testing 89

User Testing Product Management Product Manager Vision 89

Amplitude

MARCH 11, 2020

We broke into pairs and then each pair developed a feature roadmap along a particular area of focus. You can create sales training and prepare go-to-market plans for upcoming feature launches months in advance. Start with company vision and direction. Everything flows from this vision. You can align on direction.

Data Visualization 100

Data Visualization User Testing Product Strategy Product Research 100

Mind the Product

SEPTEMBER 1, 2017

Janna had a sales job in college and recounts how intense the training was – with role-playing exercises, secret shoppers, and scripts – and how focused it was on dealing with people. But the training was intense! Your roadmap needs to tell a story of how you’re going to reach your product vision.

Data Visualization 135

Data Visualization Product Management Product Manager Weak Development Team 135

B2B Product Management

DECEMBER 6, 2016

The Inbound PM role : As an inbound PM, your role is to develop the product or the platform. You also develop the roadmap and address the product development as per the roadmap. You identify the target market, the market size, you build out the initial vision of the product. You define the pricing of the product.

Analytic Tools 45

Analytic Tools Outbound Inbound Research Software 45

Intercom, Inc.

JULY 5, 2018

His time at the latter culminated in the title of Chief Storyteller, where he rewrote the script for how Box sales team talked to and about their customers. I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Distilling the 40,000-foot vision. It was so fun.

Technical Review 171

Technical Review Development Team Review Customer Experience User Testing 171

Intercom, Inc.

JULY 5, 2018

His time a the latter culminated in the title of Chief Storyteller, where he rewrote the script for how Box sales team talked to and about their customers. I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Distilling the 40,000-foot vision. It was so fun.

Technical Review 163

Technical Review Development Team Review Customer Experience User Testing 163