Centercode

MARCH 4, 2021

Every year, Consumer Reports tests thousands of products — from cars, to laptops, to WIFI-enabled speakers and appliances — and grades them on a scale of 0 to 100. With over 7 million subscribers, Consumer Reports is one of the most widely recognized resources for product reviews. How do customers see the product?

User Testing 81

User Testing Reporting Tools Data Visualization Product Research 81

Userpilot

FEBRUARY 4, 2023

What is a “wow” experience in customer service? WOW experiences are often associated with exceptional customer service but can also apply to the customer experience in other contexts. In fact, excellent customer service is one of the best ways to increase customer loyalty and retention. Userpilot’s self-service knowledge base.

User Testing 97

User Testing Customer Experience Customer Feedback Feedback Software 97

Centercode

NOVEMBER 23, 2020

Earlier this month, a team of 40 Google researchers published a study about just that — and their investigation returned some vital insights into the challenges of developing machine learning. Research points to a phenomenon known as underspecification , where seemingly similar models in a lab ripple out to massive variations in practice.

Research Software 98

Research Software User Testing Reporting Tools Feedback Software 98

Gainsight

JANUARY 6, 2023

As the business world prepares to weather this year’s economic headwinds, savvy SaaS organizations are doing more than battening down the hatches. They’re investing in product experience (PX) and product-led growth (PLG) strategies to efficiently chart a path to durable growth—and smooth sailing when market conditions improve.

Data Visualization 52

Data Visualization Analytic Tools Customer Experience Research Software 52

Usersnap

FEBRUARY 6, 2021

Customer experience, or CX, is critical in today’s user-centered market. As a result, it’s important for leaders in SaaS and E-commerce businesses to constantly improve customer experience to stay competitive. Customer experience feedback platform Usersnap is all about enabling great CX for e-commerce and software companies.

Feedback Software 52

Feedback Software Research Software Analytic Tools User Testing 52

Modus Create

JUNE 30, 2021

These predictions spanned various areas of business: from marketing, engineering, and recruitment to company culture. Furthermore, senior executives from PwC stated on strategy-business.com that marketing had already been on the verge of a significant transformation, but the pandemic accelerated the need for change.

Data Visualization 94

Data Visualization Research Software Reporting Tools Artificial Inteligence 94

Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

User Testing 122

User Testing Research Software Product Research Customer Feedback 122

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market. If so, fantastic!

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

APRIL 21, 2024

Investing in the right NPS feedback software is crucial especially when net Promoter Score (NPS) is a top method for gathering user feedback and measuring customer loyalty. Let’s look at what some of these NPS survey tools are and their pros and cons so you can find the best fit for your company.

Feedback Software 52

Feedback Software Analytic Tools Research Software Data Visualization 52

Usersnap

FEBRUARY 6, 2020

Customer experience, or CX, is critical in today’s user-centered market. As a result, it’s important for leaders in SaaS and E-commerce businesses to constantly improve customer experience to stay competitive. Customer experience feedback platform Usersnap is all about enabling great CX for e-commerce and software companies.

Feedback Software 49

Feedback Software Research Software User Testing Analytic Tools 49

BrainMates

APRIL 21, 2020

We write lengthy market and product requirements detailing the solution we want, “supported” by overly ambitious business cases. Whether the solution we’ve defined is the most effective to sufficiently address the problem? An effective tool is the top-down specification* framework. You can be wrong and rapidly adapt.

Onboarding KPIs 80

Onboarding KPIs Product Research Reporting Tools Research Software 80

Centercode

FEBRUARY 18, 2021

In the early 90s, the technological landscape was a very different place. And the idea of a home filled with technology that could wirelessly communicate not only with you but other pieces of technology was, for most, as out of reach as something on the Jetsons. Internet access wasn’t available in the average household.

User Testing 59

User Testing Customer Experience Feedback Software Data Visualization 59

Usersnap

NOVEMBER 15, 2019

It is not simply trying to please customers to make money, but to listen to them and offer solutions to their problems. Slack is a communication app for colleagues and teams in the workplace, born out of frustrating internal communication such as endless CC’s and email chains. They research technologies their customers find useful.

User Testing 49

User Testing Feedback Software Research Software Data Visualization 49

Under 10 Consulting

DECEMBER 28, 2019

Before the demands of others overwhelm you, you need to prepare yourself to be the business and market liaison to the product team. Reports from industry analysts may reveal new industry trends, and perhaps show how your company and products are influencing them. You may have some familiarity with the product from your past research.

Technical Review 52

Technical Review White Paper Reporting Tools Product Management 52

Userzoom

SEPTEMBER 5, 2019

Technically there are an infinite number of ways you could attempt to recruit participants for your user research. Email lists allow researchers to recruit potential participants from your company’s opt-in contact list. There are myriad social media platforms to choose from, ranging from the broad to the niche.

User Testing 85

User Testing Product Research Customer Feedback Customer Experience 85

Centercode

NOVEMBER 20, 2019

And with retailers continuing to offer massive discounts, you can bet your bottom dollar that consumers will be spending millions on technology. The Centercode Research Team surveyed over 4000 consumers about their attitudes toward popular tech gifts. To Ensure Usefulness: Recruit from All Corners of Your Target Market.

User Testing 56

User Testing Product Research Customer Feedback Customer Experience 56

Gainsight

NOVEMBER 20, 2019

An approachable best-seller that will expand the way you think about applications of research. Get to know the processes of shaping, betting, and building a product as told by one of the longest-running SaaS companies in the biz. Mastering Product Experience in SaaS —Nick Bonfiglio, Mickey Alon, and Myk Pono [Free].

Books 80

Books Blog Feedback Software User Testing 80

UX Studio: Product Management

AUGUST 17, 2018

Usability testing forms a user experience research method, usually a qualitative one, as the core of UX research. Validating the value proposition of an app or website – do your potential customers understand it? Testing competitors’ solutions. Estimating market demand and value. Are we targeting the right market?

User Testing 141

User Testing Product Research Research Software Feedback Software 141

Userpilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The difference between acquisition marketing and retention marketing is that the former focuses on attracting new customers, while the latter aims to keep existing customers.

Research Software 105

Research Software Feedback Software Customer Experience Customer Feedback 105

Userpilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The difference between acquisition marketing and retention marketing is that the former focuses on attracting new customers, while the latter aims to keep existing customers.

Research Software 59

Research Software Feedback Software Customer Experience Customer Feedback 59

Userpilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The difference between acquisition marketing and retention marketing is that the former focuses on attracting new customers, while the latter aims to keep existing customers.

Research Software 52

Research Software Feedback Software Customer Experience Customer Feedback 52

Userpilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The difference between acquisition marketing and retention marketing is that the former focuses on attracting new customers, while the latter aims to keep existing customers.

Research Software 52

Research Software Feedback Software Customer Experience Customer Feedback 52

Intercom, Inc.

MAY 14, 2018

There are few functions where the phrase “the more things change, the more they stay the same” rings truer than in marketing. For instance, the fundamentals of good marketing haven’t changed: crisp writing, a compelling story, strong brand, and of course, a great product to market. 1.5X: In-app messages are 1.5

User Testing 223

User Testing Research Software Artificial Inteligence Marketing 223

Userzoom

JANUARY 29, 2020

When you’re down to the wire, time-wise, how can you ensure that user research is still being planned and executed as thoroughly and as user-focused as possible? Or perhaps you’re trying to integrate user research into an Agile Sprint cycle , which is definitely achievable but requires some adjustments to your choice of methods and tools.

User Testing 72

User Testing Research Software Product Research Customer Experience 72

The Product Guy

AUGUST 10, 2017

A software product could overemphasize a feature that its own team just wanted to build. According to Jeff Gothelf , Lean Startup emphasizes making assumptions about your target market, testing them with rapid prototypes, and iterating based on customer feedback. 5 pitfalls and how to fix them. It lacks an absolute definition.

User Testing 118

User Testing Customer Experience Research Software Customer Feedback 118

Usersnap

JULY 1, 2020

It’s been 2 years since we at Usersnap started developing a tool for Customer Experience. For research purposes, we talked to many experts, interviewed a large number of potential customers, and even built a community ! We learned a lot and shared our findings on our blog through stories and ebooks.

Data Visualization 98

Data Visualization Reporting Tools Customer Experience User Testing 98

Userzoom

SEPTEMBER 10, 2019

This is because web design is so closely entangled with marketing that it’s hard to separate designing sites from selling products. ‘Imagineers’ spend decades designing theme park ride queue systems so visitors don’t find the wait off-putting. This is both simpler and more complex than consumer research.

Research Software 43

Research Software User Testing Reporting Tools Customer Experience 43

ProductPlan

APRIL 25, 2023

This entails customer and market research, internal prioritization exercises, and tying back product goals and metrics to organizational targets and KPIs. They spend much of their time socializing and communicating findings from the field and their research to internal stakeholders.

Customer Experience 52

Customer Experience Data Visualization Reporting Tools Weak Development Team 52

Under 10 Consulting

JANUARY 2, 2020

ProductOps is a specialized role that normalizes the product function across all products and services. When a company is small, the product manager (by whatever title) is responsible for activities across the entire product life cycle—from ideation to market delivery and sales support. The areas of responsibility are these: .

Data Visualization 87

Data Visualization Reporting Tools Analytic Tools Research Software 87

Intercom, Inc.

NOVEMBER 23, 2022

Behind closed doors, negotiations are dragged on for months while founders and executives figure out ways to eliminate friction and create a synergy that can drive the most value of their shared cultures, processes, and systems. The markets were pretty okay, if not great, towards the end of 2021. So, we were going to raise capital.

Research Software 118

Research Software Analytic Tools Feedback Software Software Review 118

Revulytics

AUGUST 8, 2019

Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. Walking back announcements that marketing – or worse, the CEO – has made. He’s not talking about marketing communications. You said we need to focus on problems, not solutions.

Research Software 54

Research Software Product Research User Testing Reporting Tools 54

Pragmatic Marketing

MAY 23, 2017

While researching the food and beverage sector a few years back, we came across a young woman living in what she described as a “unique” apartment. Just because there is a better product or a better way of doing something, it doesn’t mean that customers will embrace the new solution. It had no kitchen. No burners.

User Testing 70

User Testing Research Software Reporting Tools User Friction 70

Centercode

FEBRUARY 11, 2021

Department of Commerce reported a 30% increase in online spending from 2019 to 2020 (compared to the previous 13% increase year over year). More than 62% of consumers now say they’re shopping online more than they used to, with 36% reporting they shop online weekly. Purchases Are More Research-Driven.

User Testing 98

User Testing Technical Review Customer Experience Product Research 98

Imaginary Cloud - Design

OCTOBER 28, 2021

App Design. ? Digital designers work closely with developers during the implementation stages and with the marketing department: since it has a measurable impact, it should be planned with specific targets in mind. The solution was to underline and color the linked words blue. App Design. Adaptable. ? Web Design.

Data Visualization 77

Data Visualization Analytic Tools Research Software User Testing 77

Userpilot

JANUARY 26, 2024

If you’ve been in the SaaS space for a bit, you must have heard about product-led growth strategy or product-led sales. But what about product-led content marketing? TL;DR Product-led content marketing is a strategy that relies on content that shows users how to use the product to deal with their pain points.

Research Software 52

Research Software Analytic Tools Reporting Tools Data Visualization 52

Usersnap

FEBRUARY 20, 2020

Do you keep hearing about Net Promoter Score (NPS) being a great tool for improving customer satisfaction, boosting customer lifetime value, and generating more revenue? The creation of NPS is widely credited to Fred Reicheld, a writer and business strategist best known for his work on loyalty marketing. The advantages of NPS.

Data Visualization 64

Data Visualization Feedback Software Reporting Tools Analytic Tools 64

Userzoom

NOVEMBER 27, 2019

If you’re in the process of democratizing UX beyond the boundaries of your own UX team, and equipping other people in the organization with the skills to run their own research, s tandardization can increase efficiency and helps set expectations of what’s involved in a user research project. UX Researcher | GrubHub. “It

User Testing 92

User Testing Product Research Customer Feedback Research Software 92