Business of Software Conference
NOVEMBER 30, 2020
Free Q&A with Alex Osterwalder Psychology for UX Masterclass. What they’re doing is they’re teaching for differentiation. They’re teaching for differentiation. What’s their ideal customer, their ideal customer is someone who’s a little bit more sophisticated on the sales training bit, right.
The Product Coalition
FEBRUARY 26, 2022
To compensate, I’ve seen UX researchers & designers pick up the mantle a lot more, and the design teams have really leaned into this space. Better sales training also won’t stop individual salespeople who are new and just trying to learn the ropes, or simply have a different idea of who the ideal customer is.
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Pragmatic Marketing
OCTOBER 11, 2019
The nice thing about HubSpot, is we have a great product teams with good user researchers and UX designers and product designers who will do a ton of customer interviews beforehand. You know, I think we always want to tell an interesting and unique and differentiated story but we don't want to just make it up. Yeah, absolutely.
Pragmatic Marketing
OCTOBER 11, 2019
The nice thing about HubSpot, is we have a great product teams with good user researchers and UX designers and product designers who will do a ton of customer interviews beforehand. You know, I think we always want to tell an interesting and unique and differentiated story but we don't want to just make it up. Yeah, absolutely.
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