Userpilot

DECEMBER 8, 2022

We talk about product failure when the product doesn’t meet its objectives or goals. SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right. Entering immature markets and devising a relatable product vision are also serious challenges.

Feedback Software 92

Feedback Software Research Software User Testing Analytic Tools 92

Userpilot

OCTOBER 25, 2022

To define the product vision , product managers need to take their market research results along with the company objectives and use them to outline what they want the product to be like in the future. Goals are important aspects of the product strategy. They tell the product management team what they need to achieve.

Product Research 85

Product Research User Testing Customer Feedback Research Software 85

Userpilot

NOVEMBER 8, 2022

Your product go-to-market strategy is the final ingredient for any successful product launch. As a product marketer , it is your job to identify the best target audience for your product, while also finding the best pricing options, distribution channels, and unique value propositions.

Feedback Software 81

Feedback Software User Testing Product Research Strategy 81

Business of Software Conference

JUNE 21, 2019

From page 1 of Obviously Awesome: How To Nail Product Positioning So Customers Get It, Buy It, Love It , it was clear that the team at Business of Software needed to read April Dunford’s new book. 1 – Positioning is the difference between ‘So?’ Positioning changed the ‘So?’

Positioning 56

Positioning Books User Testing Weak Development Team 56

ProductPlan

FEBRUARY 22, 2023

The pressure doesn’t let up even after you decide on your product strategy and communicate your vision on your roadmaps. Thankfully, the product development lifecycle doesn’t always have to exist in a pressure cooker. A successful product never sacrifices the user experience. Still not convinced UX should be a priority?

Customer Experience 59

Customer Experience User Testing User Experience Customer Feedback 59

Userpilot

JULY 27, 2022

A product’s life cycle refers to all the stages it goes through before it enters the market and until it exits. There are five stages of the product life cycle: development, introduction, growth , maturity, and decline. What are the 5 Stages of the Product Life Cycle? Product Life Cycle Stages.

User Testing 88

User Testing Feedback Software Analytic Tools Research Software 88

Business of Software Conference

OCTOBER 11, 2023

As usual, you really had to be there but here are the Sigmacorn notes… 9:00 Mark Littlewood: Opening remarks Welcome to BoS! How will we win?

Research Software 40

Research Software Feedback Software Analytic Tools User Testing 40

Product Innovation Educators

FEBRUARY 28, 2022

Position your customer as the hero of the story and your product or business as the guide. If you make your product the hero, and the customer is also positioning themselves as the hero, you’re in competing stories. If I’m a team manager, my team is the hero. Guide: I totally get it.

Framework 87

Framework Transportation Marketing Product Management 87

Userpilot

OCTOBER 6, 2022

According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Investing in customer communication leads to increased customer happiness and SaaS growth in several key ways: It helps create a more positive overall customer experience.

Customer Communications 76

Customer Communications Feedback Software Research Software Analytic Tools 76

Mind the Product

APRIL 27, 2017

Some are moving away from detailed, written product requirements documents (PRDs), while others are using shorter write-ups, user stories, or jobs-to-be-done formats. Some product teams are moving away from written PRDs to visual artifacts like mockups and prototypes. Eric Ries, in his post “What is customer development?

Framework 110

Framework User Testing Research Software Feedback Software 110

Userpilot

DECEMBER 14, 2021

Launching on Product Hunt is a fantastic way to get the word about your new and revolutionary product to a larger community. Over many years, this platform has demonstrated that new product launches can accelerate and boost your growth like never before. So why do you need a solid launch strategy for Product Hunt?

Feedback Software 88

Feedback Software Research Software User Testing Customer Feedback 88

Intercom, Inc.

MARCH 29, 2022

Paul Adams shared three incredible new products that will take your Intercom experience to the next level: Surveys, Switch, and our next-generation Inbox. Anna Griffin, CMO at Intercom: Hello and welcome to New at Intercom , our first virtual launch event designed to share new innovation and new possibilities with the Intercom platform.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

ProductPlan

MAY 7, 2019

Ensuring everyone is striving toward the same strategic goals while still working and thinking independently isn’t easy, particularly when the organization is broken out into separate teams. How can specialization and product-level focus marry up with the overlying objectives the company has defined and is measuring itself against?

Customer Experience 85

Customer Experience User Testing Weak Development Team Roadmap 85

Userpilot

JANUARY 18, 2021

The time tracking feature doesn’t differentiate between billable and non-billable time. To cap it all, the product tour at the beginning is boring, bureaucratic — and compulsory. Activation is all about the user’s first experience with a given product. It’s not sufficient to just use the product.

Analytic Tools 76

Analytic Tools Feedback Software Data Visualization Customer Experience 76